20 Business Ideas For Healthy Eaters [2024]
Are you passionate about healthy eating and looking for a way to turn that passion into a thriving business in 2024? There are numerous opportunities waiting for you in the health-focused market. Whether it's through innovative meal services or fitness-friendly snacks, you could turn your knowledge into a profitable venture.
Imagine starting your day by developing a line of nutritious products that make eating healthy easier for others. Maybe you could create a subscription box full of wholesome snacks or launch an app that helps users track their dietary goals. The possibilities are as diverse as the dietary needs they aim to meet.
If you prefer a more hands-on approach, consider opening a wellness café or offering educational workshops about nutrition. You could even dive into the growing trend of plant-based diets or specialty farms. The key is finding a niche that aligns with your personal passion for healthy eating, enabling you to make a real impact on your community’s wellness.
For each business idea, we'll show you real-world examples of other healthy eater businesses to help you see what it takes.
Here's the full list:
1. Start an online food business ($336K/month)
Starting an online food business makes perfect sense for a healthy eater with an entrepreneurial spirit. This venture allows you to share your passion for nutritious, delicious meals with a broader audience while leveraging the convenience of online platforms. By offering fresh, ready-to-eat meals or pre-packaged ingredients tailored for health-conscious individuals, you can cater to the growing demand for convenient, healthy eating options.
Why start an online food business?
- You can turn your passion for healthy eating into a profitable business that fills a significant market gap.
- An online platform gives you the flexibility to reach a diverse audience seeking nutritious meal options.
- This business model offers scalability and opportunities to constantly innovate based on emerging food trends and dietary preferences.
For further insights, check out this comprehensive guide on how to start an online food business.
How much you can make: $2,000 — $3,000,000/month
How long does it take to build: 135 days (?)
Healthy Chew is a profitable weekly meal preparation service that grew from 200 to 10,000 weekly bowls in just over 3 years, with an overall sales figure of $1.8 million, achieved through effective branding and personalised customer service.
2. Start a supplements company ($392K/month)
As a healthy eater, starting a supplements company could align perfectly with your passion for nutrition and wellness. By creating and selling dietary supplements, vitamins, protein powders, and health foods to fitness enthusiasts and health-conscious individuals, you could turn your commitment to healthy eating into a profitable business. Moreover, the increasing popularity of personalized nutrition makes this a promising market to enter, offering you the opportunity to influence others positively and meet the growing demand for quality health products. For more insights, read these tips for starting a supplement business.
Why start a supplements company?
- You could leverage your nutrition knowledge to craft high-quality, trustworthy products.
- The initial investment is relatively low, and you could run the business from your home.
- Growing health trends and a focus on wellness create a ready market for your offerings.
How much you can make: $1,000 — $3,500,000/month
How long does it take to build: 200 days (?)
A military officer turned entrepreneur built sports nutrition brand Bare Performance Nutrition from $15,000 in year one to on track to generate $6m in revenue this year, leveraging social media platforms and creating interactive, relatable and valuable content to create a community and a brand voice.
3. Start a health and wellness products ($433K/month)
By starting a health and wellness products business, you could translate your passion for healthy living into a profitable venture. This business idea focuses on selling high-quality supplements, fitness gear, organic skincare, and holistic remedies that align with your own values and interests. Given the growing demand for health and wellness products, you have the opportunity to make a significant impact on your customers by promoting products that lead to better living. For more inspiration and real-life success stories, you might find it beneficial to explore /ideas/health-and-wellness-products/success-stories.
Why start a health and wellness products business?
- Your personal commitment to health makes you a credible and passionate advocate for the products you sell.
- The wellness industry is booming, providing a fertile market for quality health-oriented products.
- Making a difference in people's lives by offering products that promote better health is deeply fulfilling.
How much you can make: $3,000 — $2,000,000/month
How long does it take to build: 190 days (?)
Matt Oney quit his full-time job to pursue his side hustle full-time: an affiliate marketing-based content site called ZenmasterWellness that generates around 80k monthly visits and average monthly revenue of about $40,000 by leveraging SEO and affiliate partnerships.
4. Start a healthy snack food business ($438K/month)
Starting a healthy snack food business makes a lot of sense for a healthy eater. With a growing number of consumers becoming health-conscious and the global market for healthy snacks projected to reach $152B by 2030, your knowledge and passion for nutritious foods could be transformed into a profitable venture. You could leverage your understanding of ingredients and health benefits to create appealing, tasty snack options that cater to this expanding market.
Why start a healthy snack food business?
- You could capitalize on the increasing demand for nutritious snack options.
- As a health-conscious individual, you already have insight into what makes a snack both tasty and healthy.
- The healthy snack food market is growing significantly, providing a ripe opportunity for new entrepreneurs. For more insights, check out this guide on how to start a healthy snack food business.
How much you can make: $15,000 — $3,000,000/month
How long does it take to build: 270 days (?)
Neuro co-founders Kent Yoshimura and Ryan Chen developed their functional gum and mint products to offer a portable, healthy, and efficient alternative to energy drinks and supplements, hitting 12M pieces sold and generating ~$500k in monthly revenue with over 25% repeat customer rate and retail presence in over 6,500 locations including 5,000 CVS stores.
5. Start a food startup ($193K/month)
As someone passionate about healthy eating, starting a food startup could be an exciting and rewarding way to supplement your income or even set the foundation for a full-fledged business. You could focus on creating a restaurant, food truck, bakery, or even an online food business that emphasizes healthy, nutritious options. From snacks and meals to catering for workplaces, the range of possibilities allows you to bring your healthy eating ethos to a broad audience, creating a positive impact while building a profitable venture.
Why start a food startup?
- You could cater to a growing market of health-conscious consumers looking for nutritious meal options.
- Running a food business allows you to channel your passion for healthy eating into a tangible, impactful venture.
- The flexibility in formats—restaurants, online stores, food trucks—offers diverse ways to start small and scale up as you grow.
How much you can make: $2,000 — $3,000,000/month
How long does it take to build: 150 days (?)
Trini Pepper Sauce co-founder and co-owner, Mustafa Mannan, shares how he successfully imported and manufactured his family's unique pepper sauce recipe and launched it through a Kickstarter campaign, now selling an average of $3,000/month in revenue.
6. Start a healthy beverage business ($16.1K/month)
The rise of health-conscious consumers has created a ripe opportunity for a healthy beverage business. Imagine crafting a line of drinks using natural ingredients that promote wellness, from antioxidant-packed teas to revitalizing smoothies. If you’re passionate about health and have an entrepreneurial spirit, this is an exciting avenue to explore.
Starting this venture involves more than just concocting recipes. You’ll need to source high-quality, organic ingredients and ensure that your production methods meet health and safety standards. Branding and marketing are crucial; your beverages need to stand out in a crowded market. Social media platforms and local health fairs can be valuable for promotion and customer engagement. Although the initial investment in premium ingredients and marketing might be substantial, the growing demand for nutritious options provides a promising return. For more details, you can check out some successful examples and startup tips here.
Why start a healthy beverage business?
- The demand for healthy beverage options is growing, providing a ready market for your products.
- You can align your passion for health with a profitable business, creating products that you believe in.
- With the right branding and marketing, your unique beverages could stand out and attract a loyal customer base.
How much you can make: $500 — $75,000/month
How long does it take to build: 140 days (?)
How Andy Hayes built a 7-figure online loose leaf tea business, with one of the largest tea subscription boxes and a curated selection of tea accessories, generating half of their revenue from a la carte tea sales and half from their popular tea of the month club community.
7. Build a SEO tool ($99.8K/month)
Starting an SEO tool business as a healthy eater could provide a unique opportunity to combine digital expertise with your passion for wellness. By developing tools that help website owners and businesses boost their online visibility, you could cater to the growing demand for effective SEO solutions. Moreover, SEO tools can generate recurring income through subscriptions, making it a lucrative side business or full-time venture.
By building an SEO tool that integrates health-focused keywords and search insights, you could appeal to the niche market of wellness and healthy living, creating a meaningful connection with your users.
Why develop an SEO tool?
- Demand for SEO solutions is high, providing a steady customer base.
- Recurring revenue through subscriptions can lead to financial stability.
- Combines technical skills with your passion for health and wellness, enhancing user engagement.
For more insights into starting an SEO business, check out some success stories and tips on developing effective SEO tools here.
How much you can make: $2,800 — $850,000/month
How much does it cost to start: $1,000 (?)
How long does it take to build: 52 days (?)
Solo founder Todd Hooper bootstrapped Prerender.io from zero to $2.5 million in ARR over 5 years by releasing an open-source project on Github and turning it into an SEO-friendly version of React, Angular, and Javascript websites, and then offering it as a SaaS service for businesses.
8. Start a natural health product business ($188K/month)
Starting a natural health product business would make sense as a healthy eater because you already understand the importance of consuming wholesome, natural products for overall wellness. Your passion for health and wellness could translate into creating high-quality natural health products that benefit others while supplementing your income. With the health and wellness market on the rise and projected to reach over 32 billion, now may be an ideal time to turn your dedication to healthy living into a profitable venture natural-health-product-business-success-stories.
Why consider starting a natural health product business?
- You could leverage your passion and knowledge about healthy living to create products that people trust and need.
- The natural health product industry is expanding rapidly, offering ample opportunities for growth and innovation.
- As a healthy eater, you would have credibility and authenticity when marketing your products to an increasingly health-conscious consumer base.
How much you can make: $35,000 — $500,000/month
How long does it take to build: 180 days (?)
SuperGreen TONIK's founder developed a greens powder supplement with 38 superfood nutrients, adaptogenic herbs, vitamins, and minerals that achieved $250k in sales in its first year and is looking to hit 7-figures in its second year, thanks to transparency, repeat customers, and focusing on fewer, properly dosed ingredients.
9. Start an online fitness business ($78K/month)
Starting an online fitness business makes a lot of sense for healthy eaters who want to turn their passion into profit. With the growing trend of remote wellness, you could leverage your commitment to healthy living by creating fitness programs, meal plans, or workout routines, all from the comfort of your home. The low overhead and flexible schedule offer a lucrative pathway, especially for those passionate about both fitness and good nutrition.
Why start an online fitness business?
- You already live the lifestyle. Your commitment to healthy eating and fitness can inspire and attract like-minded individuals.
- The startup costs are minimal. All you need is a computer and an internet connection—no expensive gym equipment or rent.
- Scalability and flexibility. You could reach a global audience and set your own schedule, making it easier to balance life and work.
For more information on getting started, check out this guide.
How much you can make: $2,000 — $500,000/month
How much does it cost to start: $2,500 (?)
How long does it take to build: 60 days (?)
This case study is about a former personal trainer who launched his online personal training platform, TeamFFLEX, starting with no money and a lot of drive, and grew it into a 6-figure business in less than a year, now doing $48,000 a month with potential for continued growth.
10. Start a health and wellness app ($108K/month)
Starting a health and wellness app is an excellent opportunity for those passionate about healthy eating to expand their influence and make a tangible impact. A health and wellness app can serve as a comprehensive digital tool, helping users achieve their fitness, nutrition, and mental health goals through personalized plans and progress tracking. Imagine offering users expert advice on healthier meal planning, efficient exercise routines, and mindfulness practices right at their fingertips.
By venturing into this business, you would be building a platform that could guide people towards healthier lifestyles, a mission that aligns perfectly with your passion as a healthy eater. While it requires market research, app development, and partnerships with health professionals, the growing demand for digital health solutions makes this a promising and profitable endeavor.
Why consider starting a health and wellness app?
- Leverage your passion: Use your expertise in healthy eating to design personalized nutrition plans that can improve users' lives.
- Growing market: With the rising trend in health-conscious living, there is an increasing demand for digital wellness solutions.
- Positive impact: You could positively influence individuals' health by providing them with accessible, expert-backed guidance on their wellness journey.
For more insights and success stories, you can explore how others have started and flourished in this field here.
How much you can make: $600 — $300,000/month
How long does it take to build: 200 days (?)
Founder and CEO of SelfDecode, Joe Cohen, explains how his company helps people discover personalized diet, supplement, and lifestyle recommendations based on DNA and lab tests; generating about $2.7 million in revenue over the past year and raising $8 million in a crowdfunding campaign, SelfDecode provides personalized health recommendations prioritized on unique genetic variants, marking the future of healthcare.
11. Start a luggage storage business ($48K/month)
For healthy eaters looking to supplement their income, a luggage storage business offers a unique opportunity. It can be a side hustle or a primary venture that requires minimal startup costs and provides a much-needed service to travelers. You could partner with local cafes, fitness centers, or health food stores to offer convenient and secure locations for luggage storage, allowing you to integrate your healthy lifestyle into your business model seamlessly. Discover more about starting a luggage storage business.
Why start a luggage storage business?
- It addresses a pressing need for travelers who prefer not to lug around heavy bags while they explore.
- You could capitalize on the growing trend of remote work and digital nomadism, which increases the demand for such services.
- Combining your passion for health with local partnerships in the health and wellness industry could set your service apart from competitors.
How much you can make: $2,000 — $100,000/month
How much does it cost to start: $9,999 (?)
Bounce CEO Cody Candee shares his experience co-founding a successful short-term storage marketplace which generated over $100k in annualized revenue within the first seven months of operation, expanding to new cities and offering more options such as delivery.
12. Start a Pet Transport Service
Starting a Pet Transport Service could be a rewarding side business or even a full-time venture, especially if you’re passionate about the well-being of animals and the people who love them. By offering a reliable and caring service, you'll provide peace of mind to pet owners who cannot take their animals with them on long trips due to business or personal commitments. With more people traveling for work and leisure, the demand for trustworthy pet transport services is steadily increasing.
Why consider a Pet Transport Service as a healthy eater?
- You value well-being: Just as you care about your own health, you can extend that care to ensuring pets have a stress-free and comfortable journey.
- Flexibility and Balance: Running a pet transport service allows for a flexible schedule, meaning you can maintain your healthy lifestyle and manage your business.
- Humane Practices: Promote and implement humane and safe animal transportation methods that align with your values of health and well-being.
For more detailed information on starting this business, including licensing requirements, costs, and potential revenue, you can visit Starter Story.
13. Start a meal prep business ($185K/month)
Starting a meal prep business makes perfect sense for a healthy eater. As a health-conscious individual, you're already familiar with the importance of nutritious, balanced meals and can leverage this knowledge to create high-quality meal plans for clients. With the rising demand for food delivery services, such as meal kits, you could capitalize on this trend and provide a valuable service to busy professionals who prioritize healthy eating but lack the time to prepare meals themselves. This venture not only has the potential to supplement your income but could also grow into a full-time business as demand increases.
Why start a meal prep business?
- You can tap into the growing demand for convenient, healthy meal options.
- Your expertise in healthy eating will help you create quality meals that attract customers.
- Meal prep businesses can generate significant income while promoting a healthier lifestyle for clients.
How much you can make: $50,000 — $600,000/month
How much does it cost to start: $500 (?)
How long does it take to build: 6 days (?)
Healthy Chew is a profitable weekly meal preparation service that grew from 200 to 10,000 weekly bowls in just over 3 years, with an overall sales figure of $1.8 million, achieved through effective branding and personalised customer service.
14. Start a food blog ($38.5K/month)
If you're passionate about healthy eating and want to share your knowledge with a broader audience, starting a food blog could be an excellent avenue for you. With a healthy food blog, you could educate people about the significance of nutritious meals, share delicious and budget-friendly recipes, and offer insightful tips on maintaining a healthy lifestyle. This not only allows you to supplement your income but also gives you the satisfaction of positively impacting others' lives through your expertise.
Additionally, to engage your readers and boost interactions, continually sharing informative content and personal stories will be key. If you're not tech-savvy, hiring someone to set up your website and a content creator to help you curate insightful posts can ease the process. Learn more about food blog marketing ideas on Starter Story.
Why start a food blog?
- You could turn your passion for healthy eating into a profitable venture while helping others live healthier lives.
- Sharing valuable and engaging content could attract a loyal readership, offering opportunities for monetization through ads, sponsored posts, or affiliate marketing.
- A food blog provides a creative outlet for you to explore and showcase new recipes, meal plans, and health tips.
How much you can make: $500 — $200,000/month
How much does it cost to start: $5,000 (?)
How long does it take to build: 90 days (?)
How one food blogger turned his passion into a business that brings in $15k-$20k per month through display advertising, affiliate marketing, and exclusive content, and doubled in revenue every year since going full time in 2018.
15. Start a DNA design firms business
Starting a DNA design firm business would make sense as a healthy eater because it aligns with the core values of personalized health and well-being. DNA design firms focus on tailoring health recommendations and lifestyle changes based on individuals' genetic makeup. As someone passionate about maintaining a healthy lifestyle, you could use this business to help others optimize their health in a personalized way, enabling them to make informed dietary and lifestyle choices.
Why starting a DNA design firms business?
- You could offer personalized health solutions, ensuring clients' dietary plans and fitness routines are optimized for their genetic makeup.
- The business could cater to the growing demand for individualized health care, helping clients achieve their wellness goals.
- With a passion for healthy living, you could turn your expertise into actionable insights, positively impacting others' health journeys.
For more details on starting a DNA design firms business, you can explore the startup costs.
16. Start a cosmetic store
Starting a cosmetic store could be a profitable venture for healthy eaters, as the industry is rapidly growing and there's a high demand for skin-friendly, natural products. If you are passionate about beauty and health, you could align your values by offering cosmetics that are clean, organic, and ethical. By stocking products that are aligned with your health-conscious ethos, you could attract like-minded customers who prioritize healthy living in all aspects of their lives. For more insights and success stories, visit Starter Story.
Why start a cosmetic store?
- You could capitalize on a growing trend. The demand for natural and organic beauty products is increasing, making it a lucrative market.
- You could align your business with your personal values. Offering skin-friendly, eco-conscious products will resonate with your healthy living lifestyle.
- You could diversify revenue streams. Beyond just makeup, you can offer anti-aging, aromatherapy, and beauty spa products, opening multiple avenues for profit.
How much you can make: $8,500/month
How much does it cost to start: $800 (?)
How long does it take to build: 60 days (?)
A former felon's passion for makeup and skincare led her to launch FBI Cosmetics, which has grossed over $62,000 in sales since July 2020, through social media marketing, brand partnerships, and online sales at Walmart.com.
17. Start a roof inspection business
Starting a roof inspection business might seem unconventional for a healthy eater, but it offers several unique benefits that align with an active and wellness-focused lifestyle. This venture involves physical activity, such as climbing, surveying, and assessing roof conditions, which helps you stay fit and engaged. Additionally, working outdoors exposes you to fresh air and natural sunlight, contributing to overall well-being.
For entrepreneurial-minded folks, a roof inspection business presents a worthwhile opportunity to supplement your income or even build a full-time business. You could partner with licensed roofing contractors to expand your service offerings, ensuring professional grade inspections and credibility. Learn more about the pros and cons of starting a roof inspection business here.
Why start a roof inspection business? - It promotes an active lifestyle, keeping you physically fit. - Working outdoors provides access to fresh air and natural sunlight, which are beneficial for mental and physical health. - You could gain industry knowledge and diversify your skills, setting you apart in a competitive marketplace.
18. Start an e-learning company ($252K/month)
Starting an e-learning company makes perfect sense for healthy eaters passionate about sharing their knowledge and values with a broader audience. This business involves creating and delivering educational content online, catering to individuals eager to learn about healthy eating principles, nutrition, and lifestyle changes from expert sources.
The demand for online education has surged, presenting a unique opportunity to build a scalable and impactful business. If you're enthusiastic about teaching others and have expertise in healthy living, an e-learning company can provide a flexible and rewarding side hustle or even a full-time venture. For more inspiration, check out this page on successful e-learning company ideas.
Why start an e-learning company?
- You could reach a global audience, helping people worldwide make healthier choices.
- It allows you to generate passive income; high-quality courses can continue to attract students over time.
- It provides the flexibility to work from anywhere, enabling you to maintain your own healthy lifestyle while teaching others.
How much you can make: $3,500 — $500,000/month
How long does it take to build: 170 days (?)
Vidura, a qualified Aerospace engineer, started an educational startup delivering STEM workshops in schools and delivering speaking engagements with dancing for entertainment, having delivered over 5,000 engagements reaching out to schools and is looking to resume after the pandemic.
19. Start a names sticker business
For healthy eaters looking to start a side business or supplement their income, a names sticker business offers a unique and exciting opportunity. While it may not seem directly related to healthy eating, this venture enables you to fuel your creative side and support a lifestyle focused on wellness. By taking a personalized approach to design and marketing, you can create stickers that resonate with health-conscious customers, thereby carving a niche in a lucrative market.
The initial setup is relatively straightforward—just invest in a quality printer, design software, and sticker materials. This business can be managed remotely, giving you the flexibility to pursue your healthy lifestyle while creating a reliable income stream. For more insights and success stories, visit Starter Story.
Why start a names sticker business?
- Low Cost, High Reward: The initial investment is minimal, making it an accessible option for those looking to start a side hustle.
- Market Potential: Custom products are in high demand, offering ample opportunities for consistent sales and growth.
- Work-Life Balance: The business is flexible, allowing you to maintain your healthy eating habits while managing your venture.
How much you can make: $200,000/month
How much does it cost to start: $7,500 (?)
How long does it take to build: 225 days (?)
Sticker It is a custom sticker business that has grown to $125,000/month in revenue and 4x YoY growth by using technology to enhance the buying experience and expanding into multiple countries, with plans to launch throughout Europe in 2022, offering high-quality custom products for small and large brands worldwide.
20. Start an equity business
Starting an equity business as a healthy eater involves investing in companies or opportunities that align with your values of health and wellness. By leveraging your knowledge and passion for healthy living, you could identify high-potential businesses within the organic food, fitness, or wellness industries. As these businesses grow and succeed, the equity value increases, supplementing your income or potentially turning into a full-time venture. For more inspiration on entrepreneurial ideas, check out Starter Story.
Why start an equity business?
- Combine your passion with profit by investing in health-based companies you believe in.
- Benefit from financial growth as the businesses you invest in flourish.
- Diversify your income stream while supporting a healthier lifestyle for communities.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
