150+ Blog Post Ideas & Topics For Your Fashion Business

Updated: January 26th, 2023

Looking to write a new blog post but experiencing some writer's block?

Coming up with new blog post ideas and topics can be time-consuming and daunting.

What's even more challenging is coming up with a great content idea - one that will bring you the right traffic and resonate across your audience.

Writing a great blog post can take hours, days, and sometimes even weeks, so it’s critical that you do your research to ensure your post will reach your intended audience.

This post provides you with creative blog post ideas to help spark some ideas for your next article.

Additionally, we provide you with proven tips and strategies on how to find the right blog post topic for your fashion business.

Different Blog Post Types For Your Fashion Business

Below we provide you with various content types and topic ideas for your fashion business.

  1. How-To Guides
  2. List Based Content
  3. Interview Content
  4. Additional Blog Post Ideas

How-To-Guides

How-to guides are a great way to share your insight and knowledge with your audience.

If you are able to provide answers to a person's search, they will likely click on your article and stay on your site for a period of time.

The more value and answers you bring to your reader, the more they are likely to return to your site and become a customer.

How-To-Guide Example

Ipsy, the glam subscription bag business has an entire how-to-guide tutorial page on their website.

Here's a great example of one of the blog posts they did on: The Beginner’s Guide to Applying Makeup, According to a Makeup Artist:

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Check out the full post here

How To Guide Blog Post Ideas For Your Fashion Business

Here's a list of how-to-guides you can create for your fashion business

  • How to choose the best sunglasses to suit your face shape.
  • How to choose a perfect pair of jeans for your body shape.
  • How to create an entire designer outfit under $100.
  • How to colour block your black midi dress.
  • How to accessorize yourself for valentine's day.

  • How-To-Post About Something In Your Niche

  • Share How A Famous Person Does Something In The Fashion Business niche

  • How To Use A Specific Fashion Business Tool

  • How-To Objection Post.

  • How does your product compare to other products?

  • A day in the life of a fashion business

  • How you trained and hired a team for your fashion business

  • Fashion Business history and evolution over time

  • What do you recommend your customers do in the first few weeks of using your product?

  • How do you schedule your work week?

  • How do you work while traveling?

  • Write about the lessons you learned from your fashion business

  • What keeps you creative?

  • How do you reach your target audience?

  • What keywords bring the most traffic to your fashion business?

  • Create infographics about your fashion business and any data you've collected

  • What is a problem that your target customer has?

  • Write a guide on how to save a few hours of work a week

  • What type of work do you try to accomplish while traveling on an airplane?

  • What helps you to be creative with your fashion business?

  • Have you changed the way you work over the years? If so, how?

  • Walk your audience through a process, step by step?

  • What are some questions that people should be asking you, but aren’t?

  • If someone was about to start a fashion business, what are the top things they should know?

  • What do you want to learn more about? Study it, and share what you learned.

  • What are some terms in your fashion business that need explaining?

  • How to deal with bad days

  • How to get a job in the fashion business industry.

List Based Content

Lists are a great way to consolidate information and provide your user with an easy-to-read blog post.

For those that want a quick answer or don’t have time to read a long article, this is a great way to get your point across and answer your searchers query.

Lists are a great way to build traffic for your blog posts, and they are often quick to write. It’s a win-win!

List Based Content Example

BRIDES, a wedding, fashion and beauty blog provides a list of 67 Wedding Makeup Ideas for Every Kind of Bride.

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This is the perfect example of the list-based content-type:

  • Numbered list with ideas
  • Short descriptions
  • Photos for context

Read the full article here

List-Based Blog Post Ideas For Your fashion business

Here's are some list-based post ideas you can create:

  • Ways to style your hair for an corporate event.
  • List of the trendy fashion pieces that will never go out of style.
  • Top basic t-shirts every wardrobe needs.
  • Ways to waer a white shirt throughout the week in unexpected ways
  • Best ways to organize your wardrobes and closets for summer.

  • 15 best fashion business in 2021

  • Share your top tips and tricks for productivity

  • Hottest trends in fashion business industry right now.

  • Write a list of FAQ's for your fashion business

  • Put together a list of GIFs related to your fashion business

  • Find the best jokes about fashion business and share them in a list based article

  • Use 5 words to describe your fashion business and product

  • What are the best books for your fashion business that you reccomend?

  • What skills should someone have that wants to start or work for a fashion business?

  • Creative quotes related to starting/growing a fashion business

  • If you recently hired someone, what questions helped you the most in making your decision?

  • Create a helpful checklist for customers.

  • What blogs do you keep up with? Create a list.

  • Create a list of the top 10 things you wish you knew when you started.

  • What are your aspirations for the week, month, and year?

  • Any important insights that you have learned in the past year?

  • What type of things do you review to determine quality in your industry?

  • Have you thought about sharing a list of top influencers to follow in your industry?

  • A Curated List of Links Around One Theme

  • 10 Things You Need to Know About fashion business

  • Fashion Business gift guides

  • fashion business Youtubers everyone should watch

Interview Content

Why not have an industry expert write a piece of content for you, rather than writing it yourself?

Interviews are a great way to get ** user-generated content** for your site - and oftentimes, they will generate quality traffic and interest.

Not only will your audience read this content, but the audience of your interviewee will also read and share this content.

Interviews are a great way to add value to your business while mixing up your blogging style.

Interview Content Example

Beauty Crew has an entire section on their site just for interviews.

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Check out their blog here

Interview Content Ideas For Your Fashion Business

  • Share your personal style and how you created it or how it changed over the years
  • How do you plan your outfits before an event?
  • What are the fashion trends you love?
  • What is your favourite budget fashion websites?
  • What is your must-have beauty products?

  • Interview a team member

  • Pitch an influencer to guest post on your blog

  • Do A Q&A interview with your team

  • Use questions on forums as blog post ideas

  • Interview an influencer or thought leader for your blog

  • Send out a poll, survey or quiz filled with questions.

  • Reach out to industry leaders and combine their quotes into a blog post

  • Reach out to a friends business to see if they'll do a "swap" blog post

  • Reach out to multiple experts for their thoughts on a specific subject

  • Host An AMA with a fashion business influencer

  • Have an influencer or thought leader takeover Social Media

  • Interview a counterpart over the phone

  • Go live with another influencer on IG or Tik-Tok

More Blog Post Ideas

  • Talk about your budget shopping spree/haul.
  • Current Must-Haves for each season.
  • What to pack checklist before a trip.
  • Where to find discount codes before you shop online.
  • Luxury item rental services near your place.

  • Share a company update

  • Tips and tricks for using your product

  • Start a challenge for your audience to participate in

  • Share your company's passion for a topic

  • Profile a reader or a customer

  • Write a blog post around statistics for your fashion business.

  • What is the most creative way someone has used your product or service?

  • How do you use [insert marketing tactic] for growing traffic and sales?

  • Choose 3 people that inspire you and why

  • Write about the charity you give to

  • Write about a recent tradeshow or conference you attended

  • Truth vs Lie Post

  • Roundup post of the best-published posts from the last week

  • What is your fashion business mission statement?

  • Write a review

  • Respond to a tweet in a long-form blog post

  • Give a book review

  • Thank your audience and give something special

  • Host your own webinar and write about the experience

  • Downloadable content that would help your readership

  • Try vlogging for a week

  • Write about a tool that has helped improve your workflow

  • Give speech notes from a recent presentation you gave.

  • What is your favorite piece of fashion business industry news that you’ve come across recently?

  • See any good movies lately? Share the lessons you learned from it.

  • Survey your audience and share the results.

  • Holiday deals coming up

  • Is there something that has frustrated you recently?

  • Write an open letter to someone or a company.

  • How are the legal activities in your country affecting your business?

  • Summarize a modern debate and give your opinion.

  • Share a debate between two people in the fashion business industry.

  • Predictions for the future of your industry?

  • Success Secrets

  • Top # Things No One Knows About…

  • Show the “Behind the Scenes” of Your Office

  • Full Disclosure of fashion business profits from that month or quarter

  • Celebrate an Anniversary

  • Explain Why Something Mainstream Failed

  • Share Shocking Customer Service Stories

  • Feature Expert Reviews of Your Content or Offerings

  • Conduct market research for your fashion business

  • Make a prediction

  • Share your customer feedback

  • Host a giveaway

  • A brand review where you test multiple products from one brand.

  • Copy someone else’s routine for a day/week.

Guide: How To Find Content Ideas

Finding the right content type and topic for your blog is critical. The last thing you want is to spend hours and days writing a piece of content that doesn’t end up performing well.

We’ve outlined tips to help you find the right blog post topic

1. Find Blog Post Topics Using Google

Google search is a great (and free) tool for finding a content type and topic.

You can actually use google autocomplete to see what people are searching for:

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2. Find Blog Post Ideas Through Competitors and Useful Websites

A great way to find content types is by seeing what your competitors with similar audiences are doing.

There are a few different ways you can do this:

  • Manually going through different websites to see what others are writing about
  • Use a tool like ahrefs to see top-performing websites and topics

3. Find Content Ideas Using Google Search Console

Google search console is a great and free way to see what your audience is searching for:

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4. Make Sure You Can Perform Well For The Content

Just because your audience is searching for something, doesn’t always mean you can win for that content.

Consider looking at existing search results and other top-performing websites. Then, ask yourself a few questions:

  • Are these top-performing sites massive businesses? If so, what would it take to rank for something like this?
  • Is the existing content in the search results good quality?
  • Are there ways that I can improve this content type? (ie. adding photos, videos, optimizing keywords, making the posts longer and more valuable to the reader, etc)

meet the author
Pat Walls