80 Catchy Email Subject Lines That Will Grab Your Attention [2024]

Pat Walls

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Updated: January 17th, 2022

80 Catchy Email Subject Lines That Will Grab Your Attention [2024]

Wouldn't it be great to open your inbox and find that you have emails that get opened AND get a response?

If this is important to you, then there is an easy way you can make sure you are getting attention from your emails, with a few tricks to make your subject lines more engaging and eye-catching.

Clever Email Subject Lines

Thought you might find this interesting...
If you love a challenge and are good at solving hard problems, we have exactly what you need!
Are you smart, entrepreneurial, and excited about the future?
You might not have heard about it yet, but it’s definitely worth a read.
Where I could suggest you something cool
Got stressed out running from idea to idea?
How's Our Love Life?
Things are amazing. In fact, you’d be surprised where I’m taking you for dinner tonight.
Please offer suggestions here because WOW
Gotta go fashion shopping? Missing something small but important?
We've got an exciting announcement for you!
I think you'll find this story...
Do you care about your car? Like what you've read this far?
Learn more in real-time without a tutor?
We’re making online learning more real—see how.
Finally, a way to get those flawless eyebrows at home
Check Your Email for a Gift From us!
Who Left the Door Open?
Someone shared with me this awesome page!
As promised... here's a quality article in your inbox
Here's the key to happiness
There’s a secret that the happiest people in the world know about.
Are you ready to be Your Best Self this year?
What are you waiting for? It’s time to start your journey.
You can't stop me from emailing this to you
Psst...don't tell anyone, but you're going to want this
How to earn free Amazon gift cards?
Hey, congrats! You're on one of the most beautiful terraces in
Could you please help me with a question?
I'm addicted to yarn...
FOUNDER'S PACK - LIMITED OFFER
Get started with a free trial!
Have you heard the news?
Come and see what everyone is talking about!
All eyes are on this young man right now. We'll keep you updated with the latest news.

Funny Email Subject Lines

Look who's blonde now!
Grab your friends, family, or the dog and come play in the dirt
That time you almost got married & realized your partner wasn't the one
Hello! We are looking for someone who can build a reliable, efficient website with a unique design. “Individuals only, please.”
Hey, you got here! We’re glad to find you.
Shopping with a girlfriend can be so boring…
Hi! You look like a beacon of influence...
Please Help. I’m really lost here.
She made my clothes wider and longer.
We have great news! Close
I think I'm ready to get out of here
How to avoid 'death by PowerPoint'
Are you tired of learning lessons that don't apply to real life? Are you ready for a school that teaches you in a way that makes sense?
Are you ready for June 21st?
It’s here! Are you prepared for the upcoming solar eclipse?
Attention, my friend with a tight budget!
No offense, but I just can’t take it anymore.
There's something #wrong# with your pictures
Cheers without the calories.
Remember me? It's been a minute.
Your wife/husband is going to love this game
Send your husband/wife on a mission to save the world with this fun, adventurous game.
Wedding Emergency – We need your help!
The amount of coffee you drink may determine how fast you age...
Your secret fishing hot spot is revealed!
Your outfit is missing something...
How much fun are the words "free shipping"?
You'll be a happy croc when you try their comfy shoes
Your weekend is about to get a whole bunch better!
Hey there, has anyone been living under a rock?
Putting bad hair days in their place
A photo a day keeps the doctor away!

Personalized Email Subject Lines

Hi! This is from the CEO of Drizly! I would love
Hello there! You’re looking at a cool article about…
I am sending this message to make sure that you get the right information about the campaign.
Hey There, How's your love life? Is it keeping you awake at night? You don't have to worry. We can help.
Hey girl. Remember that one time when you went shopping and you forgot your
A few days ago our CEO announced that he'd like to see your name on the VIP list!
Good morning! , thought you'd like to know...
Calling all adventurers! Are you ready to board the final adventure?
I have a cold, can you come to my house and take care of
Hi, I'm going to solve your problem
Hey Neighbor, Have You Seen These?
From: A Friend with a really good offer!
My dear [name], you've been invited to a free party!

Attention Grabbing Email Template Examples

Here are a couple of great email templates you can use when trying to get someones attention.

They are finally here, (buyerfirstname)!

The new LINECOLLECTION of PRODUCTNAME that we’ve worked so hard to bring (by popular request!) are available for purchase!

Check out the new PRODUCTLINENAME_ on this page of our StoreName store: PromoURL

Or see some of our top picks right now:

LISTORSHOWCASEOFPRODUCTS_

Bonus: for a limited time, get DiscountPerc% off these items with this code:

DiscountCode

Thanks for taking the time to check this out and shop with us! StoreName

Source

Hey (First Name),

We're hiring (Role) here at (Company) and there are at least 3 reasons why I think you might be interested in this offer:

(Reason 1, e.g. telecommuting/remote work)
(Reason 2, e.g. being able to build your own team from scratch)
(Reason 3, e.g. childcare benefits)

I'd love to tell you a little more about the role — can we chat tomorrow?

Source

GUIDE: How To Write A Great Subject Line

As we mentioned above, crafting a catchy subject line is critical to the performance of your email campaign.

While just a few words may seem like a small piece of your overall message, this is the first impression your audience will have before they decide whether to open your email.

If your subject line isn't engaging or appealing enough, there's a chance it could get buried in your reader's inbox.

Let's go over the proven tips on how to craft a subject line that boosts engagement:

What makes a great subject line?

First, let's discuss the fundamentals of creating a great subject line:

Spark interest and curiosity
A clear and urgent call to action
An offer/intriguing discount
Personalization (this can be done by sending out different versions of emails to subscribers based on their preferences)
Relevance - make sure your subject line covers the current trends and topics within your industry

5 Tips To Crafting a Great Subject Line

Now, let's dive into the specifics of how to create a great subject line for your next campaign:

1. Use a familiar sender name

Although this may seem obvious, it's a piece many marketers miss the ball on.

Your readers want to feel like your email is coming from a human and not a corporation or automated system.

One of the easiest and most effective ways to do this is by changing the sender's name to YOUR name or someone in the company that is well known.

Here's a great example of this from Marketing Examples

Pro Tip

Avoid the "no-reply" sender name at all costs. This makes your email feel unfamiliar, unapproachable, and less personable.

2. Keep your subject short and to the point

If your subject line is too long, it will get cut off, which could impact your reader's chances of opening your email.

The rule of thumb (for both mobile and desktop) is to keep your subject line under 50 characters.

3. Add personal touches to your subject line

If you have access to information about your subscriber (ie. name, location, etc), you can use this to benefit your subject line and catch your readers attention.

It's important not to go overboard here, but adding even the simplest touch such as their name can build trust and rapport.

Here's a great example of a personalized email + offer I received from BarkBox with my dog's name in the subject line:

4. Avoid making any false promises

Your subject line makes a commitment to your reader, so it's important you don't stretch the truth just to simply get more opens and clicks.

In the grand scheme of things, making false promises will end up hurting your open rate as your readers will lose trust in you.

5. Give them a sneak peek of what's inside

Telling your subscriber what is inside helps with open and clicks.

For example, if you're providing your reader with a free guide or e-book, consider making your subject line something along the lines of:

"Your FREE marketing e-book awaits!"

Conclusion

If you want your email campaign to perform well, it all starts with your subject line.

Think about the emails you receive in your inbox and what makes you click vs what gets buried - odds are, the same habits go for your customer.

We hope you enjoyed our guide + list of 80 catchy email subject lines that will grab your attention [2024].

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meet the author

Pat Walls