4 Promotional Services Success Stories [2024]
Are you adept at connecting people and businesses with their target audience? Consider starting a promotional services business. This business involves crafting and implementing marketing campaigns to help brands increase their visibility and reach.
You'll need creative flair and robust networking skills. Your tasks will range from social media management to coordinating marketing events, and even influencer collaborations. Success in this field hinges on your ability to understand different brand messages and convey them effectively.
Promotional services are in high demand across various industries, offering a stable market and the opportunity to work with diverse clients. If you’re strategic, organized, and have a knack for communication, this venture could be your ticket to a rewarding career.
In this list, you'll find real-world promotional services success stories and very profitable examples of starting a promotional services that makes money.
1. Zero Gravity Marketing ($9.6M/year)
Chris Uzzo, the founder of Zero Gravity Marketing, came up with the idea for his digital marketing agency after building and overseeing the SEO and PPC departments for multiple agencies. With a focus on data-driven strategies and a commitment to transparency, Zero Gravity Marketing has experienced impressive growth, including being recognized by Inc as one of the fastest-growing privately-owned companies and projecting over $10 million in revenue for 2022.
How much money it makes: $9.6M/year
How much did it cost to start: $10K
How many people on the team: 70
Zero Gravity Marketing is a five-star rated digital marketing agency with Premier Google Partnership and recognized by Inc 5000 for the last three years, on track to gross over $10M in 2022, specializing in SEO, paid media management, social media marketing, email marketing, website design, CRO, content marketing and creative services.
2. GoPromotional ($4.8M/year)
Gareth Parkin, the founder of GoPromotional, came up with the idea for his business after gaining experience in the printing and advertising industry. With the emergence of the internet, Gareth taught himself how to build websites and saw an opportunity to launch one of the first online promotional product companies. Through his expertise in digital marketing, he was able to rapidly grow the business, eventually expanding internationally and achieving a turnover of £12m per annum.
How much money it makes: $4.8M/year
How much did it cost to start: $200
How many people on the team: 9
GoPromotional is a UK-based online distributor of custom-branded promotional products with an annual turnover of around £3m, founded by Gareth Parkin, who learned to build websites for his previous employer before starting the business.
3. Ferrotype Ltd ($240K/year)
Dominic and his sister Jo launched Ferrotype after being asked to start again by one of their suppliers. With a ready-made customer base and a focus on premium stationery, the company has worked with major tech companies like Google and Microsoft. In their first year, they have achieved flexibility, a solid base with $150,000 in revenue, and are now focusing on attracting new customers through PPC advertising.
How much money it makes: $240K/year
How much did it cost to start: $5K
How many people on the team: 2
Learn how a new branded stationery business achieved a profitable first year with almost no office costs and flexible work arrangements, focusing on premium stationery for corporate clients, and plans to expand into sustainability and offline marketing strategies in 2020.
4. Spreadtheworld ($24K/year)
Xavier Coiffard, a developer turned solo entrepreneur, came up with the idea for his business, Spreadtheworld, after struggling to find online places to post his startup. He curated a list of 100 places and shared it on Reddit and IndieHackers, which gained significant traction. This led him to create a product, and from there, he launched several other successful ventures following a similar approach.
How much money it makes: $24K/year
How much did it cost to start: $0
How many people on the team: 0
Learn how Xavier Coiffard generated $2000 per month in revenue by building 4 products in 4 months with no-code tools like Carrd, Airtable, Gumroad, and Zapier, as well as how he soft launched his products on Twitter and iterated on his launch strategy.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.