Media Company

How Much Money Do Media Companies Make? (2024)

Pat Walls

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Updated: June 23rd, 2024

TL;DR:

Based on our data, media companies can make between $150-$4,100,000 per month.
The average revenue for a successful media company is $210K per month.
The highest grossing media company in our records makes over $49,200,000 per year.
Media company owners salaries can vary wildly depending on industry, niche, and size of the business

So you're thinking about starting a media company?

And now you're wondering how much media company owners actually make...

Well, let’s dive in!

Here are example of real media companies and how much money they make - as reported by the founders themselves:

1. All Things Commerce Helsinki Ltd. ($6M/year)

Jonas Forth, managing director at All Things Commerce Helsinki Ltd., came up with the idea for the business after seeing similar brands struggle with their online presence. With a background in journalism and online content production, Forth saw an opportunity to combine content and commerce to help Nordic brands reach a global audience. With a monthly turnover of €75,000 and annual growth of 20%, the company is now owned by parent company Moomin Characters and is looking to expand its operations with an on-demand model.

How much money it makes: $6M/year

2. Man of Many ($4.8M/year)

Scott Purcell and Frank met in 2010 and, fueled by their shared interests and a gap in the market, they came up with the idea for Man of Many in 2012.

Starting as a part-time endeavor, they gradually expanded their content and saw significant growth after going full-time.

They focused on creating high-quality curated content, engaged with their audience on social media platforms, and built a strong online presence to establish Man of Many as a trusted men's lifestyle site.

How much money it makes: $4.8M/year

3. Starter Story ($3M/year)

Pat came up with the idea for Starter Story after receiving numerous emails and messages about starting the website. Through his personal blog posts and monthly update articles, he chronicled the growth of Starter Story from its humble beginnings to reaching 1.6 million monthly visitors and generating $1,100,000 in annual revenue.

How much money it makes: $3M/year

4. Altered State Productions ($960K/year)

As a passionate media enthusiast, Eddie Castillo came up with the idea for Altered State Productions based on his childhood fascination with commercials and trailers. After recognizing the time and resource-consuming process of finding marketing service providers, Eddie and his business partner developed a Service-as-a-Product model that offers transparent pricing and a user-friendly experience. Their dedication to providing high-quality video production services has led to collaborations with prominent clients and the success of their agency.

How much money it makes: $960K/year

5. Franchise UK ($600K/year)

Joel Bissitt, founder of Franchise UK, had always dreamt of being an entrepreneur. Drawing inspiration from UK business icons like Richard Branson and Alan Sugar, he started the business at the age of 19 with just £1000 of funding. Through his expertise in SEO and a user-friendly website design, Franchise UK has experienced rapid growth, achieving a 50% increase in turnover last year and attracting some of the world's largest brands.

How much money it makes: $600K/year

6. Fin vs Fin ($480K/year)

Alex Goldberg, the founder of Fin vs Fin, started the business as a "dumb side project" with his ex-boss-turned-side-hustle-partner. They initially focused on comparing fintech startups, but pivoted to reviewing wellness products after noticing the influx of venture capital in the industry. With their first sale earning them a $10 commission, they realized they had a proof of concept and kept growing the business with high-quality content and partnerships. They went from making enough to cover their car payments to reaching $500k in revenue in just two years.

How much money it makes: $480K/year

7. Side Hustle Nation ($420K/year)

Nick, the founder of Side Hustle Nation, started the blog and podcast as a side project in 2013. With just 11 people on his email list, he interviewed other side hustlers and entrepreneurs about their ideas and strategies. Fast forward to today, the podcast has been downloaded over 23 million times and the website reaches millions of visitors each year, proving that there is a demand for realistic ways to make extra money.

How much money it makes: $420K/year

8. Wealthtender ($360K/year)

Brian Thorp founded Wealthtender in 2019 to provide inclusive financial advice and resources for people of all income levels. With over 40,000 monthly visitors, Wealthtender generates $8,000 in revenue each month from financial professionals who subscribe to their digital marketing benefits. Thorp identified a gap in the market for a financial advisor review platform and capitalized on new SEC regulations to launch Wealthtender's SEC-compliant online review platform, further expanding their offerings and establishing their authority in the industry.

How much money it makes: $360K/year

9. CoinSnacks ($360K/year)

Dillon, the co-founder of CoinSnacks, came up with the idea for the business after being fired from his job at a financial research company. With some severance and time on his hands, he realized there was a need for a beginner-friendly crypto newsletter. Since launching in 2017, CoinSnacks has become the longest continuously running crypto newsletter on the market, with over 70,000 weekly readers and a monthly revenue of ~$30,000 in 2022.

How much money it makes: $360K/year

10. Warrior Lodge Media ($252K/year)

Wes O'Donnell came up with the idea for Warrior Lodge Media out of frustration with the lack of simple military information online. He wanted to create a website that compiled every piece of unclassified U.S. military information in existence, and with the help of his network of military and veteran writers, he built Warrior Lodge slowly and organically. Today, the site earns between $18,000-$22,000 per month through ads, t-shirt sales, and affiliate links, and is almost completely hands-off, generating passive income for O'Donnell.

How much money it makes: $252K/year