400+ Creative Travel Instagram Captions That Convert

Updated: January 19th, 2023

Jaw-dropping pictures aren't the only way to generate social media engagement.

Instagram captions, while frequently overlooked, are a powerful tool that may make or break your post.

Some businesses continue to put much too much emphasis on Instagram photos rather than captions.

Great Instagram captions have the power to offer even more insight to the post, potentially boosting engagement, bio visits, and click-throughs.

In this article, we've provided you with Instagram caption ideas. Additionally, we walk you through the 5 easy-to-follow tips on how to create a great Instagram caption.

Here they are:

Cute Travel Instagram Captions

  • “Views on views. “
  • “Let’s go to explore magical places. “
  • “A vacation day is always a great idea. “
  • “Sunshine is the best medicine. “
  • “OOO indefinitely. “
  • “Vacation vibes. “
  • “Slice of life“
  • “Paradise isn’t a place, it’s a feeling. “
  • “Making the best memories along the way.“
  • “Vacation state of mind! “
  • “Wake up in paradise.“
  • “No point in unpacking… I’m ready to hit the road again soon! “
  • “What a wonderful world!“
  • “Friendly faces from around the world.“
  • “Weekend getaway“
  • “I’m just a beachy kinda girl.“
  • “Life’s a beach. Enjoy the waves.“
  • “Tired feet, happy heart. “
  • “It’s a whole new world.“
  • “Bon voyage!“
  • “Eating my way through Italy.“
  • “Take a walk on the wild side.“
  • “I’m not in Kansas anymore.“
  • “Don’t spend your money on things. Spend it on experiences! “
  • “Couples who travel together stay together.“
  • “Already dreaming of my next vacation.“
  • “Seas the day.“
  • “In my happy place!“
  • “Vacation flashback!“
  • “I only collect one thing: stamps on my passport. “
  • “I want to Rome the world.”
  • ”Do you want a Pisa my pizza?”
  • ”Home sweet Rome.”
  • ”Does Kenya feel the good vibes of this place?”
  • ”How Kenya leave this place?”
  • ”Kenya grab me a souvenir in Nairobi?”
  • ”Cancun is nachos a pretty beach city.”
  • ”I have to taco shot of tequila.”
  • ”Watching the Grand Prix in Monte Carlo, but they’re so fast that it’s driving me crazy.”
  • ”This city will blue you away!”
  • ”You’d like to visit Holland one day, wooden shoe?”
  • ”Amsterdam is a city with high standards.”
  • “I’m feeling like a Dutchess here.”
  • ”Paris, I hope our paths will croissant again.”
  • ”This city is so nice.”
  • ”Love to meet people and make new France while traveling.”
  • ”Paris, I Louvre you!”
  • ”Enjoy your vacation! Right baguette ya! ”
  • ”Need to curry up! Heading to Germany today.”
  • ”This goulash soup will make you Hungary.”
  • ”Agra-t place to take pictures!”
  • ”UnBALIvable!”
  • ”Doing water-ever I want!”
  • ”Can’t balieve the landscapes here!”
  • ”Needed to visit Tehran before Iran out of time.”
  • ”Irish, I had an umbrella here in Dublin.”
  • ”Moher photos, please.”
  • ”The Irish should be rich because their capital is always Dublin.”
  • "I do believe it's time for another adventure.”
  • “Because when you stop and look around, this life is pretty amazing.” — Dr. Seuss
  • "Work hard, travel harder."
  • "Wander often, wonder always."
  • "I've got a bad case of wanderlust."
  • "We travel not to escape life, but for life not to escape us."
  • “A journey is best measured in friends rather than miles.” — Tim Cahill
  • "Let's wander where the WiFi is weak." — Barcelover
  • "It is not down in any map; true places never are." — Herman Melville
  • "Take me anywhere."
  • "Wherever you go becomes a part of you somehow." — Anita Desai
  • "The life you have led doesn't need to be the only life you have." — Anna Quindlen
  • "I must be a mermaid... I have no fear of depths and a great fear of shallow living." — Anais Nin
  • "Wherever you go, go with all your heart." — Confucius
  • "We have nothing to lose, and a world to see."
  • "Where you lead, I will follow." — Carole King, “Where You Lead”
  • "We dream in colors borrowed from the sea."
  • "I haven't been everywhere, but it's on my list." — Susan Sontag
  • "Finding paradise wherever I go."
  • "If it scares you, it might be a good thing to try." — Seth Godin
  • "The tans will fade, but the memories will last forever."
  • "In the end, we only regret the chances we didn't take." — Lewis Carroll
  • "You don't need magic to disappear, all you need is a destination."
  • "The world is a book, and those who do not travel read only a page." — Saint Augustine
  • “It's your road, and yours alone. Others may walk it with you, but no one can walk it for you.” — Rumi
  • "I have an insane calling to be where I'm not."
  • "One's destination is never a place, but a new way of seeing things." — Henry Miller
  • “Of all the books in the world, the best stories are found between the pages of a passport.”
  • "I don't know where I'm going, but I'm on my way." — Carl Sandburg
  • "Life begins at the end of your comfort zone." — Neale Donald Walsch
  • “And at the end of the day, your feet should be dirty, your hair messy, and your eyes sparkling.” — Shanti
  • “So much of who we are is where we have been.” — William Langewiesche
  • "Where you are is where I want to be."
  • "I'm in love with cities I've never been to and people I've never met." — Melody Truong
  • "Wanderlust. A desire to travel, to understand one's very existence."
  • "Some beautiful paths can't be discovered without getting lost." — Erol Ozan
  • "Travel far enough, you meet yourself." — David Mitchell
  • "Traveling isn't always about running away from things, sometimes it's about running into what you truly want."
  • "We lose ourselves in things we love. We find ourselves there, too." — Kristin Martz
  • "Find a beautiful place, and get lost."
  • “Take me to that great place with wonders and wishes.” — Maya, “Take Me There”
  • “Officially out of office.”

Short Travel Instagram Captions

  • “Ready? Set? Go!“
  • “Adventure awaits!“
  • “Left my heart in Morocco.“
  • “I’ve found my happy place.“
  • “Adventure is worthwhile.“
  • “Wander often, wonder always.“
  • “High tides and good vibes.“
  • “Catching flights, not feelings.“
  • “Take memories, leave footprints.“
  • “Always say yes to new adventures.“
  • “Never visit the same place twice.“
  • “Only going places that spark joy.“
  • “Travel far enough, you meet yourself.“
  • “Wherever you go, go with all your heart!“
  • “Live your life by a compass, not a clock.“
  • “You don’t have to be rich to travel well.“
  • “What is life but one grand adventure.“
  • “Tomorrow may rain, so I’ll follow the sun.“
  • “Wherever you go becomes a part of you somehow.“
  • “We have nothing to lose, and a world to see.“
  • “May every day bring a new adventure.“
  • “Travel is better with friends.“
  • “Live with no excuses, travel with no regrets.“
  • “Travel becomes a strategy for accumulating photographs.“
  • “Life is short and the world is wide. I better get started.“
  • “My new routine: Journey. Explore. Discover. Repeat.“
  • “In the end, we only regret the chances we didn’t take.“
  • “Some of my favorite Instagram travel captions are short and sweet.“
  • “Travel makes one modest. You see what a tiny place you occupy in the world.“
  • “A good traveler has no fixed plans and is not intent on arriving.“
  • “Traveling – leaves you speechless, then turns you into a storyteller.“
  • “It’s not about the destination, but the journey.“
  • “Go, fly, road, travel, voyage, explore, journey, discover, adventure.“
  • “We travel, some of us forever, to seek other states, other lives, other souls.“
  • “An adventure is only an inconvenience rightly considered.“
  • “Happiness is not a station you arrive at, but a manner of traveling.“
  • “A journey of a thousand miles begins with a single step.“
  • “To travel is worth any cost or sacrifice.“
  • “I follow my heart … and it usually leads me to the airport.“
  • “Greetings from [insert location]. I live here now.“
  • “I travel so my life isn’t disrupted by routine.“
  • “Friends that travel together, stay together.“
  • “A good friend listens to your adventures. A best friend takes them with you.“
  • “Sharing adventures means enjoying them 100% more.“
  • “If you want to go fast go alone. If you want to go far go together.“
  • “Only those who will risk going too far can possibly find out how far they can go.“
  • “Let the stress go, and let the peace in.“
  • “Letting my body and mind wander a bit.“
  • “Life is better in flip-flops.“
  • “Stung by the travel bug. There’s no way back.“
  • “Love to travel, hate to arrive.“
  • “Arrive and then leave and then arrive…“
  • “Travel more and never be sorry.“
  • “Travel far enough you meet yourself.“
  • “Life is not meant to be lived in one place.“
  • “People don’t take trips, trips take people.“
  • “Just go. Go see all the beauty in the world.“
  • “People don’t take trips. Trips take people.“
  • “Planning a vacation trip is already half the battle.“
  • “Rest is one of the best investments in the world.“
  • “Most problems can be solved by a worry-free vacation.“
  • “Those who do not travel only read one page.“
  • “Love, travel. Both amazing, incredible together.“
  • “If you think adventure is dangerous, try routine. It’s lethal.“
  • “No, no! The adventures first, explanations take such a dreadful time.“
  • “When there is no WiFi, you might be about to have an adventure.“
  • “Nothing haunts people like the vacations they didn’t take.“
  • “Life is either a daring adventure or nothing at all.“
  • “Life is what happens to you while you’re busy making other plans.“
  • “Blessed are curious for they shall have adventures.“
  • “Life is short and the world is wide, the sooner you start exploring it, the better.“
  • “I am not the same, having seen the moon shine on the other side of the world.“
  • “One’s destination is never a place, but a new way of seeing things.“
  • “The world is a book, and those who do not travel read only one page.“
  • “If we wait until we are ready, we will be waiting for the rest of our life!“
  • “If we were meant to stay in one place, we’d have roots instead of feet.“
  • “Friends that travel together stay together.“
  • “We’ve got the travel bug.“
  • “Work hard, travel harder.“
  • “All good things are wild and free.“
  • “Happiness is planning a trip with your best buddies.“
  • “Life was meant for great adventures and close friends.“
  • “A journey is best measured in friends, rather than miles.“
  • “You have got just one precious life. Don’t waste it alone.“
  • “There are no strangers in this world, only friends I haven’t met yet.“
  • “There is an unspoken bond you create with the friends you travel with.“
  • “Sometimes all you need is a great friend and a thirst for adventure.“
  • “I want to travel and meet beautiful souls. I want friends in every city.“
  • “A good friend listens to your adventures. A best friend makes them with you.“
  • “When traveling life’s journey, it’s good to have a friend’s hand to hold on to.“
  • “A good friend listens to your adventures. Your best friend makes them with you.“
  • “Vacation lovers since birth.“
  • “From vacations old and new.“
  • “Swipe for a family selfie!“
  • “Best family vacation ever.“
  • “Say “Hell Yes to new adventures.“
  • “Get in. We’re going on vacation.“
  • “Happiest wherever I’m with you.“
  • “Crazy doesn’t skip a generation.“
  • “We’re 90% happy and 10% sunburnt.“

Cool Travel Instagram Captions

  • "An adventure a day keeps the doctor away."
  • "And so the adventure begins."
  • “If You Think Adventure Is Dangerous, Try Routine, It’s Lethal.” – Paul Coelho
  • “Jobs Fill Your Pocket But Adventures Fill Your Soul.” – Jamie Lyn Beatty
  • “The Biggest Adventure You Can Ever Take Is To Live The Life Of Your Dreams.” – Oprah Winfrey
  • "My love for camping is in-tents."
  • "Take a walk on the wild side."
  • "What is life but one grand adventure."
  • "When life knocks you down, roll over and look at the stars."
  • “A good traveler has no fixed plans, and is not intent on arriving.” – Lao Tzu
  • "Leave nothing but footprints, take nothing but photos, kill nothing but time."
  • "If you want something you never had, you have to do something you’ve never done."
  • "Life was meant for a great adventure and close friends."
  • "Sharing adventures means enjoying them 100% more."
  • "I’m not bored, just restless between adventures."
  • "Spontaneity is the best kind of adventure."
  • “If happiness is the goal – and it should be, then adventure should be the top priority.” – Richard Branson
  • “Life is either a daring adventure or nothing.” – Helen Keller
  • "It is okay to live a life that others do not understand."
  • "If you never go, you will never know."
  • "NOW is the right time for a new adventure!"
  • "I could go camping forest of my life."
  • "For all in-tents purposes, camping is just sleeping outside."
  • "Me and campfires – the perfect match."
  • "I camp believe you never slept in a tent!"
  • "You can’t run through a campsite. You can only ran … because it’s past tents."
  • "We’re going on an ad-van-ture!"
  • "Canoe believe how gorgeous this lake is?"
  • "Sandy hair, don’t care."
  • "Life’s a beach."
  • "You can shake the sand from your shoes, but not from your soul."
  • "The tans will fade, but the memories will last forever."
  • "Finding paradise wherever I go."
  • “And at the end of the day, your feet should be dirty, your hair messy, and your eyes sparkling.” – Shanti
  • "Be back never."
  • "Collect moments, not things."
  • "I need a six-month-long vacation twice a year."
  • "It’s bad manners to keep a vacation waiting."
  • "Don’t worry, beach happy."
  • "Seek to sea more."
  • "Calories on vacation don’t count."
  • "Life is better in flip-flops."
  • "Happiness comes in waves."
  • "Don’t be afraid to make a splash!"
  • "Mermaid kisses and starfish wishes."
  • "If it requires a bikini, my answer is yes."
  • "Suns out, buns out."
  • "We dream in colors borrowed from the sea."
  • "How to get a beach body: have a body, go to the beach."
  • "Summer lovin’, had me a blast!"
  • "Don’t mind me, I’m just chasing the sun."
  • "All I wanna do is have some sun."
  • "Confessions of a summer-aholic."
  • "I scream for ice cream!"
  • "I wish travel therapy was covered by my health insurance."
  • "A pineapple a day keeps the worries away."
  • "Don’t cry because it’s over, smile because it happened."
  • "I never met a sunset I didn’t like."
  • "The beach is my happy place, that’s for shore!"
  • "For those wondering what ocean is, I’m sorry I can’t be more Pacific."
  • "Is it shellfish to want this beach to myself?"
  • "Always take out insurance before surfing, just in case the waves break."
  • "If there’s a will, there’s a wave."
  • "Always take the scenic route."
  • "On the road again."
  • "Making the best memories along the way."
  • "No point in unpacking… I’m ready to hit the road again soon!"
  • "The road is a good listener."
  • “Road trips required a couple of things: a well-balanced diet of caffeine, salt and sugar and an excellent selection of tunes—oh, and directions.” – Jenn McKinlay
  • “You may not find a path, but you will find a way.” – Tom Wolfe
  • “Sometimes the most scenic roads in life are the detours you didn’t mean to take.” – Angela N. Blount
  • “Life is a highway, I wanna ride it all night long, If you’re going my way, I wanna drive it all night long.” – Tom Cochrane
  • “Wherever you get to is better than where you started. To stay on the road is a massive achievement.” – Anthony Joshua
  • “That’s why I love road trips, dude. It’s like doing something without actually doing anything.” – John Green
  • "Sometimes all you need is a great friend and a tank of gas."
  • "Work sucks. I’m going on a road trip."
  • “Always focus on the front windshield and not the review mirror.” – Colin Powell
  • "Life is too short to not go on that spontaneous road trip."
  • "No road is long with good company."
  • "Life is only half lived if you have never got in a car and driven off on the open road."
  • "I am a travel addict on the way to recovery. And I’m on a road trip to find the clinic."
  • ‘Knock, knock!’ ‘RV’ ‘RV who?’ ‘RV there yet?’
  • "Camping? Alpaca my tent!"
  • “I haven’t been everywhere, but it’s on my list.” – Susan Sontag
  • “Once a year, go someplace you’ve never been before.” – Dalai Lama
  • “Not all those who wander are lost.” – J.R.R. Tolkien
  • “Take only memories, leave only footprints.” – Chief Seattle
  • “You don’t have to be rich to travel well.” – Eugene Fodor
  • “Oh, the places you’ll go.” – Dr. Seuss
  • “The journey not the arrival matters.” – T.S. Eliot
  • “To travel is to live.” – Hans Christian Andersen
  • “Travel far enough, you meet yourself.” – David Mitchell
  • “Live your life by a compass, not a clock.” – Stephen Covey
  • “Wherever you go, go with all your heart!” – Confucius
  • “Wherever you go becomes a part of you somehow.” – Anita Desai
  • “Travel is glamorous only in retrospect.” – Paul Theroux
  • “Live with no excuses and travel with no regrets” – Oscar Wilde
  • “Those who follow the crowd usually get lost in it.” – Rick Watson
  • “Paris is always a good idea” – Audrey Hepburn
  • “I’m in love with cities I’ve never been to and people I’ve never met.” – Melody Truong

Funny Travel Instagram Captions

  • - “Find me by the sea.”
  • “On the road again. Goin' places that I've never been.” — Willie Nelson, “On The Road Again”
  • “Take me home, country roads.” — John Denver, “Take Me Home, Country Roads”
  • “Just looking for my happy place.”
  • “I always say yes to new adventures.”
  • “You’ve always got to seas the day.”
  • “Keep calm and travel on.”
  • “I’m not meant to stay in one place.”
  • “When I follow my heart, it leads me to the airport.”
  • “I like to travel, plane and simple.”
  • “Maybe you can’t buy happiness, but you can buy plane tickets.”
  • “Don’t be a bummer, enjoy the summer.“
  • “How to: go on vacation with your family.“
  • “Add life to your days, not days to your life.“
  • “Life is an adventure, not an all-inclusive retreat.“
  • “Your family is the best team you could ever have.“
  • “Family vacations create the best memories.“
  • “As far as anyone else knows, we’re a nice, normal family.“
  • “Everything is fine when you’re with your siblings and the sunshine.“
  • “It’s not what we have in our life, but who we have in our life that matters.“
  • “The world is a book, and those who do not travel read only one page.” – Saint Augustine
  • “Remember that happiness is a way of travel – not a destination.” – Roy M. Goodman
  • “Travel doesn’t become adventure until you leave yourself behind.” -Marty Rubin
  • “Climb the mountain so you can see the world, not so the world can see you.” – David McCullough
  • “The real voyage of discovery consists not in seeking new landscapes, but in having new eyes.” – Marcel Proust
  • “When overseas you learn more about your own country than you do the place you’re visiting.” – Clint Borgen
  • “A journey of a thousand miles begins with a single step.” – Lao Tzu
  • “Tourists don’t know where they’ve been, travelers don’t know where they’re going.” – Paul Theroux
  • “Stop worrying about the potholes in the road and celebrate the journey.” – Fitzhugh Mullan
  • “One’s destination is never a place, but a new way of seeing things.” – Henry Miller
  • “Our happiest moments as tourists always seem to come when we stumble upon one thing while in pursuit of something else.” – Lawrence Block
  • “There are no shortcuts to anywhere worth going.” – Beverly Sills
  • “Then one day when you least expect it, the great adventure finds you.” – Ewan McGregor
  • Stuck somewhere between “I need to save” and “you only live once”.
  • "My favorite childhood memory is my parents paying for my holidays."
  • "When you’re trying to save money for a house, but end up with a one-way ticket to some tropical island."
  • "I need a reasonably paid job. Something like $2000 an hour. Nothing too wild…"
  • "If traveling was free, BYE!"
  • "I wish that road trips could pay my bills."
  • "At the end of the day…I’d rather like to have a lot of stories to tell, than a full bank account."
  • "I wish I was a postcard. For under $2 you can travel the world to any location in the world."
  • "Do you ever stress about money and then accidentally book another flight?"
  • "I wish travel therapy was covered by my health insurance."
  • "Backpacking is money spent on education."
  • "Bank account is nice and empty. Starting the new year on a clean slate."
  • "How can people my age plan spontaneous trips to Thailand, I can barely afford a spontaneous soft pretzel."
  • "I love when people say “just quit your job and travel.” Taking an Uber from the bar to my home is the only travel I can afford."
  • "Go to work. Open computer. Scroll for plane tickets for 6 hours. Close computer. Go home."
  • "I need a vacation so long, I forget all my passwords!"
  • "Work tip: Stand up. Stretch. Take a walk. Go to the airport. Get on a plane. Never return."
  • "Yeah, working is great…but have you tried traveling."
  • "There should be sympathy cards for having to go back to work after vacation."
  • "Physically I’m here. Mentally I’m in a pool in Bali ordering my third mojito."
  • "Ironing boards are surfboards that gave up their dreams and got a boring job. Don’t be an ironing board."
  • "Life is short. Call in sick and book that last-minute flight."
  • "I feel like most of my work problems could be solved with a trip to…anywhere."
  • "I Googled my symptoms. Turns out I just needed to go on a vacay."
  • "I’m getting tired of waking up and not being at the beach."
  • "Everyone is pregnant, engaged, or getting married. I just wanna lose weight and travel."
  • "Forget champagne and caviar – Taste the world instead"
  • "I travel a lot, I hate having my life disrupted by routine."
  • "I just want to travel the world, overspend at IKEA and drink coffee while cuddling puppies."
  • "People having babies…and I’m like: What country am I going to next?"
  • "I thought I wanted a career. Turns out I just want a paycheck to buy plane tickets."
  • "I don’t want a house. I just want to travel and pet a lot of dogs."
  • "Screw the caviar, I want to travel the world!"
  • "Reality called, so I hung up."
  • "I need 6 months of vacation. Twice a year."
  • "I’m a travel fiend on the road to recovery. Just kidding. I’m headed to the airport."
  • "I’ve got 99 problems. But I’m on vacation so I’m ignoring them all!"
  • “You can’t buy happiness” Okay, explain travel then…
  • "It’s bad manners to keep a vacation waiting."
  • "Good things come to those, who book flights."
  • "I heard an airplane passing overhead. I wished I was on it."
  • "You can’t buy happiness, but you can buy plane tickets, which is kind of the same thing."
  • "Kilometers are shorter than miles. Save gas and take your next trip in kilometers."
  • "A coconut a day keeps the doctor away."
  • “Be strong”, I whisper to my WiFi signal
  • "Jetlag is for amateurs"
  • "Girls don’t wait for the prince anymore, they pack and travel the world."
  • "All you need is love a passport."
  • "I followed my heart and it led me to the airport."
  • "If you had to choose between true love or traveling the world, which country would you visit first?"
  • "All I want for Christmas is your forever vacation."
  • "Imagine falling in love with someone and then finding out they clap their hands when the plane lands."
  • "Some people spend their life searching for “the one”. I’m just searching for the one good travel deal."
  • "I’ve got a crush on the world."
  • "I want someone to look at me the way I look at a travel magazine!"
  • "Birds literally just eat, travel, and make a mess of things they don’t like. I don’t know about you, but that’s the lifestyle I’m striving for."
  • "By 35, if I’m not engaged or already starting a family, I declare myself the aunt who’s always traveling & comes to family events tipsy."
  • "High five if you don’t know what you’re doing with your life and just want to travel the world."
  • "I want to live in a world where searching for plane tickets burns calories."
  • "Everyone should believe in something. I believe I should be on the beach drinking Margaritas."
  • "Be afraid. And do it anyway."
  • "Can we just skip to the part in my life where I travel the world?"
  • "I just need a large coffee, a plane ticket, and a bag full of cash."
  • "Getting out of bed would be 10x easier if there was a Caribbean ocean and 30-degree weather waiting outside for you."
  • "I love those days when my only decision is whether to go to the beach in the morning or in the afternoon."
  • "Live a life you don’t need a vacation from."
  • "Work hard. Travel harder."
  • "I need a holiday. And by “holiday” I mean I need to move away and find a job. On the beach. With cocktails."
  • "The temptation to go to the airport, buy a one-way ticket, leave the country and live on my own has never been so real."

Learn more about starting a travel planning business:

Where to start?

-> How much does it cost to start a travel planning business?
-> Pros and cons of a travel planning business

Need inspiration?

-> Other travel planning business success stories

Other resources

5 Tips For Creating A Great Instagram Caption

1. Write several drafts first

Make at least three different Instagram caption drafts.

This will allow you to edit, proofread, and compare your captions side by side to see which one has the most effect.

Your first draft will almost never be selected as the best option, which is why you should set aside enough time to write several.

2. Front-load the most important information

The 2,200-characters limit for Instagram captions is mostly a formality. However, it's worth noting that ig captions are cut off in users’ feeds to around 140 characters.

This doesn't mean you must make your insta captions extremely short so people can see everything without clicking "more."

Instead, frontload your captions with the most important sentence or calls-to-action, and save any @mentions, hashtags, or other unimportant information for the end.

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3. Include a strong call to action

The most effective way to maximize the possibility for your Instagram post to get shared and improve engagement is to include a call to action in the captions.

Instead of passively scrolling through, you should use action verbs to encourage people to take action.

Here are some exåmples:

  • Visit the link in bio to learn more
  • Share your experience in the comments
  • Enter by liking this photo and signing up for our monthly newsletter

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4. Limit yourself to 3-4 hashtags

A hashtag on Instagram works the same way it does on Twitter and Facebook: it unites the conversations of many users into a single stream.

Anyone who searches for that hashtag on Instagram may see your Insta post if your account is public.

However, you should use hashtags sparingly. As a means to get more followers, some Instagram users add a string of searchable hashtags.

Too many hashtags can come off spammy to your existing followers. Limit yourself to three or four hashtags at most.

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5. Use emojis and have fun with them.

Add some emojis to spice up your insta captions and make them more appealing.

Emojis added at the end of sentences or paragraphs may act as "bookends," visually breaking up long strings of text.

You can also use emojis to encourage readers to take action, such as clicking the link in the bio.

If you're going to use emojis, make sure they match your tone of voice and identity. You don't want to use too many emojis at once, particularly in the same caption.

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Final Thoughts

Good Instagram captions take your content to new heights.

Remember not to rush your copywriting and to evaluate the success of your efforts so that you can use objective benchmarks to figure out what works.

Your content will go far if you combine a beautiful photo with a great Instagram caption.

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.