Pet Blog

3 Pet Blog Success Stories [2024]

Pat Walls

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Updated: October 6th, 2024

A pet blog business is all about creating and managing a website that shares information, tips, and stories about pets. This can include articles on pet care, training, product reviews, and heartwarming pet stories.

With the increasing number of pet owners seeking reliable information and a sense of community, starting a pet blog business is a great opportunity to connect with a passionate audience and potentially earn income through advertising, sponsored content, and affiliate marketing.

The love and enthusiasm people have for their pets make this niche both rewarding and financially promising.

In this list, you'll find real-world pet blog success stories and very profitable examples of starting a pet blog that makes money.

1. Bell & Bone ($2.16M/year)

Frustrated by the lack of regulation and quality in pet food, Arianne launched Bell & Bone to offer superfood dog treats with clinical backing. Since launching their Dental Stick range in March 2020, the business has doubled its revenue annually and expanded to over 450 stores worldwide.

How much money it makes: $2.16M/year
How much did it cost to start: $25K
How many people on the team: 1

How I Bootstrapped A Healthy Dog Treat Business

Australian dog food brand Bell & Bone has doubled its revenue each year since the launch of its Dental Stick range, which has led to the expansion of its distribution network to over 450 pet specialty stores in Australia, New Zealand, South Korea, and Hong Kong, with plans to double its store count in the next financial year.

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2. DOGPAK ($48K/year)

Devin Kelly, founder of DOGPAK, came up with the idea for his business after testing numerous outdoor K9 gear during his adventures with his dog, Thunder. Frustrated with the ill-fitting, bulky, and low-quality gear available, Devin used his knowledge as a rigger for skydiving and rock climbing to design a fresh take on dog backpacks using high-quality, lightweight materials. After conducting customer interviews and collecting around 500 email addresses, the idea for an ultralight, waterproof, and better-fitting dog backpack was validated.

How much money it makes: $48K/year
How much did it cost to start: $20K
How many people on the team: 1

How I Built A K9 Outdoor Gear And Content Company After Travelling The World With My Pup

DOGPAK founder Devin Kelly shares his journey of creating high-quality outdoor K9 gear, including the process of building the tech pack, finding and vetting a competent factory, and selecting ideal materials, with a successful Indiegogo crowdfunding campaign and professional packaging design.

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Read by 2,182 founders

3. Dog With Blog ($4.8K/year)

Abhishek Joshi founded Dog with Blog in 2010 with the goal of making a difference in the lives of stray and abandoned dogs in India. Using content marketing and social media, Joshi has driven over 900 adoptions and built a community of 116k fans. The blog features articles on pet care, adoptions, and dogs in pop culture, and has partnered with brands such as National Geographic.

How much money it makes: $4.8K/year
How much did it cost to start: $2K
How many people on the team: 2

How I Started A Blog To Promote Pet Adoptions In India

Dog with Blog, a content-driven pet adoption network in India led by founder Abhishek Joshi, has successfully driven 900+ dog adoptions using social media and content marketing, and has an active community of 116k fans across its social handles.

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Read by 8,979 founders