4 Feedback Software Success Stories [2024]
Imagine a tool that transforms how businesses interact with their customers—meet feedback software. This venture leverages digital platforms to collect, analyze, and report customer opinions and experiences. By offering a streamlined way for companies to understand their clients' needs, feedback software presents a tangible opportunity for impactful business development.
Creating this software involves building user-friendly interfaces where customers can easily provide feedback. It requires robust analytical tools to convert this data into actionable insights. This business idea offers considerable upside, as demand for customer-centric solutions shows no sign of waning.
If you are someone who thrives on problem-solving and innovation, developing feedback software could be your path to making a significant mark in the digital world. This business idea stands out for its potential to enhance customer satisfaction and drive business success, making it a compelling endeavor to pursue.
In this list, you'll find real-world feedback software success stories and very profitable examples of starting a feedback software that makes money.
1. PlaybookUX ($1.8M/year)
Lindsey Allard, the founder of PlaybookUX, came up with the idea for her business after realizing there weren't many cost-effective all-in-one research tools for startups, SMBs, and freelancers in 2018. She wanted to create a tool that would allow any freelancer with an idea to quickly get feedback from their target customers, and ended up attracting huge brand names like Google. PlaybookUX has achieved profitability within its first year and currently has 1,100 customers, with a revenue of $150k/month as of early 2022.
How much money it makes: $1.8M/year
How much did it cost to start: $100K
How many people on the team: 8
PlaybookUX is a remote research platform that uses qualitative research to test and analyze digital assets with Fortune 500 firms and sole freelancers as customers, having achieved $1.8m in annual revenue with 1,100 customers and 100% YoY growth as a result of bootstrapping their business and keeping user feedback in focus.
2. Pickfu ($1M/year)
Justin and John both craved entrepreneurial freedom and wanted to learn valuable lessons outside their corporate jobs. They initially launched a restaurant menu aggregator, but soon stumbled upon a bigger need while working on their first venture. They required consumer feedback for design decisions and realized asking friends and family was ineffective.
They built a simple tool to gather unbiased feedback from the public and saw a steady, organic interest in the tool. This prompted them to shift their focus onto what would become PickFu. Over time, they refined their service based on user feedback and expanded its capabilities, constantly validating the need through customer interactions. The genuine market value and consistent demand for consumer insights convinced them to transition fully to PickFu.
How much money it makes: $1M/year
How many people on the team: 17
3. Conversion Crimes ($120K/year)
Quinn Zeda, founder and CEO of Conversion Crimes, came up with the idea for her conversion rate optimization software after running her agency, Zeda Labs, for seven years. She realized that usability testing was a crucial aspect of generating results for her clients, but existing testing solutions on the market were not affordable or efficient. Drawing from her experience and market validation, Quinn built the first version of Conversion Crimes using WordPress and launched it in September 2020, generating nearly $10k in revenue in the first month.
How much money it makes: $120K/year
How many people on the team: 4
Conversion Crimes is a software with a service geared towards small businesses and agencies to help them with conversion rate optimization and user experience, which recorded just shy of $10k in its first month after launching in September 2020.
4. Olvy ($1.2K/year)
Nishant and Arnob, friends since school, launched Olvy, a release notes tool that helps users build beautiful release notes pages and gather feedback. After making $2,000 in revenue and receiving positive feedback, they are now focused on improving the product and adding new features based on customer requests.
How much money it makes: $1.2K/year
How much did it cost to start: $500
How many people on the team: 2
Two friends from design and development backgrounds built Olvy, a release notes tool with easy-to-integrate widgets, backed by a strong community of users in just a few months, making about $2,000 from their customers shortly after launching and reaching the top spot on ProductHunt.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.