280+ Creative Names For Your Family Business

Updated: January 19th, 2023

So, you've come up with the perfect family business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your family business stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together a list of the best family business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your family business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Family Business Name Generator

Want to come up with your own unique company or brand name?

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Ideas

Catchy family business name ideas

  • Family Fate
  • Family Secrets
  • Family Store
  • The Bad Apples
  • The Local Family
  • Life of a Sister
  • Deluxe brothers & sons
  • Sister Act
  • The Family Discount
  • The Brady Bunch
  • Ace professionals
  • Denver Momelet
  • Always Adoption
  • Yo Momma!
  • The Family Barn
  • Well Rooted
  • Bonded by Fate
  • Family Values
  • Forever Fate
  • Dedicated Descendents
  • From Our Family to Yours
  • Roots
  • The Flock
  • Fantastic Families
  • Forever Family
  • A Beautiful Mess
  • The Neighborhood Family
  • From Our Family
  • Family Inclusive
  • Good Genes
  • Relative Roots
  • How Two Live
  • Family Festivities
  • Make New Friends
  • Maniac Mommy
  • Hair cruisers
  • Family Run
  • Family Competition
  • Dreams Come True
  • Relations
  • Family Rivalry
  • One Family to Another
  • Light-wave families & co
  • Bonded by Blood
  • Braids and Brownies
  • Ideal family resort
  • In One Ear and Out Your Mother
  • Adoption Forever
  • Keep it Close
  • Like Family
  • Grand family restaurant
  • Delighted hearts
  • Soundlook brothers & sons
  • Zenith brothers & sons
  • Family Traditions
  • Join the Family
  • Ultimate family Center
  • Family Dinner
  • Your Mom
  • Double-trust establishment
  • Close-Knit Co.
  • Sole guards
  • Honey brothers
  • Relative Relations
  • Daddy Daze
  • Idyllic Home
  • Hands-on agents
  • Brothers guild
  • Litter Box Cats
  • Local Love
  • Upper vault establishment
  • Tie By Blood
  • Family Fun
  • From Mom with Love
  • Daddy’s Daycare
  • Thicker Than Water
  • Wait You Need This
  • The Family Table
  • The Family Blood
  • Family Circus
  • Ancestry Alliance
  • Glamour nation
  • Family Brand
  • La Familia
  • Follow Your Nose
  • Sugar Plums and Saddle Shoes
  • Family Feuds
  • Close Ties
  • Adoption Friends
  • Song of Style
  • Family Focus
  • Family first boutique
  • Fur Family
  • Family Goods
  • A Buick in the Land of Lexus
  • Sibling Dynasty
  • Extra mile motel
  • Grace our tables restaurant
  • Mother and Daughter Co.
  • DysFUNctional
  • Get Personal
  • My Brother Half
  • Anything for Family
  • Animal Crackers and Couture
  • Dynasty
  • Bound by Fate
  • Family Foundations
  • Lullucan resort

Creative family business name ideas

  • Bound to Fate
  • Family Fantasies
  • Family Friends
  • Making Dreams Come True
  • Family Table
  • Family Business
  • Sisters, What!
  • Little Smiles
  • Patriarch Proud
  • Lush touch brothers
  • Generations
  • Family Founded
  • Lovely Things
  • Original Owners
  • Brown brothers & sons
  • Sibling City
  • Soul Sisters
  • Made by Grandma
  • Genes
  • Dad’s Day
  • Founding Family
  • Five Generations Co.
  • The Patriarch
  • Friends and Family
  • Family Hug
  • Home and Beyond
  • God’s love family holdings
  • Big Sisters Blog
  • Bonded Together
  • My Gene Pool
  • Friends of the Family
  • One Happy Family
  • Bound Together
  • For the Family
  • Nip bar
  • Bloodless Bindings
  • Father and Son Co.
  • Fam I Am
  • Frugal Family
  • Family Ties
  • Dawn’s family ltd
  • Our Family Tree
  • Family Fortune
  • All in the Family
  • Family Gathering
  • Bound by Blood
  • Family Friendly
  • We Are Family
  • Random Storyteller
  • Soul & sole establishment
  • We believe inc
  • I Got It From My Momma
  • Family Finance
  • Family Pride
  • Family Tree
  • Fortunate Family
  • Smartlook family ltd
  • The Golden Girls
  • Lifeway brothers inc
  • As Good as Mom’s
  • Polka Dots and Popcorn
  • The Bond of Family
  • Thick as Family
  • Made with Care
  • Models and Macaroons
  • Family Freedom
  • The Ones Your Momma Warned You About
  • That’s My Girl!
  • Divine brothers & sons
  • More than Blood
  • Bold touch collections
  • Stacey’s Mom
  • Family Forever
  • Family Band
  • Fearless Mom
  • Bed, Bath, & Your Mom
  • The Family Tree
  • Family Tied
  • Family Future
  • All Relative
  • Operation Hot Mother
  • Home taste
  • Golden path conglomerate
  • Mommy Matrix
  • Truth family zoo
  • Shiny brothers inn
  • The Family Genes
  • The Family House
  • Sibling Rivalry
  • The Family Clan
  • Cheesecake and Charm Bracelets
  • Band Together
  • Family Plan
  • Step Family
  • Familial Touch
  • For Young and Old
  • Runs in the Family
  • Daddy Days
  • The Sibs
  • We all matter
  • Band of Brothers
  • The Mad House
  • Everything for My Family
  • To My Sister
  • Imperfect Prose
  • Brotherhood Beginnings
  • All night bar
  • Zeal holdings

Learn more about starting a family business:

Where to start?

-> How much does it cost to start a family business?
-> Pros and cons of a family business

Need inspiration?

-> Other family business success stories
-> Marketing ideas for a family business
-> Family business slogans
-> Family business Instagram bios

Other resources

Funny Family Business Names

  • Big Businesspeople
  • Powerful House Place
  • Foster Familie
  • The Tricky
  • Main Business Concern
  • Prosperous Business Concern
  • Sub
  • Business Organization Pro
  • WholesaleBusiness
  • The Profitable Business Concern
  • Gymnast Business
  • Brisk Brand
  • DysfunctionalFamily
  • Big Byplay
  • Amnesty Family
  • PrivateBusiness
  • The Powerful
  • RichFamily
  • Famous Fellowship
  • The Ancient Menage
  • The Wealthy Category
  • Famous Familial
  • Wealthy Kin Spot
  • Distinguished
  • Slow
  • The Bourgeois
  • Active
  • The Patriarchal
  • Own
  • The Same House
  • Famous Menage Co
  • The Competitive Patronage
  • Italian
  • Poor
  • The Human
  • Simile Family
  • Complicated Concern Group
  • ProsperousBusiness
  • Based Brand
  • The Day Mercantile
  • Patronage Collective
  • The Bad
  • JudicialBusiness
  • Based
  • Same House
  • Commercial Co
  • The Active Business Organization
  • The Wholesale
  • The Extended
  • The Slow
  • Routine Occupation Trading Co
  • Immigrant Household
  • Human Kin Trading Co
  • The Dangerous
  • The Famous
  • Single Home Group
  • House Co
  • The Judicial Business Organization
  • Bad Businesspeople
  • Commercial Enterprise Collective
  • The Active
  • Important Commercial Enterprise Trading Co
  • Close Menage
  • Urgent Business Organization Co
  • Swiftness Business
  • Commercial Place
  • PatientFamily
  • Thriving
  • Nuclear
  • Folk Co
  • The Close
  • Big Business Enterprise
  • Commercial Enterprise Spot
  • Business Organization Group
  • The Urgent Business Organization
  • Patient Fellowship Collective
  • Hospitality Family
  • BourgeoisFamily
  • Mercantile Group
  • Complicated Concern Spot
  • Kinsfolk Place
  • Chief Concern Collective
  • Bad Businessmen
  • Commercial Business Concern
  • Based Byplay
  • Complicated Occupation Co
  • Bad Business Concern Spot
  • Bourgeois Fellowship Trading Co
  • The Immediate
  • Occupation Pro
  • Class Place
  • SlowBusiness
  • Parent Home
  • Sub House Spot
  • Difficult Mercantile
  • Calumny Family
  • ClassFamily
  • The Prominent
  • Brisk
  • Tricky Patronage Pro
  • Royal
  • Kin Collective
  • Immediate Kin Place
  • Average Kin Pro
  • Sub House Group
  • Category Spot
  • Immigrant Menage Co
  • Legitimate

Cool family business name ideas

  • One Big Family
  • Urban Bush Babes
  • Dream it together
  • Nothing Like Family
  • Girl Power
  • Citrus and Gold
  • The Parenting Experts
  • Beef and chicken
  • Household Perfection
  • Family Friendly Competition
  • Check our style co
  • Homemade
  • Like Mother Like Daughter
  • Parents Know Best
  • Queensland co
  • Tied by Blood
  • Mom and Pop
  • Fabulous Family
  • White-lily family sushi
  • Facing Fate
  • Fam Bam
  • Focus on Family
  • Family Glue
  • Dreamville
  • Furrever Family
  • My Sister Lining
  • Star-born group
  • Define Brother
  • Adopt a Friend
  • Happiness in the Little Things
  • Ties That Bind
  • Family Affair
  • Legacy Ladies
  • Sibling Station
  • Dreams Do Come True
  • The Misfits
  • King of States
  • Tight-Knit Family
  • Deep Roots
  • The Fashion Citizen
  • Family Operation
  • Family First
  • Welsh restaurant
  • My Mom Made Me Do It
  • Family People
  • Tied Together
  • Nothing like Family
  • Our yummy dish
  • Hook & line
  • Dump it in
  • Double Trouble
  • The Family Enterprise
  • The Based
  • Commercial Enterprise Spot
  • Commercial Enterprise Collective
  • Brisk Businesses
  • Household Trading Co
  • Home Co
  • Abnormality Family
  • Extended
  • The Flourishing Concern
  • Minute Business
  • The Legitimate Patronage
  • Big Occupation
  • Diminish Business
  • Business Organization Pro
  • Rich House Co
  • Patient House
  • Fellowship Group
  • ClassFamily
  • The Famous
  • The Prosperous Commercial
  • Competitive Line
  • The Funny Line
  • Category Co
  • Business Concern Collective
  • Menage Group
  • PatientFamily
  • ProsperousFamily
  • Patient Kin Collective
  • Retail Business Organization
  • Brisk Byplay
  • Day Byplay
  • Risky
  • Blasphemy Family
  • The Tricky
  • Big Class
  • Practically Family
  • Bad Business Concern Spot
  • Kinsfolk Spot
  • Kin Collective
  • Quickness Business
  • Famous Famille
  • Mercantile Mercantile Pro
  • Traditional
  • Category Collective
  • Traditional Kinsfolk Spot
  • The Wholesale
  • Much
  • DysfunctionalFamily
  • Legitimate
  • Serious Business Concern Collective
  • Large
  • The Imperial Home
  • Prominent Household Collective
  • The Lucrative
  • Commercial Group
  • House Spot

Unique family business name ideas

  • Rhapsody Family
  • Principal
  • Ordinary Concern Spot
  • Patriarchal
  • Big Business Enterprise
  • Average
  • The Active
  • Small
  • Brisk Business Organization
  • Bad Patronage Trading Co
  • ImperialFamily
  • Analogy Family
  • Kin Group
  • Patronage Trading Co
  • Based Brand
  • Guiness Business
  • Respectable
  • Judicial
  • The Large
  • Kinsfolk Trading Co
  • Famous Father
  • Powerful
  • Home Collective
  • Illustrious Home
  • International Patronage
  • Small Business Organization Pro
  • The Slow
  • Prison Business
  • Witness Business
  • Foster Foster
  • OwnFamily
  • OrdinaryBusiness
  • Real Occupation Collective
  • The Same House
  • Based
  • Prosperous Category
  • Poor
  • The Corporate Concern
  • Big Brand
  • DifficultBusiness
  • The Poor
  • Citrus Business
  • Opacity Family
  • The Same Class
  • Private Concern
  • Commercial Enterprise Place
  • Stanley Family
  • Patronage Collective
  • Menage Spot
  • Audacity Family
  • Brisk Brand
  • The Own Occupation
  • Big Businesses
  • Swiftness Business
  • Foster Familia
  • Commercial Spot
  • Household Place
  • Foster Familie
  • Criticality Family
  • The Chief
  • FamousFamily
  • Household Collective
  • The Immigrant
  • The Thriving
  • MainBusiness
  • Corporate
  • The Numerous Class
  • The Noble
  • Foster Fellowship
  • Complicated Concern Co
  • The Numerous
  • Christmas Business
  • The Difficult Mercantile
  • The Aristocratic Household
  • The Typical
  • Commercial
  • PublicBusiness
  • WholesaleBusiness
  • Frugality Family
  • Dangerous Commercial Trading Co
  • Fellowship Pro
  • DayBusiness
  • Famous Fellowship
  • Tricky Commercial Enterprise Group
  • Principal Commercial Spot
  • Imperial Kinsfolk
  • Sub
  • The Pro
  • ExtensiveBusiness
  • Folk Spot
  • Day Patronage Spot
  • Conjugal
  • The Close
  • Strategy Family
  • Patriarchal Folk
  • Human Kin Trading Co
  • The Important
  • Active Byplay Place
  • The Human
  • Extensive
  • Kinsfolk Place
  • The Competitive
  • Willis Business
  • RoyalFamily
  • Kinsfolk Co
  • Famous Familie
  • Thickness Business
  • Typical House

Cute family business name ideas

  • AristocraticFamily
  • The Ancient Menage
  • Sub House Spot
  • Bad Business Sector
  • Based Commercial Co
  • The Active Business Organization
  • Regular Concern Pro
  • Bad Businesspeople
  • The Private
  • Mercantile
  • Famous
  • The Day Mercantile
  • Bourgeois Fellowship Trading Co
  • Imperial Class Spot
  • Based Businessmen
  • SuccessfulBusiness
  • DailyBusiness
  • IllustriousFamily
  • The Bourgeois
  • Unfinished Line
  • Commonality Family
  • Tricky Commercial
  • Class
  • International Concern Pro
  • Complicated Line Co
  • Important Commercial Enterprise Trading Co
  • The Knit Menage
  • Profitable
  • Powerful Household
  • Fitness Business
  • The Funny Patronage
  • The Serious
  • Noble
  • FlourishingBusiness
  • The Immediate
  • Class Pro
  • Global Occupation Pro
  • SmallBusiness
  • The Extended
  • The Ancient
  • WholeFamily
  • The Bad
  • The Italian
  • Occupation Trading Co
  • ConjugalFamily
  • DistinguishedFamily
  • NuclearFamily
  • Powerful House Trading Co
  • Typical
  • CommercialBusiness
  • AverageFamily
  • Parent Class Collective
  • International Patronage Collective
  • Minutes Business
  • Based Byplay
  • NiceFamily
  • The Nuclear
  • The Own
  • Unfinished Commercial
  • Stiffness Business
  • Gymnast Business
  • Noble Kinsfolk Pro
  • The Commercial
  • Based Concern Group
  • CompetitiveBusiness
  • Biological
  • Fellowship Co
  • SingleFamily
  • Household Co
  • Brisk Businessmen
  • The Funny Business Concern
  • The Patient Home
  • Famous Menage Co
  • Mercantile Patronage Pro
  • Serious Clientele
  • Italian Kinsfolk Co
  • The Official Commercial
  • Business Concern Group
  • The Ordinary
  • Sub House Group
  • Foster Familial
  • The Class Household
  • The Profitable Business Concern
  • Class Co
  • Byplay Trading Co
  • Calamity Family
  • Amnesty Family
  • Bereaved
  • Class Place
  • The Close Folk
  • Tricky Patronage Pro
  • The Respectable
  • RealBusiness
  • Humanity Family
  • Italian
  • The Parent
  • The Knit Fellowship
  • Famous Family Line
  • Public
  • The Regular
  • Kinfolk Group
  • Kinfolk Co
  • Bad Boutique
  • The Brisk
  • Reality Family
  • Commercial Enterprise Trading Co
  • Anthony Family
  • Own Clientele Trading Co

Clever family business name ideas

  • Prosperous Household
  • Big Businesspeople
  • Global
  • Simile Family
  • Clientele Group
  • Mercantile Group
  • Numerous Kin Place
  • FosterFamily
  • Thriving Byplay
  • Wholesale
  • Big Business Organization
  • Competitive
  • RichFamily
  • Vicious Business
  • Irish Class Place
  • Clientele Pro
  • Class Kinfolk Spot
  • Mental fitness Business
  • Mercantile Spot
  • Folk Trading Co
  • Brisk
  • AdoptiveFamily
  • Daily Clientele Pro
  • Famous Fam
  • Eyewitness Business
  • Large Home Place
  • ImportantBusiness
  • Immediate
  • Aristocratic Kinsfolk Collective
  • Happily Family
  • Immigrant Household
  • SameFamily
  • Non Clientele Collective
  • Brisk Commercial
  • CorporateBusiness
  • Visits Business
  • Serious Mercantile
  • Category Place
  • The Wealthy Category
  • Own
  • DangerousBusiness
  • Bourgeois
  • Unfinished
  • Parent Category Pro
  • Difficult Line Co
  • Single Home Group
  • The Prominent
  • Guinness Business
  • Private Business Concern Trading Co
  • Foster Father
  • Famous Foster
  • Based Business Organization
  • Viscous Business
  • Clientele Trading Co
  • Prosperous
  • Commercial Trading Co
  • Private
  • TrickyBusiness
  • Naturally Family
  • ProsperousBusiness
  • JudicialBusiness
  • Formality Family
  • The Daily
  • Foster Family Line
  • Complicated Concern Spot
  • Complicated Concern Group
  • Modality Family
  • Patient
  • Royal Household
  • Foster House Spot
  • The Whole
  • Commercial Collective
  • Thinness Business
  • Italian Kinsfolk Spot
  • Prosperous Patronage
  • The Large Category
  • Adoptive Folk
  • Mcguiness Business
  • The Mercantile Line
  • Main Line Collective
  • The Dangerous
  • Large Kinfolk
  • Funny
  • Extraterritoriality Family
  • Regular Clientele
  • Gravity Family
  • Sexuality Family
  • Category Spot
  • Tricky Business Organization Co
  • Father christmas Business
  • The Retail Occupation
  • BourgeoisFamily
  • The Sad Business Concern
  • Same Class Co
  • Difficult Mercantile
  • BriskBusiness
  • Fellowship Trading Co
  • Canopy Family
  • The Legitimate Business Organization
  • House Collective
  • The Biological Household
  • Ambitious Business
  • The Bereaved Fellowship
  • Sad Patronage
  • Prominent Home
  • Retail
  • The Serious Concern
  • Patient Fellowship Collective

Best family business name ideas

  • ImmediateFamily
  • Bad Businessmen
  • Bad Brand
  • Lucrative
  • Home Group
  • BadBusiness
  • Thriving
  • Typical Fellowship Pro
  • Folk Co
  • Physics Business
  • Business Concern Co
  • The Real
  • The Close Class
  • IrishFamily
  • The Principal
  • Religious Business
  • Immediate Kin Place
  • Bad
  • Pro Commercial Enterprise
  • Travesty Family
  • ProminentFamily
  • Big Businessmen
  • Immigrant Household Spot
  • Class Spot
  • Based Business Concern
  • The Traditional
  • Routine Occupation Trading Co
  • Based Boutique
  • Unfinished Occupation Co
  • Regular
  • Business Organization Collective
  • Prosperous Folk Co
  • Immigrant Menage Co
  • International
  • House Trading Co
  • Business Organization Group
  • Prosperous Concern Trading Co
  • Patient Category Trading Co
  • Big Boutique
  • Brisk Biz
  • The Extensive
  • Based Business Sector
  • Commercial Place
  • Royal
  • Small Occupation Co
  • Famous Familia
  • Superstitious Business
  • The Parent Household
  • Big Biz
  • Based Businesspeople
  • SlowBusiness
  • Private Commercial Pro
  • Patronage Place
  • ImmigrantFamily
  • BiologicalFamily
  • Prominent Home Place
  • Bad Businesses
  • Commercial Pro
  • The Extensive Commercial Enterprise
  • Foster
  • Knit Home
  • Kinsfolk Pro
  • Lucrative Concern
  • Conjugal Category
  • Private Byplay Spot
  • Actuality Family
  • Parent
  • ComplicatedBusiness
  • Bad Business Concern
  • ThrivingBusiness
  • The Funny Clientele
  • Big Byplay
  • Clientele Spot
  • Slow
  • Distinguished Kinfolk Trading Co
  • The Noble Home
  • Distinguished
  • Forgiveness Business
  • Italian House Trading Co
  • Laxity Family
  • Urgent Business Organization Co
  • Hospitality Family
  • The Sub
  • Wealthy Kin Spot
  • Daily
  • Whole
  • FunnyBusiness
  • Rapidly Family
  • RetailBusiness
  • Menage Trading Co
  • Private Byplay Group
  • Occupation Spot
  • Close Kinfolk Pro
  • SeriousBusiness
  • Brisk Businesspeople
  • Principal Mercantile Group
  • The Average Home
  • Wisdom Business
  • Nuclear Folk Group
  • Famous Family Unit
  • Byplay Place
  • Immediate House Collective
  • Fatality Family
  • Prosperous Clientele
  • Foster Famille
  • Large Menage
  • NonBusiness
  • Fellowship Spot

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Family Business:

Simple is always better

This means a few different things. Your family business name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your family business:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.