Alcohol Products Business

3 Alcohol Products Business Success Stories [2024]

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Updated: September 6th, 2024

An alcohol products business encompasses the process of producing, distributing, and selling a wide range of alcoholic beverages. These beverages can include beer, wine, and spirits, among others.

Entrepreneurs in this industry work towards crafting high-quality drinks while navigating regulations, establishing efficient distribution channels, and creating a brand that resonates with responsible consumers who enjoy consuming alcoholic beverages in moderation.

In this list, you'll find real-world alcohol products business success stories and very profitable examples of starting a alcohol products business that makes money.

1. BeatBox Beverages ($132M/year)

Justin Fenchel, co-founder and CEO of BeatBox Beverages, came up with the idea to create a party version of boxed wine with his friend Brad Schultz. They noticed the popularity of boxed wine like Franzia, but realized people weren't buying it for the taste, but for the affordability and convenience. Inspired by flavored malt beverages, they decided to create a fun flavored version of boxed wine for millennials. After testing their product at parties and receiving positive feedback, they knew they were onto something. With no prior alcohol industry experience, they navigated the complex laws and manufacturing process to bring their unique product to market. Since launching, they have grown their sales to $2.4 million in 2018 and hit $2 million in revenue in 2019.

How much money it makes: $132M/year
How much did it cost to start: $150K
How many people on the team: 164

How We Launched And Grew A Party Punch Beverage To $3M/Year

BeatBox Beverages, a wine-based cocktail company, grew sales from $700k in 2016 to $2.4m in 2018 and is on track to hit $6m+ in 2019 through a unique and differentiated product, social media marketing, and an appearance on Shark Tank.

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2. Drake’s Organic Spirits ($10.8M/year)

Mark Anderson, the CEO and Founder of Drake's Organic Spirits, came up with the idea for his business after realizing that many popular spirit brands were made from genetically modified corn ethanol. With his background in organic farming and experience as the largest importer of non-GMO verified, organic cane sugar, he wanted to create a spirit with the purest, freshest, and most sustainable ingredients. Thus, Drake's Organic Spirits was born, offering certified USDA Organic, Gluten Free, Non-GMO Project Verified, Vegan, and Kosher spirits, mixers, and ready-to-serve cocktails.

How much money it makes: $10.8M/year
How much did it cost to start: $320K
How many people on the team: 20

From Farming To Creating A $10.8M/Year Organic Spirits Brand

Drake's Organic Spirits, the largest organic alcohol company in the US and the first to achieve all five certifications, has achieved success through producing sustainable spirits that are good for both consumers and the environment, and has experienced rapid growth, with a 2020 sales of 40,000 9L cases and projected sales of over 100,000 for 2021.

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3. TopWhiskies ($210K/year)

Ed, one of the co-founders of TopWhiskies, came up with the idea for the business while working in Financial Services in Hong Kong. He and his best friend Evan started a whisky blog as a hobby, focusing on social media to connect with fellow whisky enthusiasts. As they posted about unique independent whisky brands, their followers began asking where they could purchase these brands, leading them to launch an eCommerce site specializing in independent whiskies. With over 100,000 followers on Instagram and nearly 10,000 subscribers on YouTube, the eCommerce site has seen a monthly turnover of around $17,500 and continues to grow.

How much money it makes: $210K/year
How much did it cost to start: $300
How many people on the team: 0

He Turned His Whiskey Tasting Hobby Into A $200K Business

TopWhiskies, an eCommerce store celebrating the best independent whisky brands, started as a social media hobby in 2016, and, after building a large following, pivoted to an eCommerce site in October 2020, achieving an average monthly turnover of around $17,500 with sales up around 50% year on year.

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