600+ Creative Non-Profit & Charity Business Name Ideas [2024]

Updated: January 19th, 2023

600+ Creative Non-Profit & Charity Business Name Ideas [2024]

So, you've come up with the perfect non-profit organization idea, but in order to launch, you need a good business name. Ideas for non-profit and charity business names are always tricky. A good name isn't just about the words... It's about the feeling that it conveys to your potential donors, volunteers and supporters.

And not just a name, but a creative and descriptive name that will make your non-profit organization stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

In this article, we've put together 600+ non-profit organization ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Plus, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your non-profit organization.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Non Profit Organization Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of non-profit organization name ideas for free using our business name generator and instantly check domain availability.

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Ideas

Catchy Nonprofit Names Ideas

  • Good Cause check availability
  • Ventures to Benefit Humanity check availability
  • Opportunity for Change check availability
  • The Company You Love check availability
  • Helping Hand check availability
  • Goodness Inc check availability
  • Love Without Limits check availability
  • ChooseTrust check availability
  • Your Place Of Pilgrimage Here check availability
  • The Sun Shines For You check availability
  • Better Giving check availability
  • Hope Hero check availability
  • Your Cause check availability
  • Gives Back check availability
  • Spare Bread check availability
  • Hope For The Future check availability
  • Make the World Better check availability
  • Help In Need check availability
  • Life's Little Miracles check availability
  • Prepare Kindly check availability
  • Fly For Good check availability
  • Unselfish check availability
  • Imagine The World check availability
  • Good Give Goods check availability
  • Charity Insider check availability
  • Help Others check availability
  • A Simple Way check availability
  • Help With Charity check availability
  • Smile Go Round check availability
  • Universal Giving check availability
  • Do Good check availability
  • Ambitious But Helpful check availability
  • Gifts With Heart check availability
  • Modern Day Humanitarian check availability
  • Together Helping Not Suffering check availability
  • Charity Corp check availability
  • Partners In Hope check availability
  • Laughing Child check availability
  • The Best Charity check availability
  • Charity Hero check availability
  • Good Cause check availability
  • Charities For Everyone check availability
  • How Kind Can You Be check availability
  • Seedlings check availability
  • The Awakened check availability
  • Good To Give check availability
  • Smiley Happiness check availability
  • We Share check availability
  • Carma check availability
  • Caring Trucks check availability
  • donShare check availability
  • Humble Bee check availability
  • Unsung check availability
  • Giving Goods check availability
  • Lets Give check availability
  • Together for humanity check availability
  • Udderly Helping check availability
  • Make Charity check availability
  • Give Well check availability
  • Charity For All check availability
  • ThinkTank check availability
  • GlobalizAid check availability
  • Help First check availability
  • Better Worlder check availability
  • Pets And Stuff check availability
  • For Love And Favors check availability
  • Super Charity check availability
  • Today Will Be Better check availability
  • Generosity check availability
  • Humans For Humans check availability
  • Give Till It Hurts check availability
  • Cheers check availability
  • Charity For Everyone check availability
  • Donation Bucket check availability

Creative Charity Trust Name Ideas

  • Improve Activism check availability
  • Community Knowledge Projects check availability
  • Kinder Future check availability
  • You are you check availability
  • The Future Foundation check availability
  • ​Bringing Hope check availability
  • One Earthcheck availability
  • Your Cause check availability
  • Give Smiles check availability
  • Change With Love check availability
  • Educate The World check availability
  • World Knowledge Link check availability
  • Hello Earth check availability
  • Creative Commons check availability
  • Helpful People check availability
  • Saving The World check availability
  • Feeding People check availability
  • Helping Others check availability
  • World Helpers check availability
  • Donate Science check availability
  • Rummage check availability
  • Beyond The Borders check availability
  • Charity Network check availability
  • Charity Ventures check availability
  • ActionAid check availability
  • Rock Charity check availability
  • Give With Us check availability
  • Goodcause check availability
  • FUNdation check availability
  • If You Can Help check availability
  • DonorsTrust check availability
  • Future charity check availability
  • Noteworthy charity check availability
  • Cares So Deep check availability
  • Saveapanda check availability
  • Billions of Stars check availability
  • Compassion check availability
  • CatRich check availability
  • Pay4Hope check availability
  • Anonymous Charity check availability
  • Shell Shelter check availability
  • Cycle of Life check availability
  • Amelia for Autism check availability
  • Give Directly check availability
  • I Want To Give check availability
  • Charity Couch check availability
  • Charity Potluck check availability
  • Hope On The Roof check availability
  • Hug The World check availability
  • Kindness International check availability
  • Rise For Charity check availability
  • Salvation Army check availability
  • Aid Panda check availability
  • Feed the World check availability
  • Heal the World check availability
  • Scared for Children check availability
  • Good for the Poor check availability
  • Better Morality check availability
  • Just Give check availability
  • Stories of Hope and Change check availability
  • Tales of Good check availability
  • Kindness Charity check availability
  • Donate Now check availability
  • Donate Together check availability
  • Charitable Foundation check availability
  • Charity Lite check availability
  • Source Of Grace check availability
  • Super charity Limited check availability
  • Giveback Daily check availability
  • Pink Butterflies check availability
  • Good Goes Here check availability
  • Helpful Human Ways check availability
  • The Freewheeling Play check availability
  • Humanity Touches check availability

Funny Charity Names

  • Better Earth check availability
  • Mercy House check availability
  • Groceries For The Homeless check availability
  • Prescribe Heart check availability
  • Do Good check availability
  • charity++ check availability
  • Charity Game check availability
  • Give It Together check availability
  • Kindly Karma check availability
  • Hope Needs Company check availability
  • Good Well check availability
  • Make Ends Meet check availability
  • I've Done Good check availability
  • Innovative Charity Businesses check availability
  • Charity Me check availability
  • True Kindness check availability
  • Charity Do check availability
  • Charity Hack check availability
  • Comfort and Protect check availability
  • Love Gift check availability
  • Backing Good check availability
  • Humanity is human check availability
  • Move With Friends check availability
  • Charity Ventures check availability
  • Unlock Knowledge check availability
  • Thoughtful Charity check availability
  • For a Cause check availability
  • Charity Basket check availability
  • Your-charity check availability
  • Karma Give check availability
  • Act of Kindness check availability
  • Start Good check availability
  • homeless and hungry check availability
  • Do Good Do It check availability
  • Plenty Good check availability
  • Care For Charity check availability
  • Give As You Live check availability
  • Human Kind check availability
  • Blind Donation check availability
  • Save Every Child check availability
  • Invisible Hand check availability
  • Alpha Kindness check availability
  • Empathy check availability
  • I Want To Give check availability
  • We Share Charity check availability
  • Share The Change check availability
  • Healthentify check availability
  • Bring People Closer check availability
  • ForACause check availability
  • Charity101 check availability
  • Cactus Charity check availability
  • Give Smarter check availability
  • Give More check availability
  • Vital Concerns check availability
  • Property Of Your Charity check availability
  • Wish Donate check availability
  • The Help Wall check availability
  • 3rd-World check availability
  • Charity Funder check availability
  • Charity Goods check availability
  • Give Close check availability
  • Able To Help check availability
  • American Hopefulness check availability
  • Helping & Hiring check availability
  • Care for Cause check availability
  • The People Fund check availability
  • The First In Fund check availability
  • Save The World check availability
  • Forgive The World check availability
  • Friendly Workers check availability
  • I Heart Eagles check availability
  • Sunshine For All check availability
  • The Freewheeling Play check availability
  • The Goodness Group check availability
  • Seeds of Kindness check availability
  • Never No More check availability
  • Peacekeeper check availability
  • World Changer check availability
  • Freedom Agency check availability

Cool non-profit organization name ideas

  • Sole Source check availability
  • Want Better check availability
  • Celebrate Generosity check availability
  • Give Change check availability
  • Feed The World check availability
  • Help The Poor check availability
  • H For Health check availability
  • The Hope Coin check availability
  • The Glass check availability
  • Hope Needs Company check availability
  • Mighty Good check availability
  • Causes for Good check availability
  • We Share check availability
  • Chapter One check availability
  • Above Note check availability
  • The Kind Heart check availability
  • Better Day check availability
  • Humanly Soul check availability
  • New Beginning check availability
  • Gift Of Love check availability
  • New Path check availability
  • Lifestyle check availability
  • Life News check availability
  • Orphansville check availability
  • Life is Great check availability
  • Thick & Thin check availability
  • Jubilee check availability
  • Live Aid check availability
  • Give Directly check availability
  • Right Action check availability
  • Right Way To Help check availability
  • Angels for Angels check availability
  • Kindness check availability
  • Donate With Love check availability
  • Rainbow check availability
  • Good To Help check availability
  • New Light check availability
  • Happy Love check availability
  • The Pupose check availability
  • Happy Table check availability
  • Ways to Help check availability
  • Give Back Life check availability
  • Move Forward check availability
  • Happy Hub check availability
  • Care & Cure check availability
  • Big Dreams check availability
  • Tough Love check availability
  • Your Local Charity check availability
  • Wholehearted check availability
  • Common Good check availability
  • Never Alone check availability
  • Charity Babies check availability
  • The Giving Oven check availability
  • The Givers check availability
  • Giving Hand check availability
  • Hope In Dark check availability
  • Save Help check availability
  • The Good Samaritan check availability
  • Kinds Choice check availability
  • Charity Hugs check availability
  • Unlock The World check availability
  • From The Lens check availability
  • New Life check availability
  • Happy Here check availability
  • What's Next check availability
  • Here For A Cause check availability
  • Make The Change check availability
  • Good Days check availability
  • Better To Help check availability
  • The Blue Shield check availability
  • The Kindness Calls check availability
  • You Share check availability
  • Your Local Love check availability
  • The Good Habit check availability

Unique Charity Business Name Ideas

  • Continue Charity check availability
  • Charity Booster check availability
  • Dedicated To Giving check availability
  • Cloud Car check availability
  • Feeding check availability
  • Angels Path check availability
  • Haus Of Charities check availability
  • Charity Buzz check availability
  • Memorialize check availability
  • United check availability
  • We Know Hope check availability
  • Samaritan check availability
  • Good times check availability
  • You Give Goods check availability
  • Plan To Give check availability
  • Action Hero check availability
  • Helper Network check availability
  • Next for Good check availability
  • Glory Box check availability
  • Expressions of hope check availability
  • Visions check availability
  • Care Companies check availability
  • Light Up check availability
  • Smile Big Food check availability
  • Charity Grab check availability
  • Humanitarian Valley check availability
  • Forsake check availability
  • Merry Soul check availability
  • Out With check availability
  • Unique Charities check availability
  • Hopegiving check availability
  • Saving The World check availability
  • Buzz Feed Sunshine check availability
  • Smiling Charlie check availability
  • Energy For Everyone check availability
  • Good Company check availability
  • Kindness Sell check availability
  • Give Cause check availability
  • Do Good Do check availability
  • Rise Up Gear check availability
  • Shared Benefit check availability
  • Tasteful Charity check availability
  • One To Help check availability
  • Small Heart check availability
  • People Like You check availability
  • Little Heart check availability
  • Free My Planet check availability
  • Give It A Little check availability
  • Each One check availability
  • Unite to Give check availability
  • Giving Ponies check availability
  • You Have Helped check availability
  • Charity Mafia check availability
  • Charity Bingo check availability
  • Give With check availability
  • Hope In Dark check availability
  • The Good People check availability
  • No Excuse 4 Charity check availability
  • Assist check availability
  • Make Good Seed check availability
  • Giving To Good Causes check availability
  • Small Mission check availability
  • Share Habit check availability
  • Uplift check availability
  • Give Decent check availability
  • Here For A Cause check availability
  • One to One check availability
  • The Warm Word check availability
  • Aware Charity check availability
  • Awesome check availability
  • Big Heart Bin check availability
  • Access2Education check availability
  • Earth check availability
  • Helping Dreams check availability

Cute Non-Profit or Charity Business name ideas

  • BuddyCares check availability
  • Give With Friends check availability
  • Better World Help check availability
  • Solve My Mind check availability
  • Charity Innovate check availability
  • Random Act Of Kindness check availability
  • Rescue A Pet check availability
  • Lonely Helping Hand check availability
  • Give Well check availability
  • Street Sharing check availability
  • Storm Chaser check availability
  • Buddy Helpers check availability
  • Social Vibe check availability
  • Starthigh check availability
  • Giving Works check availability
  • Greater Good check availability
  • Spreading Good check availability
  • Care For Real check availability
  • Good Deed check availability
  • Share The Shelter check availability
  • Noble Living check availability
  • Changing check availability
  • Impact check availability
  • Do Good check availability
  • Acts of Social Welfare check availability
  • Caresome check availability
  • Cant Do Anything check availability
  • Good Networks check availability
  • Targets Make Cents check availability
  • Citizen Effect check availability
  • Global Charity check availability
  • Penny Pockets check availability
  • Better Place check availability
  • Good Humans check availability
  • Better Living check availability
  • Give To check availability
  • Give Back All check availability
  • Caring You check availability
  • Right Heart check availability
  • Big Bright Heart check availability
  • Healer check availability
  • The Path check availability
  • Living Right check availability
  • Wholesome check availability
  • Lets Say Charity check availability
  • Adopt a Star check availability
  • Be a Good Person check availability
  • Cubing Together check availability
  • Love Is The Answer check availability
  • Sharing the Loss check availability
  • Help Change check availability
  • Good Catch check availability
  • Better Charity check availability
  • Pass It On check availability
  • For A Reason check availability
  • Homelike Home check availability
  • Far Away check availability
  • To The Rescue check availability
  • Super Safe check availability
  • The Crown check availability
  • Saintly check availability
  • Give Easy check availability
  • Progress Charity check availability
  • Coffee 4 Good check availability
  • Cheery check availability
  • Any charity check availability
  • Care4Cash check availability
  • Good World check availability
  • Meetings For Good check availability
  • Giving check availability
  • Local Crowd check availability
  • I See You check availability
  • Your Voice check availability
  • Together (We Can) check availability
  • Socialaltruism check availability

Clever Non-Profit or Charity Business name ideas

  • Fair Share check availability
  • Charity Deal check availability
  • Charity Cycle check availability
  • Bags Of Charity check availability
  • Naturally Helpful check availability
  • BountyBox check availability
  • Saved By A Clone check availability
  • Smiles For Me check availability
  • Do Good check availability
  • Spreading check availability
  • Dust From Despair check availability
  • Cause Betterness check availability
  • Resourceful check availability
  • Star check availability
  • Give Directly check availability
  • Moist check availability
  • Dollars Charities check availability
  • Give As You Can check availability
  • Noble check availability
  • Companion Aware check availability
  • Good Giving check availability
  • Ending Poverty check availability
  • Good Eye check availability
  • Empathy For Good check availability
  • Save Earth check availability
  • Charity Crowds check availability
  • Help With Me check availability
  • Treehugger check availability
  • Kindness check availability
  • Greenfield check availability
  • Assisting Everyday People check availability
  • Give With Kindness check availability
  • Feed the world check availability
  • Do Something Wonderful check availability
  • Goodtimes check availability
  • We Take check availability
  • Smileface check availability
  • Give With Love check availability
  • The Loyalty Card check availability
  • Give Generously check availability
  • Give Well check availability
  • Sustainable Seed check availability
  • Beyond Good And Charity check availability
  • Mercy for Animals check availability
  • Help Feed Kids check availability
  • Make a Change check availability
  • Good As You check availability
  • Give Share check availability
  • Spend Give check availability
  • Spend Share check availability
  • Tender Love check availability
  • Nothing But Charity check availability
  • Stapler check availability
  • Discover You check availability
  • Healing Touch check availability
  • All Around check availability
  • On Charity check availability
  • Generous check availability
  • Change For Good check availability
  • Donate Better check availability
  • Happy Helper check availability
  • Blind Hope check availability
  • Donation Compassion check availability
  • Charity Master check availability
  • Child Aiding check availability
  • Donation Guru check availability
  • Charity Brain check availability
  • Humanity Love check availability
  • Happy Offerings check availability
  • Thoughtless check availability
  • Handful check availability
  • Give The World check availability
  • Without Hunger check availability
  • Better Sleep check availability
  • Charitable Contributions check availability

Best Non-Profit or Charity Business name ideas

  • Give Forward check availability
  • Karma Knows check availability
  • Donables check availability
  • Planned Giving check availability
  • Open Give check availability
  • Purpose Full check availability
  • Pitches check availability
  • Donate Safe check availability
  • Donate Smart check availability
  • We Are Donators check availability
  • Donateers check availability
  • My Donation check availability
  • Here My Share check availability
  • Pay With Actions check availability
  • My Good Deed check availability
  • Donors For Good check availability
  • The Genius Fund check availability
  • Magic Donations check availability
  • Better Than Apples check availability
  • My Kind Generosity check availability
  • Give Well check availability
  • Donaround check availability
  • Green Cents check availability
  • Buddy Program check availability
  • The Giving Capital check availability
  • Donate At Random check availability
  • Giftly check availability
  • Ride With Happiness check availability
  • Donate Earth check availability
  • Donate At Will check availability
  • Donate With Friends check availability
  • Wish For Others check availability
  • Donate 2 Miracles check availability
  • Fund My Biz check availability
  • Pitch Fund check availability
  • Ideas Capital check availability
  • First Round check availability
  • Peer Welfare check availability
  • Spend It Forward check availability
  • Socia lStock check availability
  • Each One Empowers check availability
  • social2work check availability
  • Workeez check availability
  • Community Wellbeing check availability
  • Kindview check availability
  • Taste Your Rights check availability
  • Planet Strong check availability
  • Dot Health check availability
  • Future Fit check availability
  • Pay Away check availability
  • Worthy check availability
  • Worker Friendly check availability
  • Green Nest check availability
  • Compassion in Business check availability
  • Ray Of Hope check availability
  • TranSelfare check availability
  • The Pulse Of Life check availability
  • Takaful check availability
  • Support Sincerely check availability
  • Care360 check availability
  • Wiser check availability
  • Gratitude check availability
  • New Hope check availability
  • Forever check availability
  • Nice Words check availability
  • Together We Can check availability
  • We Share check availability
  • The Love check availability
  • Life And Love check availability
  • HopeFulness check availability
  • Welfare My Way check availability
  • Easy Benefits check availability
  • Friendly Assistants check availability
  • Grow With Grace check availability
  • Graceful check availability

Good Non-Profit Business name Ideas

  • Rescue Me check availability
  • Overlook check availability
  • Tears Of Smiles check availability
  • A World With Compassion check availability
  • Humanisto check availability
  • Trustworthy check availability
  • Humane Business check availability
  • Bravo Humanitarian check availability
  • Peace On Earth check availability
  • Smile Together check availability
  • Light Makes The World Brighter check availability
  • Goodwill check availability
  • supertrouble check availability
  • Lifeblood check availability
  • Hive Charities check availability
  • Revolution check availability
  • Globe Basket check availability
  • Squad More check availability
  • Be Cause check availability
  • The Gifts check availability
  • Humanly check availability
  • social conscience check availability
  • HelpPro check availability
  • Helpsomebody check availability
  • Hope Heroism check availability
  • OneCellOneLight check availability
  • Giva check availability
  • SaveTheWorld check availability
  • Charity Crowded check availability
  • Ask World check availability
  • Gooder check availability
  • Better Fights check availability
  • Choose Good check availability
  • Pax Genesis check availability
  • Access To Humanity check availability
  • World Care Charity check availability
  • Heart Seeker check availability
  • nobility check availability
  • AmericanAid check availability
  • mercy & grace check availability
  • Billion Goods check availability
  • CharityBuddy + check availability
  • Seeds of Happiness check availability
  • Seeds for Hope check availability
  • Cause In Common check availability
  • outpacer check availability
  • Give Good check availability
  • Give The Best check availability
  • Hammer of Good check availability
  • Women Helping Women check availability
  • Desk In The Deep check availability
  • Global Helps check availability
  • voluntourism check availability
  • Humane check availability
  • People Fund check availability
  • Youth Care check availability
  • Be Good check availability
  • Help Joy check availability
  • Sunlight check availability
  • Buddy Works check availability
  • Keystone Heart check availability
  • Stay Classy check availability
  • Savior check availability
  • HelpBo check availability
  • TheGoodplace check availability
  • Empathy Sector check availability
  • Centers of Good check availability
  • Wake Up People check availability
  • World Humanitarian check availability
  • Help Share check availability
  • Hope Next Door check availability

Top 10 Most Followed Charities Examples

  • Doctors Without Borders
  • American Red Cross
  • ALSAC - St. Jude Children's Research Hospital
  • The Nature Conservancy
  • Natural Resources Defense Council
  • World Wildlife Fund
  • Feeding America
  • Good 360
  • Compassion International
  • Habitat for Humanity International

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Non Profit Organization:

Simple is always better

This means a few different things. Your non-profit organization name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your non-profit organization:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls