Comparative Price Shopping App Business

2 Comparative Price Shopping App Business Success Stories [2024]

Pat Walls

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Updated: October 9th, 2024

Comparative price shopping apps address a common frustration: finding the best prices across different retailers.

This business idea involves creating an app where users can quickly compare prices on products from multiple stores. The app could feature user-friendly interfaces, real-time updates, and possibly even user reviews to help customers make informed decisions.

The promise of saving money and time makes a price shopping app attractive. As more people rely on online shopping, there is a growing market for tools that ensure they get the best deals.

Building such an app requires market research, partnerships with retailers, and ongoing maintenance to keep price data accurate. For those willing to invest the time and effort, the potential for large user adoption and market penetration is significant.

In this list, you'll find real-world comparative price shopping app business success stories and very profitable examples of starting a comparative price shopping app business that makes money.

1. ElectricityRates.com ($4.2M/year)

Rob Rex, the founder of Power Target, came up with the idea for his business after noticing the rising popularity of online aggregator platforms and the emergence of energy deregulation laws. Seeing an opportunity to apply the successful performance marketing framework to the energy industry, Rob founded Power Target and launched their online energy comparison site, ElectricityRates.com. The platform's core principles included being fast, simple, trustworthy, and user-friendly, and through constant testing and optimization, Power Target has achieved steady growth and attracted and retained customers through channels such as paid search, content and SEO, email marketing, and social media.

How much money it makes: $4.2M/year
How much did it cost to start: $15K
How many people on the team: 4

We Built A Comparison Website That Generates $350K Per Month

Power Target LLC, with an average growth rate of 20%, is a successful energy company that developed an online energy comparison marketplace called ElectricityRates.com, which has an excellent, 4.6-star rating on Trustpilot with over 1000 reviews, and allows users to compare competitive energy offers from providers and enroll through their fast, simple, and secure process.

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2. On Brand ($1.8K/year)

After working in the merchandising industry at Banana Republic and earning his MBA, Brian McEuen noticed a shift in how men were shopping for clothes. He saw an opportunity to curate personalized selections for guys shopping online, leading him to start On Brand. With 75 users and an annual revenue run rate of $1800, Brian aims to improve and expand his product in the future.

How much money it makes: $1.8K/year
How much did it cost to start: $1.2K
How many people on the team: 1

Spotify For Clothes: How I Launched A Business Helping Guys Discover New Clothing

On Brand founder Brian McEuen curates personalized selections of clothing for men online, sending emails to individual users without duplicate products, with 75 current users and an annualized revenue run rate of $1800.

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