2 Gamified Courses And Classes Business Success Stories [2024]
Gamified courses and classes could revolutionize the way people learn. Imagine a business where traditional educational content meets interactive game mechanics. By integrating rewards, challenges, and progress tracking into course material, you can create an engaging learning environment that motivates users to complete tasks and retain information.
This business model involves creating or partnering with content developers to design educational modules that incorporate these game-like features. The aim is to make learning not just informative but also entertaining, appealing to a wide range of audiences from children to adults seeking professional development.
The demand for innovative learning solutions continues to grow, especially in our increasingly digital world. By focusing on gamified courses, you could tap into this lucrative market. It requires initial investments in technology and educational content but offers the potential for substantial returns and high user engagement.
In this list, you'll find real-world gamified courses and classes business success stories and very profitable examples of starting a gamified courses and classes business that makes money.
1. Morningscore ($660K/year)
The founder of Morningscore, an SEO tool built like a computer game, came up with the idea after realizing that customers had trouble investing in SEO due to a lack of knowledge and reliance on sleazy consultants. They wanted to create a tool that would make SEO easier and more accessible. With a focus on gamification and space exploration, Morningscore has gained over 600 customers and achieved 300% year-over-year revenue growth without VC funding.
How much money it makes: $660K/year
How much did it cost to start: $500K
How many people on the team: 9
Morningscore, an SEO tool with gamification elements, grew to 600+ customers with an MRR of $40,000 in 3 years without VC funding, and achieved 300% YoY revenue growth; the founder shares insights on launching too early, not comparing growth to bigger-funded competitors, and the necessity of funding for hyper-growth in high-competition industries like SAAS.
2. Games for Business ($480K/year)
In 2016, the founder started Games for Business, a game-based learning platform, after realizing the potential of gamification in the market. With a background in digital marketing and experience in game-based projects, they quickly signed major clients in the HR tech market, leading to international recognition and the eventual acquisition of the company by Austria's largest private education group.
How much money it makes: $480K/year
How much did it cost to start: $150K
How many people on the team: 15
Games for Business created a game-based learning platform for multinational organizations that doubled its revenue in the first three years and was recently acquired after landing deals on three continents.
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