Money Coaching Business Success Stories [2024]
Feeling overwhelmed by finances and want to help others gain financial clarity? Consider starting a money coaching business. Money coaching focuses on guiding individuals to better understand and manage their financial lives, setting goals, creating budgets, and developing strategies for debt reduction and savings.
Starting a money coaching business involves more than just passion; it requires knowledge of financial planning and skills in communication and empathy. You’ll likely need certification in financial coaching or related fields and a solid marketing plan to attract clients. Additionally, creating a website and leveraging social media can help you reach a wider audience.
If you desire not just a profitable venture but also one that contributes significantly to others' financial well-being, a money coaching business offers a fulfilling path. With the right preparation and approach, you can build a client base and make a meaningful impact.
In this list, you'll find real-world money coaching business success stories and very profitable examples of starting a money coaching business that makes money.
1. Consulting Success ($2.88M/year)
Michael Zipursky, founder of Consulting Success®, came up with the idea for his business after running and selling several businesses with his cousin Sam. They wanted to create a business that allowed them to work from anywhere and have the freedom to travel. By sharing their expertise and providing valuable content, they built an audience that eventually requested a course and coaching program, leading to the launch of Consulting Success®.
How much money it makes: $2.88M/year
How much did it cost to start: $1K
How many people on the team: 8
Consulting Success® is a 7-figure, highly profitable business that offers courses and coaching programs for consultants looking to start or grow their consulting business, built through iterative content creation and audience validation.
2. Project 9 Life ($480K/year)
After losing 100 lbs and turning his life around, Todd was inspired by his own journey and the low success rates of typical resolutions. He founded Project9LIFE, a coaching program now generating $40k/month, to help others achieve lasting lifestyle changes.
How much money it makes: $480K/year
How much did it cost to start: $40K
How many people on the team: 1
This case study is about Todd, a former athlete who transformed his own life by becoming active and losing weight, inspiring him to start Project9LIFE, an 8-week group coaching program that focuses on mindset and helping professionals aged 35-55 make progress in their lives, currently making about $40k/m on his way to $500k/m+.
3. Astute Actions Inc ($360K/year)
David Ning accidentally stumbled upon the idea for his personal finance website, MoneyNing.com, when his personal blog started attracting advertisers. He decided to focus on money management because of his passion for the subject, and the site quickly grew to receive 200,000 monthly visitors. Through networking and genuine content, David was able to build a successful business with minimal startup costs and ongoing profitability.
How much money it makes: $360K/year
How much did it cost to start: $10
How many people on the team: 1
MoneyNing.com, a personal finance website that receives 200,000 monthly visitors, discusses how the founder's accidental and passionate interest in tackling personal finance has led to its profitability through advertising, affiliate marketing, and email campaigns alongside insights on building long-form content and networking with the community.
4. Prosmartrepreneur ($114K/year)
Sayan Neogie, an engineering student, started his personal finance and entrepreneurship blog in 2018, initially as a way to make money on the side. After reading an article about a blogger who made over $100,000 per month, Sayan jumped into blogging without hesitation. Fast forward to 2021, his blog now attracts over 160,000 monthly readers and generates a full-time income, proving that blogging can be a profitable venture with minimal investment.
How much money it makes: $114K/year
How much did it cost to start: $4
How many people on the team: 0
This case study is about a college student who started a personal finance & entrepreneurship blog and now makes $9.5k a month with over 160k monthly visitors, showcasing how blogging can be a profitable business model with little investment and high potential for growth.
5. The Modest Wallet ($102K/year)
Ricardo Pina, an engineer, started The Modest Wallet after feeling frustrated with financial advisors who didn't provide access to the best financial products. He wanted to share his knowledge and help others achieve their financial goals, leading him to create a personal finance blog. Through hard work and an SEO strategy, The Modest Wallet has seen success, bringing in an average of $8,500 per month in revenue after almost two years in business.
How much money it makes: $102K/year
How much did it cost to start: $1.5K
How many people on the team: 0
The Modest Wallet is a personal finance website founded by Ricardo Pina that generates an average of $8,500 a month in revenue by using an affiliate commission revenue model, with a strong emphasis on SEO to drive website traffic.
6. Blue Sky Coaching ($72K/year)
Carly Kay, the founder of Blue Sky Coaching, came up with the idea to start her coaching practice after receiving a coaching session at work, which sparked her interest in people development. After going through a certification program and experiencing personal and professional growth, Carly decided to leave her corporate job and start her own coaching business. The Covid-19 pandemic actually turned out to be a blessing in disguise for her, as it allowed her to offer coaching sessions online and reach a wider audience.
How much money it makes: $72K/year
How much did it cost to start: $1.5K
How many people on the team: 0
Blue Sky Coaching is a personal and professional coaching practice that launched in March 2020 and has built a sustainable business through consistency in branding, nurturing relationships, and offering effective coaching services in areas such as agile working and employee engagement.
7. Busy Living Better ($62.4K/year)
Noah Riggs, the founder of Busy Living Better, came up with the idea for his business after realizing the potential of making money online through blogging. With a background in SEO and a desire to help others live their best lives, Noah started offering SEO consulting services and created a website focused on providing valuable content and resources. Through hard work and dedication, Noah has been able to attract and retain clients by mastering his skills and consistently providing value.
How much money it makes: $62.4K/year
How much did it cost to start: $350
How many people on the team: 1
How Noah Riggs Started a $5k/month SEO Consulting and Blogging Business, using his past experiences to fuel his drive and learning new skills to grow his business, which now generates between $5,500 to $6,500 per month.
8. Arrest Your Debt ($42K/year)
Ryan Luke, a police lieutenant, came up with the idea for his online education business Arrest Your Debt after experiencing financial hardship himself. After struggling to make mortgage payments and accumulating debt, he decided to learn about personal finance and became passionate about helping others in similar situations. Through blogging and coaching, he has been able to help first responders become financially free, earning around $3,500 a month from his business.
How much money it makes: $42K/year
How much did it cost to start: $500
How many people on the team: 1
Police lieutenant Ryan Luke grew his side business, Arrest Your Debt, into a $3,500 monthly income stream by blogging about personal finance tips through a focus on financial literacy for first responders.
9. Konto-Kredit-Vergleich.de ($24K/year)
Sascha, a mechanical engineer with a passion for finance, started Konto-Kredit-Vergleich.de, a German finance blog specializing in loans, banking accounts, and car leasing. After struggling to gain traction for 18 months, Sascha had a breakthrough when he published an article during the beginning of the COVID-19 crisis, which led to a significant increase in daily readers. Today, the blog generates a monthly income of over $2,000 USD.
How much money it makes: $24K/year
How much did it cost to start: $0
How many people on the team: 0
German finance blog founder Sascha shares how he turned his website into a monthly 2,000 USD income with minimal social media and no ads, by creating high-quality content that solves real-world problems for readers in areas like loans, banking accounts and car leasing, and leveraging affiliate marketing.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.