10 Fragrance and Perfume Business Ideas You Can Start Today [2024]
Are you interested in starting perfume business ideas in 2024?
We put together 10 of the best fragrance businesses you can start in today.
For each perfume business idea, we’ll show a real-world example of other fragrance businesses to help you see what it takes to start the business.
Here's the full list:
1. Start a fragrance store
Consumer report has revealed that 59% of women and 54% of men use fragrance daily. As the population keeps growing, the number of people using fragrances will continue to rise.
If you are interested in the beauty industry, consider starting a fragrance shop. You can start an online or offline fragrance store.
How much you can make: $2,500 — $2,000,000/month
How much does it cost to start: $3,250 (?)
How long does it take to build: 135 days (?)
Find out how a candle brand started with less than $100 and, in just eight months, achieved $5,000 in revenue, landed deals with major companies such as Greetabl and Kinder Beauty, and enjoyed a 86% profit margin thanks to its eco-friendly, handmade, and affordable candle products.
2. Start an air freshener business
People use air fresheners widely in workplaces, schools, hospitals, theatres, stores, hotels, fitness clubs, restaurants, bathrooms, and other structures.
The rise in desire for high-end lifestyles and luxury presents an opportunity for the use of air fresheners.
The demand has risen and opened opportunities for traders who want to start a fragrance business. Ideas include opening an air freshener shop, starting an air freshener manufacturing business, or becoming an air freshener distributor.
How much you can make: $2,800 — $4,000/month
This case study follows the story of an entrepreneur who founded The Lemongrass Trading Company, which sells chemical-free and eco-friendly insecticides and fresheners, and garnered attention from national newspapers resulting in revenue spikes but also faced challenges such as finding the best manufacturing and packaging options.
3. Start a deodorant brand
Deodorant is one of the crucial personal care items used by consumers regularly. Consumer requirements are changing, and there is a need for innovators to come up with creative ways to fulfill the changing requirements.
The changing customer preferences and needs create a window of opportunity for new entrepreneurs who want to start a deodorant/antiperspirant business.
To start a deodorant business, research the market and understand who uses deodorants and how often. Then, understand what qualities the line of customers expects in deodorant to guide your business strategy.
How much you can make: $80,000 — $2,800,000/month
How long does it take to build: 150 days (?)
SmartyPits is a fast-growing deodorant company that has gone from making under $100,000 in 2016 to making over $500,000 by Q3 2018, after the founder's experience as a breast cancer survivor led to developing an aluminum-free deodorant.
4. Start a cosmetic manufacturing business
The cosmetics industry enjoys a large customer base among men and women who spend money on daily cosmetic products.
Therefore, starting a cosmetic manufacturing business has a huge potential for profitability and growth. Ensure professional packaging, so you attract more customers and retain the existing ones.
Digital marketing is also another secret to a successful cosmetic business.
How much you can make: $750/month
How much does it cost to start: $250 (?)
How long does it take to build: 180 days (?)
KLH Industries founder Dr. KeShawn Haynes shares her journey of starting up her own makeup brand ELLIE Cosmetics, developing a new product using naturally-sourced ingredients and eventually launching a successful business through bootstrapping and social media marketing.
5. Start a perfume making business
Perfume making is not only fun but also a lucrative endeavor.
According to a market report, the global perfume market will reach over 440.91 billion in the next few years. The global perfume market is gaining traction owing to the rising trend of personal grooming and the increasing demand for youth-oriented exotic fragrances.
Therefore, starting a perfume-making business in 2024 can be a great business venture.
How much you can make: $19,000/month
How much does it cost to start: $2,000 (?)
How long does it take to build: 90 days (?)
Founder Rafael Hernandez launched Alfred Lane, a line of handcrafted personal and home fragrances, generating $19k in monthly revenue with 50% attributed to online and wholesale sales, while expanding to 65 stores across 6 countries and expanding to Europe and South America.
6. Start a perfume retail kiosk
The global perfume market is growing rapidly, a trend attributed to increased awareness of luxury and exotic fragrances. Among the end users, the fragrance market is segmented into male, female, and unisex. However, the females account for a higher value luxury perfume market share.
To start a perfume kiosk, understand the market potential and conduct proper research. Select a niche and an ideal location for your perfume business. To keep the business running, create a sourcing plan and scout the competition.
How much you can make: $19,000/month
How much does it cost to start: $2,000 (?)
How long does it take to build: 90 days (?)
Founder Rafael Hernandez launched Alfred Lane, a line of handcrafted personal and home fragrances, generating $19k in monthly revenue with 50% attributed to online and wholesale sales, while expanding to 65 stores across 6 countries and expanding to Europe and South America.
7. Start a scented sticks making business
Scented sticks are a convenient and long-lasting way to infuse a room with your favorite fragrances. Also known as reed diffusers, the scented sticks are a popular segment in the home fragrance market.
Key factors driving the high usage of reed diffusers include their increased use in residential and commercial places such as corporate offices, homes, restaurants, and even hotels.
To start a scented sticks-making business, define your niche, review customer demands, and research any gaps. Focus on filling the gaps by providing the features customers in your niche expect.
How much you can make: $2,500/month
How much does it cost to start: $100 (?)
Find out how a candle brand started with less than $100 and, in just eight months, achieved $5,000 in revenue, landed deals with major companies such as Greetabl and Kinder Beauty, and enjoyed a 86% profit margin thanks to its eco-friendly, handmade, and affordable candle products.
8. Start an aromatherapy scents production business
Aromatherapy scents have been burnt for thousands of years for both religious and spiritual purposes. As more people realize the importance of aromatherapy scents, the demand for these spiritual scents has skyrocketed.
The health benefits of using aromatherapy scents are projected to drive global demand.
In that regard, starting an aromatherapy scents production business in 2024 is a great opportunity for building a lucrative business.
9. Become a fragrance connoisseur
A fragrance connoisseur is an expert on the creation of perfume compositions. The expert explains to fragrance companies the ingredients they should use to make an iconic scent. To become a fragrance expert, you need a good understanding of ingredients used in making perfumes and general perfumery skills.
10. Become a fragrance bottle manufacturer
Perfume glasses play a crucial role in establishing a brand's image and are one of the most challenging factors perfume manufacturers have to deal with. Thus, this can be a fun and lucrative business opportunity if you have unique creative skills to design and manufacture attractive perfume glasses.
Therefore, research and identify gaps within the perfume-making industry. Market your perfume glass ideas to prospective companies focusing on value proposition and how unique perfume glasses can help their business.
How much you can make: $201,943/month
How long does it take to build: 150 days (?)
Fragrance One co-founder Kamil Banc shares how they created a fragrance line that generates $200,000 per month through a $900,000 Kickstarter campaign and a focus on creating scents designed for specific situations, and offers advice for other entrepreneurs to "adapt and create."
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
