455+ Catchy Handcrafted Jewelry Name Ideas

Updated: February 1st, 2023

So, you've come up with the perfect jewelry making business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your jewelry making business stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together a list of the best jewelry making business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your jewelry making business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Jewelry Making Business Name Generator

Want to come up with your own unique company or brand name?

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Ideas

Catchy jewelry making business name ideas

  • Jazzy Jewels
  • Jazzed Up Jewelry
  • Elegant Essence
  • Piles Of Pearls
  • Jewel Tone Gems
  • Dazzle Dreams
  • Diamond Duty
  • Endless Diamonds
  • Forever Gems
  • Emerald Seas
  • Beaded Beauty
  • Jewels Of Joy
  • Joyful Jeweler
  • Stylish Stringing
  • Bead Beauty
  • All About Beads
  • Made With Jade
  • Crystal Ball Beads
  • Generous Jeweler
  • Enamel Essence
  • Beadazzled Beauty
  • Beaded Beginnings
  • Making Masterpieces
  • Jaded Jewelry
  • Diy Designs
  • Beads And Beyond
  • Silver+Gold Jewelers
  • Something New Jewels
  • Girl’S Best Friend Jewelers
  • Golden Rings Jewelry Store
  • Simply Me Jewelers
  • Color Me Iced Jewelry Store
  • Frozen Jewelers
  • Pieces Of Me
  • Timeless Jewelry Store
  • Endless Beauty
  • Pretty In Jewels
  • Glitter+Gold Jeweler
  • Sweet Silver Jewelers
  • Promise Jewelry Store
  • Home Sweet Jewels
  • Sunshine Jewelry Store
  • Be Jeweled Jewelers
  • Trinkets Galore Jewelry Store
  • Bead+Stone Jewelers
  • Precious Pieces
  • Ice Stone Jewelry Store
  • Gem’S Stones
  • Junk Jewels
  • Sparkler’S Stones
  • Buried Gems Jewelry Store
  • Moon Made Jewelry Store
  • Glamorous Jewelers
  • Jewelry Magic
  • Glamour+Grace Jewelers
  • Jazzin’ Jewelry
  • Jewelry Jones
  • Jewelry Palace
  • Diamond Palace
  • Jewelry Heaven
  • Jewelry Haven
  • Delicate Diamonds
  • Dainty Diamonds
  • Drastic Diamonds
  • Dramatic Diamonds
  • Glittering Jewels
  • Dramatic Jewels
  • Deluxe Jewels
  • Jewels Deluxe
  • Delicate Jewels
  • Diamonds Galore
  • Diamond Delight
  • Diamond Dreams
  • Dazzling Diamonds
  • Dazzled by Diamonds
  • Dazzling Jewels
  • Dazzled Jewels
  • Jewel Thief
  • Jewelz
  • The Diamond Experts
  • Diamond Extreme
  • Diamonds Extreme
  • Shine On
  • Bling On
  • Bling Beach
  • Blingy Beach
  • Bedazzled Beach

Want to generate your own business name?
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Creative jewelry making business name ideas

  • Dazzle Island
  • Shine Station
  • Sparkles Precious Jewelry
  • The Desired
  • Precious Stones
  • Genuine Sparkles
  • The Beauty And The Gracious
  • Happy Gold
  • Diamond Square
  • Pearl Circles
  • Fitting Pieces
  • Golds And Diamonds
  • Jewelry Collections
  • Refined Sparkles
  • Oh Gracious
  • Studs And Dangles
  • Awristocrat.
  • Indulge
  • Gioielleria
  • Ornaments
  • Kings And Queens
  • The Royalties
  • So Fine
  • Bracelets And Brooches
  • The Gems
  • Ornaments For Kids
  • Reflections Stores
  • Solid Stones
  • Crystals Spots
  • Speaking Gems
  • Designs And Fits
  • The Accessories
  • Shines
  • Smiles And Sparkles
  • Sparkling Memories
  • Gifts To Shine. Trinketcarttrinketcart
  • Delightful Wears
  • Stun Blinds
  • Fashow
  • Cuttewears
  • Pingbling
  • Luxumoon
  • Treasbling
  • Diamoon
  • Zeetreasures
  • Cutelook
  • Beautyland
  • Premium Store
  • Sprico
  • E Moji
  • Classic Baggy
  • Ultimate Look
  • Nightshine
  • Facial Vessiel
  • Sophin
  • Fabulus
  • Velorus Entrepôt
  • World’S Trinket
  • Elite Beads
  • Jumpykin
  • Trinkhub
  • Hidden Treasures
  • Girl’S Adore
  • Facial Adorn
  • Precious Pendants Pot
  • Classic Crystal
  • Exquisite Joyería
  • Best Bijoux
  • The Jewelry Place
  • Jewelry Hub
  • Princesses And Princes
  • Gems For Her
  • Gemocracy
  • Eyes Blings
  • Glisten Cart
  • Star Light
  • Diamond Nest
  • Stunning Jewelry Store
  • Tina Luxury
  • A Plus Jewelers
  • Sparkles Shop
  • Deep Roots
  • Pot of Gold
  • Time 4 Luxury
  • Junky Jewel
  • A Jewelers Art
  • Jewel Cycle

Want to generate your own business name?
Use our custom business name generator to find an amazing name for your business.
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Learn more about starting a jewelry making business:

Where to start?

-> How much does it cost to start a jewelry making business?
-> Pros and cons of a jewelry making business

Need inspiration?

-> Other jewelry making business success stories
-> Marketing ideas for a jewelry making business
-> Jewelry making business slogans
-> Jewelry making business Instagram captions

Other resources

-> Profitability of a jewelry making business
-> Jewelry making business tips

Funny Jewelry Making Business Names

  • New Aged Jewelers
  • Color Riche Jewelers
  • Lovely Gems Jewelry Store
  • Trinkets And Charms
  • Outer Space Gems
  • Diamonds Deluxe
  • Glistening Jewels
  • Jewels Galore
  • Dazzled Diamonds
  • Just-In Jewelry
  • X-Treme Diamonds
  • selling jewelry
  • Grace Collections
  • Exquisite Stores
  • Pretty Stone
  • Shinning gem
  • Gem Collection
  • National Jewels
  • Creative Stones
  • Styled Well
  • Fashioned Pretty
  • Honey gems
  • Gems for Her
  • Wedding Jewels
  • The Fine
  • Camp Made Group
  • First
  • First Homemade Co
  • Expensive
  • The Beautiful Camp Made
  • Handmade today Handmade
  • Homemade Trading Co
  • The Special
  • Traditional Handicraft Group
  • The Own Handicraft
  • Special Handstitched Pro
  • Homemade Collective
  • Simple Oversewn
  • Suitcase Handmade
  • Hand Crafted Pro
  • Hand Loomed Collective
  • Camp Made Pro
  • Simple Handstitched
  • Handicraft Co
  • The Italian Handwoven
  • Old Overhand
  • Longer Hand Loomed Co
  • Headache Handmade
  • The Traditional Oversewn
  • Old Camp Made Pro
  • Old Camp Made Collective
  • Traditional Handsewn
  • Overhand Place
  • The Unique Oversewn
  • First Oversewn Collective
  • Traditional Handsewn Group
  • EnglishHandmade
  • Handwoven Spot
  • Handwoven Trading Co
  • Own Oversewn Pro
  • The Italian Overhand
  • Handstitched Pro
  • Simple Handsewn Spot
  • Most Handstitched
  • Simple Handwoven Co
  • Italian
  • Longer Homemade
  • Overhand Pro
  • Erase Handmade
  • Disgrace Handmade
  • English Oversewn Pro
  • Most Hand Crafted
  • English Handwoven
  • Hand Crafted Spot
  • Most Handstitched Place
  • Handicraft Trading Co
  • Own Hand Loomed
  • The Simple Handsewn
  • English Handsewn Spot
  • Longer Hand Crafted Collective
  • Small Homemade Collective
  • The Own Hand Crafted
  • Expensive Homemade
  • Most Handstitched Collective
  • Handicraft Group
  • Small
  • The More Camp Made

Want to generate your own business name?
Use our custom business name generator to find an amazing name for your business.
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Cool jewelry making business name ideas

  • Jewel Jest
  • Earth Work
  • Diamond
  • Greater than Gold
  • The Gallery
  • Fresh Purple
  • King Jewelry
  • Luscious Jewelry
  • Holidaze Jewelry
  • US Jewelry House
  • G Glow Jewelers
  • Reclaim Artsy
  • Tribal Style
  • Lulu Bug Jewels
  • Bohemian Findings
  • Craft Surprise
  • Artik Handmade Jewellery
  • Miss Curious
  • Velvet Lux
  • Redex Chic
  • Handy Jenewal
  • RoyalBloom
  • Jewel Qolor
  • Phoenix Baby
  • Mixed mingled
  • Sugar Rush
  • Gift Gems
  • Gems For Him
  • Elegante
  • Specials
  • Glittering Stones
  • X-Treme Shine
  • Jewel Delight
  • Deluxe Diamonds
  • Magic Jewels
  • Dripping In Jewels
  • Babe Jewelry
  • Born Pretty
  • Jewels+Gems
  • Fine Designs
  • Added Dazzle
  • Added Sparkle
  • Garnet Lane
  • jewelry store
  • Dream Of Dazzle
  • Joyful Jewels
  • Elegant Designs
  • Jumpstart Jewelry
  • Jewel’S Gems
  • Wrist Stacks
  • Forever Jewels
  • Gorgeous Gems
  • Subtle Statements
  • Gems Galore
  • Stylish Strands
  • Elegant Layers
  • Grand Strands
  • Precious Pearls
  • All That Glitters
  • Glitter Me
  • Charmed Jewelers
  • Iced Gold Jewelry Store
  • Inspired Jewels
  • Pieces Of Bling
  • Silver+Pearl
  • Beauty+Bling
  • Diamond Depot
  • Glistening Diamonds
  • X-Pensive Jewels
  • Extreme Jewels
  • Jewelry Joseph
  • Blinging Beach
  • Originals
  • All About Sparkles
  • Oge Square
  • Belle Metal
  • The Carats
  • Jewelry Business Name Ideas:
  • Here are some paparazzi jewelry business names:
  • Pile On Pearls
  • Gemstone Gallery
  • Statement Pieces
  • Jeweler’S Gems
  • Goodness Gems
  • Delicate Designs
  • Rosey Cheek Jewelry
  • Beauty Galore

Unique jewelry making business name ideas

  • Traditional Hand Loomed
  • Expensive Handicraft Trading Co
  • English Hand Loomed
  • Handicraft Spot
  • Italian Overhand
  • Special Homemade Trading Co
  • The Expensive Handicraft
  • Handicraft Place
  • The White
  • Italian Handstitched
  • Traditional Handicraft Group
  • English Handicraft Trading Co
  • Expensive Homemade Collective
  • Most
  • Small Oversewn Group
  • Wholesale Handmade
  • The Old Handsewn
  • Hand Crafted Group
  • LongerHandmade
  • English Hand Crafted
  • White Camp Made Co
  • ItalianHandmade
  • The First
  • The Unique Handwoven
  • Camp Made Pro
  • Simple Improvised Spot
  • Handshake Handmade
  • The Traditional Handwoven
  • Italian Handicraft Spot
  • The Beautiful Handstitched
  • Italian Improvised Trading Co
  • The Italian Hand Loomed
  • Handicraft Pro
  • Special Handicraft Spot
  • The Own
  • Italian Handwoven Place
  • Beautiful Homemade Spot
  • Longer Hand Loomed Collective
  • First Oversewn
  • Italian Camp Made Place
  • The Italian
  • Old Camp Made Trading Co
  • Old Handwoven Trading Co
  • The More Camp Made
  • The Traditional Oversewn
  • Handicraft Trading Co
  • Handicraft Group
  • White Hand Crafted Trading Co
  • Hand Loomed Spot
  • Small Hand Loomed
  • Little Camp Made
  • Overhand Group
  • Traditional Camp Made Co
  • MostHandmade
  • First Camp Made
  • First Oversewn Collective
  • Camp Made Co
  • Italian
  • The Special Hand Loomed
  • The Longer Oversewn
  • English Hand Loomed Collective
  • Overhand Trading Co
  • The Longer Handstitched
  • Camp Made Place
  • The Longer Hand Loomed
  • Beautiful Camp Made Pro
  • Homemade Place
  • Simple Handsewn Spot
  • Own Handsewn
  • The Simple
  • Oversewn Spot
  • Expensive
  • Expensive Handsewn Pro
  • Most Overhand
  • Own Handicraft
  • Unique
  • Most Oversewn Spot
  • Beautiful Handsewn
  • The Fine Improvised
  • The English Handwoven
  • Own Handicraft Spot
  • Pancake Handmade
  • The Little Oversewn
  • Simple Camp Made
  • The Little Handstitched
  • Expensive Oversewn Co
  • Hand Crafted Co

Cute jewelry making business name ideas

  • English Oversewn Pro
  • Unique Hand Loomed
  • The English Handicraft
  • The Unique Handsewn
  • Handwoven Place
  • Expensive Oversewn Collective
  • The Little Hand Loomed
  • Longer
  • Unique Handwoven
  • The White Oversewn
  • Hand Crafted Pro
  • SpecialHandmade
  • The Most Improvised
  • Longer Homemade
  • Old Oversewn
  • The Longer Handwoven
  • Small Handstitched Spot
  • Small Overhand
  • WhiteHandmade
  • Handstitched Spot
  • The Simple Hand Loomed
  • Improvised Spot
  • Improvised Co
  • Simple Overhand
  • Old Hand Loomed Collective
  • Camp Made Group
  • Special Camp Made Group
  • FirstHandmade
  • Homemade Co
  • Small Handicraft Place
  • Simple Handstitched
  • Special Hand Loomed Place
  • Expensive Handwoven
  • Old Improvised Pro
  • English Handwoven
  • Special Overhand
  • First
  • Most Homemade Place
  • Expensive Hand Crafted Group
  • Simple
  • Own Handsewn Collective
  • Longer Camp Made
  • Oversewn Pro
  • Hand Crafted Spot
  • Little Camp Made Spot
  • Fine Overhand Co
  • The Most
  • Most Handstitched Place
  • Traditional Hand Crafted
  • Hamadei Handmade
  • Most Handsewn Spot
  • Handwoven Trading Co
  • Little
  • Most Handicraft Spot
  • The Special Handsewn
  • Special Handwoven Group
  • Unique Hand Loomed Spot
  • Simple Oversewn
  • Simple Handsewn Collective
  • Simple Improvised
  • The Fine Overhand
  • Crochet Handmade
  • The Longer
  • Snowflake Handmade
  • The Little
  • Unique Hand Crafted
  • Expensive Camp Made
  • Fine Handsewn Co
  • The Simple Camp Made
  • LittleHandmade
  • Unique Hand Crafted Trading Co
  • The White Hand Crafted
  • Fine Homemade Collective
  • The Own Improvised
  • Own Handwoven
  • Beautiful Oversewn
  • The Old Handicraft
  • Special Homemade Place
  • First Handicraft Spot
  • More Handicraft Spot
  • Small Handsewn
  • SimpleHandmade
  • Special Hand Loomed Co
  • Oversewn Group
  • Expensive Homemade
  • White Overhand Trading Co
  • The Longer Handsewn

Clever jewelry making business name ideas

  • The English Hand Loomed
  • Unique Handicraft Pro
  • Most Handstitched
  • Italian Handsewn Co
  • First Improvised
  • Oversewn Trading Co
  • The Expensive Handstitched
  • Handwoven Spot
  • The Most Oversewn
  • More Handsewn
  • Little Hand Loomed Trading Co
  • Handstitched Trading Co
  • Simple Handicraft
  • Own Hand Crafted
  • Small
  • Old Homemade Collective
  • The Unique Handstitched
  • Hand Loomed Collective
  • Small Handwoven Co
  • White Camp Made Spot
  • English
  • Most Overhand Place
  • Special Overhand Group
  • Most Handicraft Co
  • English Overhand
  • Handwoven Group
  • Fine Handwoven Co
  • Create Handmade
  • English Handicraft Spot
  • Holiday Handmade
  • More Homemade Trading Co
  • Longer Handwoven Pro
  • Fine Oversewn
  • Most Handsewn Pro
  • Old Handicraft Collective
  • Expensive Camp Made Trading Co
  • First Handsewn Spot
  • The More
  • Special Handicraft
  • Beautiful
  • Italian Handwoven Spot
  • White Overhand Place
  • Beautiful Oversewn Spot
  • Italian Homemade Place
  • The Expensive
  • Handstitched Collective
  • The Italian Handicraft
  • Longer Overhand
  • Small Handicraft Collective
  • Brand name Handmade
  • Most Hand Crafted
  • First Hand Crafted Group
  • Camp Made Collective
  • The More Overhand
  • The Expensive Handwoven
  • English Handwoven Spot
  • Fine Overhand Group
  • The Traditional Handicraft
  • Simple Handwoven Spot
  • Italian Handsewn Spot
  • Oversewn Place
  • More Handsewn Place
  • The Italian Overhand
  • Camp Made Spot
  • The White Handicraft
  • The Small
  • Expensive Camp Made Collective
  • Suitcase Handmade
  • Overhand Pro
  • OldHandmade
  • Own Oversewn Pro
  • Own Hand Loomed
  • Own Hand Crafted Pro
  • More Homemade
  • Homemade Collective
  • Own Camp Made Co
  • Simple Handwoven
  • Traditional Handstitched Co
  • Handicraft Collective
  • English Handsewn Group
  • OwnHandmade
  • Special Handicraft Collective
  • English Handstitched
  • Soiree Handmade
  • Headache Handmade
  • The Old
  • White Handwoven Trading Co

Best jewelry making business name ideas

  • More Handstitched
  • Fine Overhand Pro
  • Overhand Collective
  • Handstitched Pro
  • The More Handwoven
  • Old Improvised Group
  • Little Handwoven Place
  • More Overhand Place
  • Unique Improvised Spot
  • Traditional Handsewn Group
  • Little Oversewn Trading Co
  • The Expensive Handsewn
  • Simple Handwoven Co
  • Simple Improvised Pro
  • Special Oversewn
  • Handrail Handmade
  • The Special
  • The Unique
  • Unique Hand Crafted Pro
  • Longer Oversewn
  • Expensive Overhand Pro
  • ExpensiveHandmade
  • Small Homemade Collective
  • Small Overhand Group
  • Handwoven Pro
  • Handicraft Co
  • EnglishHandmade
  • The Unique Homemade
  • Longer Hand Crafted Collective
  • The Unique Overhand
  • The Italian Handwoven
  • White Handsewn Collective
  • The Special Homemade
  • English Handsewn Spot
  • Expensive Handstitched
  • The Expensive Camp Made
  • UniqueHandmade
  • Most Handstitched Collective
  • The Italian Improvised
  • Handsewn Trading Co
  • Improvised Collective
  • The Expensive Oversewn
  • Beautiful Handicraft Place
  • Old
  • Fine Oversewn Collective
  • Camp Made Trading Co
  • Old Oversewn Place
  • Traditional Handsewn
  • English Handicraft Pro
  • Disgrace Handmade
  • SmallHandmade
  • Handsewn Group
  • Special
  • Fine Handsewn
  • Beautiful Overhand Place
  • Erase Handmade
  • The Own Hand Loomed
  • Hand Loomed Trading Co
  • The Beautiful Overhand
  • Small Handwoven Collective
  • The Small Hand Loomed
  • Beautiful Improvised
  • TraditionalHandmade
  • More Handicraft
  • The First Handsewn
  • Traditional Handicraft Place
  • Small Overhand Co
  • The Own Handicraft
  • The Fine Camp Made
  • The Unique Camp Made
  • The Longer Handicraft
  • Longer Hand Crafted
  • Beautiful Oversewn Pro
  • The Beautiful Camp Made
  • Special Handsewn
  • The Own Hand Crafted
  • Most Oversewn
  • The Expensive Overhand
  • First Homemade Collective
  • Handsewn Collective
  • Handstitched Place
  • The Unique Oversewn
  • Longer Hand Loomed Co
  • The English
  • Old Camp Made Pro
  • White Improvised Co
  • Own

Modern Jewelry Making Business Name Ideas

  • Deluxe Diamonds
  • Adorn
  • Dazzling Jewels
  • Beaded Bliss
  • Charmed Life
  • Dazzle & Delight
  • Infinity Jewelers
  • White Lily Designs
  • Ice Jewelers
  • The Missing Piece Studio
  • Wilshire Jewelers
  • Majestic Jewelry
  • Pleasantry Jewelers
  • Earring Emporium
  • Fine Gems & Jewelry
  • Glitz & Glam
  • Handmade Treasures
  • Indulgent Jewelry
  • Heavenly Jewelry
  • Jems & Jewels
  • Keepsake Collection
  • Lush Luxe Jewelry
  • Majestic Gems
  • Nifty Necks
  • The Gemstone Gallery
  • Jewelry Palace
  • Bohemian Findings
  • Baltic Beauty
  • Candy Crystal
  • Ooh La La Jewelry
  • Pretty Baubles
  • Quality Crafts Jewelry
  • Radiant Rocks
  • Sparkling Stones
  • Twinkling Treasures
  • Unique Adornments
  • Vintage Vixen Jewelry
  • Wrist Wear Wonders
  • X-traordinary Jewels
  • Precious Gems
  • Perfect Jewels
  • Dreamy Jewelry
  • Treasured Possessions
  • Shimmer and Sparkle
  • Yummy Yarn Jewelry
  • Zen Jewelry Designs
  • Amour Jewelry
  • Beautiful Beads
  • Custom Crafted Jewelry
  • Dainty Delights
  • Elegant Earrings
  • Fashionable Finds
  • Gilded Gems
  • Handmade Happy
  • Irresistible Jewelry
  • Jazzy Jewelry
  • Keepsake Keepers
  • Luxe Locks
  • Magic Makers Jewelry
  • Nifty Necklaces
  • Oodles of Rings
  • Pretty Pendants
  • Quality Craftsmanship
  • Radiant Rings
  • Sparkling Statement Pieces
  • Tres Chic Jewelry
  • Unforgettable Adornments
  • Vintage Versatility
  • Wrist Wear World
  • X-quisite Jewelry
  • Genuine Jewelry
  • Precious Stones
  • Exquisite Jewelry
  • Elegant Rings
  • Special Treasures
  • Glittering Jewels
  • First Class Rings
  • Reclaim Artsy
  • Charming Jewelry Store
  • Magic Clasp Jewelry
  • Spring Jewelers

Want to generate your own business name?
Use our custom business name generator to find an amazing name for your business.
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Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Jewelry Making Business:

Simple is always better

This means a few different things. Your jewelry making business name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your jewelry making business:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

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As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls