Customer Acquisition Agency

2 Customer Acquisition Agency Success Stories [2024]

Pat Walls

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Updated: October 9th, 2024

Customer acquisition is the lifeblood of any business, making a customer acquisition agency a compelling venture. In simple terms, this business helps other companies attract and convert potential customers into paying clients.

You will identify target audiences, manage marketing campaigns, and develop strategies that bring in qualified leads. This isn’t a set-it-and-forget-it job; it requires ongoing market analysis, campaign adjustments, and excellent communication with your clients.

Starting a customer acquisition agency means diving into various industries and understanding different customer journeys, making it an intellectually stimulating and dynamic field. The rewards come in the form of building long-term client relationships and seeing the tangible growth in businesses you've helped expand.

For those with a knack for marketing and a passion for helping businesses grow, this is an opportunity to carve out a niche in an ever-evolving marketplace.

In this list, you'll find real-world customer acquisition agency success stories and very profitable examples of starting a customer acquisition agency that makes money.

1. Madrivo ($44.4M/year)

Ronen Hamatian, CEO of Madrivo, came up with the idea for his performance marketing agency after working in the wholesale lending industry and realizing the need for better lead quality and compliance in online advertising. By pivoting the business model and focusing on sourcing brands directly, Madrivo has become a trusted partner for leading US brands and achieved a three-year revenue growth of 72%.

How much money it makes: $44.4M/year
How many people on the team: 47

This Innovating Company Disrupted An $8B Industry

Performance marketing agency Madrivo has grown into a $44 million-per-year business by offering low-risk, high-reward performance marketing services and focusing on quality, compliant offers from proud brand partners across a range of channels, all while emphasizing the importance of people, culture, and values.

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2. Ascend Marketing, Inc ($180K/year)

Jim Ackerman, the founder of Ascend Marketing, came up with the idea for his business after realizing that many small businesses struggled with marketing and advertising. He developed a highly prescriptive coaching program that included weekly one-on-one meetings, specific assignments, and personalized feedback and accountability. The program has been successful, with over 600 businesses completing it and only one refund requested.

How much money it makes: $180K/year
How much did it cost to start: $5K
How many people on the team: 2

How I Started A $15K/Month Marketing Coaching Program

Ascend Marketing founder Jim Ackerman developed a six-month 1-on-1 coaching programme to help small business owners improve their marketing, advertising, and sales systems, resulting in over 600 businesses enrolled with a unique 200% ROI guarantee and a $15k monthly profit selling 2 dozen programs yearly, and now the company provides a business opportunity for marketing professionals seeking to become marketing coaches.

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Read by 8,829 founders