2 Creator Marketplace Success Stories [2024]
Looking to bridge the gap between content creators and clients? Consider starting a creator marketplace. A creator marketplace is a platform where brands and individuals can connect with freelance content creators to commission work or collaboration.
The work involves building a user-friendly site that supports profiles, portfolios, and secure payment options. You'll need to invest time in vetting creators to ensure quality and in marketing to attract clients looking for artistic talent. The marketplace could host a variety of creators, from video producers to graphic designers, offering flexibility and broader reach.
Creating this marketplace can cater to the growing demand for bespoke content, offering creators exposure and clients a reliable place to find the right talent. Whether you're tech-savvy or have a knack for connecting people, this could be a fulfilling venture that supports the creative economy.
In this list, you'll find real-world creator marketplace success stories and very profitable examples of starting a creator marketplace that makes money.
1. Sharetribe ($2.4M/year)
Juho Makkonen, the CEO and co-founder of Sharetribe, came up with the idea for their online marketplace software while working on a research project at a Finnish university. After receiving multiple requests from non-technical founders to use their technology for their own ideas, they realized there was a market for a solution that allowed non-technical founders to build their own marketplace websites without coding skills. Today, Sharetribe powers over 1000 marketplaces in 70+ countries, with some customers raising millions in venture capital.
How much money it makes: $2.4M/year
How much did it cost to start: $100K
How many people on the team: 24
Sharetribe is a SaaS product that makes it easy for non-technical founders to create their online marketplace without coding skills; with more than 1000 marketplaces in 70+ countries powered by Sharetribe software, it began with an idea of Juho Makkonen and a co-founder, spinning out of their first marketplace research project.
2. Techintern.io ($180K/year)
Kingsong, the CEO of Techintern.io, came up with the idea for his business after noticing the high demand for tech talent at startups and the pause in internships at large tech companies during the pandemic. He saw an opportunity to connect startups with skilled developers who had lost their internships, and decided to build a web application to streamline the process. Through their successful launch on Product Hunt and word-of-mouth referrals, Techintern.io has been able to attract and retain customers, and is currently profitable and expanding their marketing efforts.
How much money it makes: $180K/year
How much did it cost to start: $40K
How many people on the team: 3
Techintern.io connects startups and tech companies with the best software developer students at colleges across North America and has achieved #1 Product of the Day and #2 Product of the Week on Product Hunt, making $15,000 per month.
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