Saddle Bag Brand

Saddle Bag Brand Success Stories [2024]

Pat Walls

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Updated: September 26th, 2024

Saddle bags are more than just accessories; they are companions for every ride. Starting a saddle bag brand involves designing and selling functional, stylish, and durable bags for cyclists or horseback riders.

This business begins with identifying a target market, be it urban cyclists needing commuter bags or equestrians seeking robust saddlebags. From there, designing products that blend practicality with aesthetics becomes crucial. You’ll also need to manage manufacturing, which could mean finding reliable suppliers or setting up your own production line.

Investing in quality materials and understanding your customers' needs will distinguish your brand in a competitive market. Marketing plays a vital role, especially through niche channels like cycling forums or equestrian events. The goal is to create a brand synonymous with reliability and style.

If you have a keen eye for design and a passion for outdoor activities, establishing a saddle bag brand could be a fulfilling venture that combines creativity and entrepreneurship.

In this list, you'll find real-world saddle bag brand success stories and very profitable examples of starting a saddle bag brand that makes money.

1. To Go Cycles ($6K/year)

Nathan Thomson, the founder of To Go Cycles, came up with the idea for his bicycle accessories company when he realized there was a need for a product that allowed cyclists to carry a 4-pack of beer. Unable to find a suitable solution on the market, he designed a durable and stylish saddle bag that could hold the drinks. Within the first day of launching the product, Thomson received messages of support and excitement, and the business has since grown its customer base across Canada and the United States.

How much money it makes: $6K/year
How much did it cost to start: $4K
How many people on the team: 0

I Started A Side Hustle By Creating A Bicycle Accessory For Myself

To Go Cycles sells a beer-friendly saddle bag for bike enthusiasts and has already sold their product across Canada and the US, improving brand awareness by partnering with local breweries and cycling groups, and planning to expand globally and expand their product range.

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