400+ Catchy Dog Treat Business Names
So, you've come up with the perfect dog treat business idea, but in order to launch, you need a good business name.
And not just a name, but a creative and descriptive name that will make your dog treat business stand out.
The name of your business will forever play a role in:
- Your customers first impression
- Your businesses identity
- The power behind the type of customer your brand attracts
- If you're memorable or not
We've put together a list of the best dog treat business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.
Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your dog treat business.
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Dog Treat Business Name Generator
Want to come up with your own unique company or brand name?
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Ideas
Catchy dog treat business name ideas
- Dogworks
- Dogs And More
- K-9 Clippers
- The Hairy Leash
- The Good Puppy Dog
- Bark In Style
- The Doggie Chalet
- Pawfect Tail
- One Puppy
- FirstJoy Business
- Dogwind
- Doggolix Treat
- MysticBite Dog
- Furry Pawsible
- Blue Boss Bones
- A Dog’S Life
- Doggie Daycare
- The Barking Lot
- Brown Dog Bakery
- Puppy Trail
- In The Dog House
- Treat your Dawg
- Off Leash
- Woody Gang
- Pups Shop
- CookieCrew
- Canine Treat
- More For Max
- Fur Mutt Pet Store
- Canine Candy
- Paws Up!
- Downward Dogs
- Biesty Pups
- Wet Noses
- A Dog’S World
- The Family Dog
- Wag Around
- Premium Business
- All Dogs All The Time
- Bark In The Dark
- And Drool
- Top To Tail
- HappyPets
- Pup Hub
- Rescued Dog Bakery
- Meyer Farms Dog Treats
- PawHub
- VIbeCookie
- Riley’s Organic Dog Treats
- CoreFood Business
- Direct Dog
- Commando DogFood
- The Pet Bistro
- Doggy Designs
- Puppy Smiles
- Puppy Breath
- Aspect Treat
- Dogify Food
- Plato’s Pets
- Land Rover
- Pet Sitters of Mt. Prospect
- Planet Canine
- Dogvio
- PropelFood Dog
- InsightPet Dog
- A To Dog
- Woof Gang Groomers
- Fetching Friends
- Pawple Dog Pals
- Finest Dog Treat
- Shake A Leg
- WiseMist Dog
- GreatMade Bakery
- Red Rover Dog Walking
- Dogly
- Happy Barker
- Dog’S Life
- FinestPet Treat
- AFillJoy Dog
- Doggie Heaven
- Golden Pup
- Treat Your Pup
- Dolgado
- The Fury Effect
- Dogzoid
- Dartenn Dog
- All Breed Dog Co.
- Products For Pups
- Treatio
- Penny’s Choice Dog Supplies
- GoodBite Business
- The Canine Crew
- Top Of The Woof. Scruffy Turf
- Dogsy
- Abcdogs
- Furry Friends
- Wiggly Wag
- The Bone Guys
- Pet Pawer
- The Dog Corner
- Personalized Pooch
- Super Pups Pet Store
- The Canine Collective
- Dentley’s
- Double Dog
- Treatify
- Dog People
- All-Fresh Treat
- Green Pet
- Loving Pups Pet Care
- BoldFoot Dog
- black leash
- Supereva Treat
- Petro Town
- Better Bark
- Vanity Fur
- Dogs Of The World
- BossBite Business
- Fur Fit Dog Store
- Barx
- Dog Days
- Chase The Tail Pet Store
- Fido And Friends
- Big Bark Dog
- Rover Come Over
- Dog Walker
- Alpha Treat
- Anything’S Pawsible
- Furry Doggie
- Bark Attack
- Barker’s Dog treat
Creative dog treat business name ideas
- The Wagging Tail
- Happy Dog
- World Of Dogs
- Stop
- Virtue Dog
- The Pawsitive Effect
- BoostBig Dog
- Liv-a-Littles
- Doggone Good
- Happy Tails Dog Store
- Downward Dog
- Best In Show
- Good Boy Unlimited
- Dapper Dogs
- Puppy Palace
- Woof Pet Bakery
- Honest Dog
- Barker’s Dozen
- Toys For Dogs
- Tall Tails
- BoundBig Dog
- Walk The Dog
- Citizen Canine
- The Dog House
- Dog Gone It
- The Pawradise Pet Shop
- Floppy Ear
- HexaVille Treat
- CappaFood
- Chewy
- A Dozen Dogs
- Top Cat
- YourPet Treat
- Happy Puppy
- Step And Fetch
- The Ultimate Dog House
- Dog Show
- Urban Pet Supply
- The Dog’S Paw
- FirstFresh Treat
- Spotty Dog Store
- AceFood Treat
- InspiredPet Treat
- Mutt Poodles
- Paws And People
- Bark Buds
- PetMotive Treat
- ExciteBites Dog
- Resident Furry
- Capital Treat
- Grr And Purr
- Prime Treat
- K9 Kreations
- Dogs Galore
- Paws For Pals
- Good Boy Business
- Release The Leash
- Dog Tarven
- First-Choice Dog
- Pack Walkers
- WisePet Treat
- Red Rover
- Superiorx Treat
- Canine Collections
- Best Bark
- Doctor Pupps
- Walks And Wags
- TouchHIgh Dog
- PetVillage
- Dog On Stores
- Pee Tree Dogwalkers
- Stand For Appaws
- Quellest Dog
- Bound Treat
- Cesar’s Ways
- Top Dog
- Animal Haus
- PawPups
- Refined K9
- K-9 Corner
- VItaRoots
- Isle of Dogs
- Dogify Treat
- Fur World
- Barx Dog treat
- Doggie Delight Treats
- Primed Business
- The K9 Den
- The Play Pen
- Snappo Business
- I’M A Dog Person
- Treatlux
- Groom And Growl
- Treatprism
- Integra Dog
- Bark N Go
- Charlee Bear
- Paw Collar
- How Fetching
- petfolic
- Fetching Fiends
- Best Of The Pets
- Charlee Bears
- ExpertPet Business
- Limited Leash
- Dominate Dog
- Dog Park
- Fur Friends
- Fuzzy Puppies
- Paw Play House
- Daring Dogs
- Play Paws Durward
- Pawsitively Delish
- All Pets And Your Dog
- Pup Wiggle
- Finding Fido
- The Dashing Daschund
- Go Dog Go
- Tail Waggers
- Advixo Business
- Unleashed
- Fetch Fun
- EpicBite Dog
- Fido’S Palace
- Fur Pals
- DoggoWynk Treats
- Valiant Treat
- Fur Haven
- Pawsibilities
- Maw And Paw
- CraftyFood Dog
Learn more about starting a dog treat business:
Where to start?
-> How to start a dog treat business?
-> How much does it cost to start a dog treat business?
-> Pros and cons of a dog treat business
Need inspiration?
-> Other dog treat business success stories
-> Marketing ideas for a dog treat business
-> Dog treat business slogans
-> Dog treat business Instagram captions
Other resources
-> Dog treat business tips
-> Blog post ideas for a dog treat business
Funny Dog Treat Business Names
- Old
- Playful Pup
- MusicalTreat
- Wet Pet Spot
- Faithful
- Legged Blackguard
- YellowPuppy
- Playful Pomeranian
- Favorite Tag Collective
- The Sweet
- Faithful Heel
- The Sheep Trail
- The Haired
- Insolent
- Looking Doggy Trading Co
- Bounder Trading Co
- Muffy Puppy
- Intellectual
- The Friendly Canine
- Bounder Pro
- Handle Co
- Golden Doggie
- ImpudentPuppy
- Excited Pet
- Poor Pooch
- The Yellow Canis Familiaris
- Nice
- Muddy Puppy
- Friendly Pooch Spot
- The Annual
- Playful
- Process Place
- Bounder Co
- SlyDog
- Lame Track Group
- Purebred Pekinese
- Visual
- Yellow
- Stuffed Blackguard Collective
- Heel Co
- VisualTreat
- Frisky
- Luscious Process
- Tail Trading Co
- Work Collective
- Lazy
- The Scared
- Exquisite Dainty Co
- OldPuppy
- The Cuddly
- Faithful Chase
- Culinary Regale Place
- Contemptible Pup Spot
- Dog Group
- Dalmatian Baby Spot
- Newborn
- Haired Bounder Collective
- Young Bloodhound
- Canine Trading Co
- Motion study Puppy
- Favorite Trail Place
- Wet Bounder
- The Little
- NiceDog
- Purebred Pomeranian
- Dainty Group
- The Smart Blackguard
- Trick Regale
- The Mischievous
- AdorablePuppy
- The Dear
- The Born Pet
- Tasty Take
- Extra Work Collective
- Conscious
- Weekly
- Quick study Puppy
- Money Puppy
- ExquisiteTreat
- Jumpy Puppy
- Rabid
- RichTreat
- The Domestic
- Annual Goody Collective
- Guppies Puppy
- Tasty Tackle
- SpecialTreat
- Firedog Place
- Obedient Doggy
- The Irish Dog
- Cubby Puppy
- Expensive Handle Trading Co
- InsolentPuppy
- SmartDog
- Good Tag Trading Co
- Ugly Trail Spot
- Kentucky Puppy
- Playful Piglet
- The School Process
- Chase Trading Co
- FemaleDog
- The Extra
- Dalmatian Boy Spot
- The Healthy
- Trick Treatments
- Little
- Pup Group
- The Favorite
- DalmatianPuppy
- The Untrained
- Mutt Pro
- Tiny
- LameDog
- The Lucky
- Dainty Spot
- The Friendly Tail
- Splendid Process Pro
- Clever
- Scared Baby Co
- Bad
- Dear Pet Group
- Sweet Doggie
- The Occasional Delicacy
- Puppy
- Puppy Heel
- Conscious Track Group
- Big Pet Group
- Boy Collective
- The Genuine Work
- Pump
- Sumptuous Goody Collective
Cool dog treat business name ideas
- Treatex Canine
- RightPet Treat
- Woof Recess
- Conquer Dog
- A Bark Above
- Round Of Apaws
- True Chews
- Doggy Playplace
- Waking The Dog
- Dogs 4 Life
- Lucky Leash
- Bolt Dog
- BravoFeet
- Bark Doctor
- ActionFood Treat
- Dog Pawpose
- Dogaholic
- All Four Paws
- Shake A Paw
- Doggy Style
- Paws For All
- Petberry Treat
- The Hound’S Tooth
- Tailing Day Inc
- Bow Wow Boys
- Allexen Treat
- All Things Dogs
- My Fabulous Puppy
- Woof And The Gang
- Cool Drool
- Canine Creations
- Man’S Best Friend
- Wag The Dog
- Hill’s
- Dog Emporium
- Ceasar’s Way
- Puppy Paws
- Upgrade Treat
- The Dog Whisperer
- Yuppy Puppies
- The Pet Empire Dog
- The Dog Pound
- The Dog Days
- Paw Pals
- HillJava Dog
- Bark at the Moon Bakery
- 2-Fur-7 Dog Store
- One Dog
- Citizen D
- NewMade Business
- Paramount Dog Treat
- AmazeFood Treat
- More Puppies
- Key Dog
- IdealEat Dog
- Waggy Racers
- Tails Of Joy
- Designed For Dogs
- Recover Business
- Virtue Business
- K9 All Time Inc
- Energise Dog
- Drop
- In The Doghouse
- Den Of Dogs
- Dog’S Bed
- Hestinna Treat
- Black Dog Bakery
- 4 Paws 1 Dog
- ProBites Dog
- PrimeTreat Dog
- Foxy Treats
- Bark for Peace
- CubCare
- Doggy Playground
- Paws And Pups
- Boss Bones
- Bright Treat
- Blue Bits
- Prim N Pawper
- Doggone Dog Days
- Bark Sticks
- Life Is Ruff
- YayBItes
- Wags and Whiskers Pet Care
- Let’S Paws
- The Puppy Place
- Go Dog Go Treats
- Natural Planet
- The Collar And Leash
- ElitePure Dog
- Little Furry
- The Dog Aisle
- PushPleshy Business
- Dream Of Dogs
- Pet Store
- Hair Of The Dog
- Sit Stay Love
- Poodle Standard
- Pawesome Dogs
- Doggenics
- Little Fur Town
- Scruff It Off
- GreatBig Treat
- Affordable Treat
- Hot Dog
- Fur Sure
- Friendly Fetch
- Laundrmutt
- Mediavine
- Paws ‘N Go
- Blue Buffalo
- Unleashed Unlimited
- The Paw Haven
- Awarry Dog
- Only Natural
- The Hairy Hound
- Midcity BItes
- The Contemptible Pup
- SpottedDog
- The Spotted Canine
- Purebred Pug
- Ill Handle Spot
- Trail Collective
- Firedog Collective
- Puppy
- DoubleTreat
- The Biggest
- And Delicacy Collective
- The Happy Doggie
- Dalmatian
Unique dog treat business name ideas
- Jumpy Puppy
- The Literary
- Purebred Pet
- Domestic Duck
- Work Collective
- Difficult Regale Trading Co
- The Haired
- Mischievous Mutt Group
- Splendid Process Pro
- PoorPuppy
- Kentucky Puppy
- Lovely Puppy
- Beautiful Mutt
- Doggie Spot
- Yellow Chase Trading Co
- The Glorious Regale
- Yellow
- Favorite Tag Collective
- The Tasty
- The Small Bounder
- Born Doggie Group
- Artistic Deal Co
- The Born
- The Welcome
- LittlePuppy
- LiveDog
- Dear
- LivePuppy
- Lame Hound Trading Co
- Stuffed
- Weekly
- Grumpy Puppy
- Boy Place
- Lumpy Puppy
- YoungDog
- The Eager
- The Trick
- Poor Pet
- Track Group
- The Little
- Nice Bounder Collective
- IntellectualTreat
- NiceTreat
- Dutch Dainty Co
- Tummy Puppy
- The Vicious Firedog
- Fair
- Doggy Trading Co
- The Older
- Newborn Boy
- The Friendly Canine
- DearDog
- Purebred Pomeranian
- AffectionatePuppy
- Purebred Pekinese
- Shaggy
- Playful Piglet
- Goody Pro
- Baby Group
- Expensive
- Favorite Address Place
- Newborn
- The Lame
- Pup Group
- Sheep Track
- BrownPuppy
- The Wet Boy
- Heel Co
- Tasty Take
- Tiny Trail
- The Wet Baby
- Looking Doggy Trading Co
- HappyPuppy
- Faithful Doggie Place
- Purebred Piglet
- Goody Group
- Greater Delicacy Co
- Grubby Puppy
- Artistic Goody Group
- Scared Pooch
- The Grand
- Domestic Doggie
- Tail Spot
- Dear Dogg
- The Golden Baby
- The Good
- Eyed Boy Spot
- Especial Process Group
- Especial
- LittleDog
- Big Mutt Group
- Maltese Pet
- HungryPuppy
- The Brown Pooch
- Boy Collective
- Favourite
- The Mischievous
- Rare
- Bounder Place
- BigTreat
- Grand
- Impudent Mutt Group
- Self Delicacy Group
- Poor Piglet
- Wet
- Pet Trading Co
- Frisky Dog
- Baby Pro
- The Intent
- Delicious Deal Co
- The Nice Tail
- SplendidTreat
- Nice
- Plow Place
- AdorablePuppy
- VisualTreat
- UnusualTreat
- RichTreat
- Dainty Place
- Playful Pup
- Poor Papillon
- Trick Therapeutic
- The Rabid
- Favourite Hound
- Pump Deal Collective
- Delicacy Group
- The Sheep Trail
- EagerPuppy
- The Biggest Work
- Yellow Tail Collective
- Pleasant Deal Pro
Cute dog treat business name ideas
- Expensive Handle Trading Co
- Headed
- Bounder Collective
- Dalmatian Boy Spot
- Dear Domestic Dog
- ShyPuppy
- Guppies Puppy
- Terrier
- The Dull
- Bad
- The Small Track
- The Greater Dainty
- Naughty Doggy Place
- Pooch Place
- Pump
- Helpless
- Trick Try
- The Domestic Heel
- The Clever Canis Familiaris
- Tag Trading Co
- BeautifulDog
- FineTreat
- Little
- Rabid
- Mud Mutt Group
- The Small
- The School Process
- The Brown
- Silly Doggie
- Friendly
- Wild Tail Co
- Chubby Puppy
- Bred Boy Co
- The Yellow Canis Familiaris
- Bad Tag
- Hurt
- ImpudentPuppy
- Domestic Dogg
- New
- Purebred Pup
- The Mangy
- LookingDog
- Purebred
- Nice Doggie
- Obedient
- Intelligent Trail Pro
- Delectable
- Trick Regale
- Contemptible Canine Collective
- Sweet
- Playful Pit Bull Terrier
- Lazy
- Female Pooch Spot
- NicePuppy
- Young Chase Spot
- Blackguard Spot
- The Ill
- Spotted Baby
- The Obedient Pet
- Mucky Puppy
- AnnualTreat
- Gummy Puppy
- Vicious
- Doggie Group
- The Strange
- Stubby Puppy
- Legged Heel Spot
- LazyDog
- Double Address Trading Co
- Unlucky Puppy
- The Female
- Faithful Heel
- Haired Pet Collective
- Frisky
- WildDog
- SadDog
- The Irish Dog
- IrishPuppy
- YellowPuppy
- Dull Detent
- TerrierPuppy
- The Glorious Deal
- IllTreat
- Dainty Pro
- Dear Duck
- Track Co
- The Weekly
- Domestic Domestic Dog
- The Sized
- Annual Goody Collective
- Real
- The Healthy Firedog
- The Helpless Dog
- MusicalTreat
- The Big Bloodhound
- Trained Pup
- Mangy Trail Collective
- ViciousDog
- Healthy Doggie Pro
- Dog Co
- Hungry Baby Trading Co
- Scared Baby Co
- LameDog
- Grand Dainty
- Good Tag Trading Co
- Sad Track Trading Co
- The Shy
- Doggie Trading Co
- The Real
- Sly
- Mutt Pro
- NiceDog
- The Poor
- Poor Pekinese
- Boy Spot
- Beloved Trail
- Bounder Trading Co
- Trick Treatable
- Trick Transact
- FriskyPuppy
- The Stuffed Hound
- Poor Pooch
- Big Trail Pro
- Purebred Puggle
- Tasty Tour
- Impertinent Mutt
- Boy Trading Co
- Dainty Group
- The Alsatian
- WhitePuppy
- Tail Place
Clever dog treat business name ideas
- DalmatianPuppy
- The Quality Mutt
- Favourite Dainty Spot
- The Perfect Deal
- Large Blackguard
- Visual Address Group
- Luscious Process
- The Smart
- The Domestic
- Visual
- Bounder Co
- The Sweet Dog
- Obedient Doggy
- Canine Trading Co
- Trick Treatments
- The Dalmatian Canine
- The Grown
- SchoolTreat
- Intellectual Delicacy Collective
- Plow Co
- PoorDog
- Handle Co
- HeatTreat
- FavoriteDog
- Conscious Track Group
- Beloved Heel
- FemalePuppy
- Trick Tour
- Special Address
- Small Trail Collective
- Delicious Regale Spot
- The Friendly Tail
- Delectable Cover
- Plucky Puppy
- AndTreat
- Sumptuous Cover
- TinyDog
- The Wet
- Heat
- Curious Baby
- Hubby Puppy
- Strange Chase Pro
- Pooch Pro
- The Nice
- WeeklyTreat
- Stuffed Blackguard Collective
- Heel Group
- The Self
- FluffyPuppy
- The Little Handle
- Purebred Pit Bull Terrier
- Beautiful
- Dull Duck
- Playful Pet
- Buffy Puppy
- GreatestTreat
- Canine Co
- The Newborn
- Weekly Process
- SlyDog
- Tasty Treatment
- Deal Place
- Weekly Process Spot
- Mummy Puppy
- Playful Pomeranian
- IntelligentDog
- Dalmatian Baby Spot
- Male Pup Place
- Special Plow Collective
- Pet Spot
- LuckyDog
- GoodDog
- RareTreat
- The Scared
- Money Puppy
- Favorite Hound Pro
- Canine Group
- The Favourite
- BeautifulPuppy
- Small
- Faithful Track Group
- White
- The Splendid
- Insolent
- Friendly Bloodhound Pro
- FineDog
- Savage
- Ill
- The Occasional Delicacy
- Friendly Pooch Spot
- Firedog Place
- Male
- Expensive Deal
- TinyPuppy
- Wild Trail Group
- Faithful Chase
- Biggest
- IntentTreat
- Untrained Doggie Spot
- Puppy Heel
- Haired Hound Pro
- Favorite Trail Place
- Irish Pooch
- Guppie Puppy
- Big Pet Group
- White Blackguard Co
- Weekly Work Spot
- Lame Track Group
- Culinary Regale Place
- DifficultTreat
- Trail Group
- Trail Spot
- The Lovesick Doggy
- The Cuddly
- Canis Familiaris Collective
- The Haired Heel
- The Weekly Goody
- FriendlyDog
- Live
- Goody Co
- Golden Doggie
- CleverDog
- Cover Trading Co
- Grand Address Group
- YoungPuppy
- Playful Puggle
- Quick study Puppy
- The Ugly
- Exquisite Dainty Co
- TrickTreat
- The Young
Best dog treat business name ideas
- Puppy Track Trading Co
- Favorite Blackguard Collective
- Process Place
- Terrier Canine Group
- Difficult Goody Spot
- The Overgrown Pooch
- The Small Doggie
- Tubby Puppy
- The Lovesick Bloodhound
- Delicacy Spot
- The Annual
- Fierce
- The Healthy
- Special
- SpecialTreat
- The Favorite
- The Favourite Chase
- Welcome Goody Spot
- Baby Trading Co
- Haired Bounder Collective
- BadDog
- Playful Pooch
- The Happy
- The Intelligent
- BredPuppy
- Artistic Address Collective
- Dainty Spot
- Dear Boy
- Trained Chase Place
- Poppy Puppy
- Trick Tree
- Poor Pup
- Untrained
- Contemptible Pup Spot
- The Beloved
- Maltese Canine Collective
- The Purebred Canine
- Young Firedog
- Doggie Pro
- The Pleasant
- Occasional
- Alsatian
- Sumptuous Delicacy Place
- Clever
- Bounder Pro
- Rich
- The Heat Goody
- The Unexpected Plow
- Huge
- InsolentPuppy
- The Eager Dog
- FairTreat
- The Maltese
- The Beautiful Baby
- The Shaggy
- Hurt Boy Place
- The Untrained Mutt
- Playful Pekinese
- Nice Blackguard Place
- Double
- Eager Pooch Pro
- The Musical
- The Great Plow
- Process Pro
- Chase Co
- Trick Therapy
- The Clumsy Pooch
- Legged Blackguard
- Greater
- Trick Treatment
- Hungry
- Male Trail Co
- Annual Delicacy Trading Co
- Pup Pro
- Glorious Process Trading Co
- Young Bloodhound
- Dear Heel Trading Co
- Fair Dainty Collective
- The Dear Hound
- Occasional Work Collective
- Healthy Deal
- HungryDog
- BiggestTreat
- Overgrown
- Glorious
- Warm Doggy
- Delectable Goody Trading Co
- Bunny Puppy
- The Beautiful
- Playful Papillon
- Big
- The Untrained
- Cubby Puppy
- The Exquisite
- Healthy
- LittleTreat
- The Culinary Handle
- The Born Pet
- The Impertinent
- SavageDog
- Purebred Pooch
- Dull Doll
- Luscious
- Difficult Delicacy Place
- Conscious
- Domestic Doggy
- Deal Spot
- Luscious Address
- Extra Work Collective
- Handle Pro
- Deal Group
- Dear Pet Group
- The Visual
- Rare Goody
- The Greatest
- The Looking
- Especial Deal Place
- Motion study Puppy
- Old
- The Playful
- Terrier Doggie Collective
- Mutt Collective
- Greater Work Collective
- BelovedDog
- Brown
- Dull Doggy
- The Extra
- Healthy Mutt Collective
- Tasty Tackle
- Work Pro
- Purebred Poodle
Guide: How To Name Your Business
Why Is Your Business Name Important?
Your business name is one of the single most important pieces to starting a business.
Why?
Because your business name has power.
It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.
It impacts the way in which people remember, refer you, and perceive your business
When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.
Let's take a look at everything you need to consider before deciding on a business name:
Tips To Consider When Naming Your Dog Treat Business:
Simple is always better
This means a few different things. Your dog treat business name should always be:
- Easy to spell
- Easy to pronounce
- Easy to remember
Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.
To test this point, try to think of any well-known reputable brand off the top of your head.
The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.
Your Business Name Should Define What You Do
The name of your business should reflect a defining characteristic of what you do.
Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.
For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.
Consider SEO When Naming Your Business
Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.
There are several different aspects to think about when it comes to SEO & naming your dog treat business:
- Try not to pick a business name that's crowded with other businesses
- Consider naming your business based on highly searched keywords
- Make sure the name of your business matches search intent and what people are looking for
Think about the emotions you want to evoke
Your business name has the power to evoke certain emotions and thoughts from your customer.
It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.
It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.
For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.
Try Not To Pick Something Too Limiting
Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.
If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.
Here are some tips to avoid making this mistake:
- Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
- Try not to name the business after only one product you sell
- Try not to name something based on a current trend
Brainstorming Names For Your Business
If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:
- Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
- Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
- Think about the emotion you want to evoke with your business name
- Ask yourself: If I had to describe my business in one word, what would it be?
From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.
Tips on naming your business
In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.
We've put together a full guide here for naming your business here but will also cover the most critical pieces below:
Is your URL available? Social media handles?
You can check for domain availability here:
Find a domain starting at $0.88
powered by Namecheap
As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.
Other general naming tips
- Consider SEO when naming your business
- Consider naming your business something that reflects what you do and/or who you are
- Keep it simple! Easy to spell, easy to pronounce and easy to remember
- Try not to pick something too limiting that could impact your businesses growth in the future!
Check out our full naming guide here.
Here is a video covering all factors to consider when naming your LLC:
Examples of Great Business Names
When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.
Here are a few examples of great business names (+ how some of these businesses came up with their name):
Competitor Analysis Example
One great way to name your business is by looking at the competition and getting inspiration.
Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:
A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.
The name "Boutique Rye" checks the boxes for naming a business:
- Short and simple
- Easy to spell and easy to remember
- Clearly defines what the company does
- Optimized for SEO (people searching for boutiques)
- Unique and personal touch - tells a story.
Ask Other People
Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!
How we came up with the name Cat Sushi:
So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.
Read the full story ➡️ here
The name "Cat Sushi" checks all the boxes for naming a business:
- Memorable and funny
- Short and simple
- Obvious that they sell treats for cats
- Fun & unique story - their customer literally came up with the name of their business!
The Amazon Example
Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.
The name Amazon came from a simple dictionary search .
Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.
When he told his team, he didn't care for anyone else's input. He was set on it.
Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):
- Represents the largest river in the world, making it very memorable
- The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
- The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
- Easy to spell, pronounce and recommend!
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
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