Shoelace Brand

Business Idea: Start A Shoelace Brand in 2024

Updated: October 2nd, 2024

Avg Monthly Revenue
$69.5K
Avg Startup Costs
$13.7K
Market Size
Avg Revenue

Laces are often overlooked, but what if you could turn them into a unique business opportunity? Starting a shoelace brand involves creating and selling stylish, high-quality shoelaces that cater to various tastes and preferences.

This venture allows you to explore the fashion world without the complexities of seasonal collections. From eco-friendly materials to customizable designs, there's a rich potential for innovation. The upfront costs are relatively low, focusing on product development, branding, and marketing.

Begin by researching trends and supplier options. Your creativity in design will be key, but effective online marketing via Instagram or Pinterest can significantly boost visibility. As consumers seek ways to personalize their attire, a unique shoelace can be a conversation starter.

If you’re looking for a manageable entry into the fashion industry, launching a bespoke shoelace brand offers a balanced blend of creativity and entrepreneurship.

Revenue & Profitability

How much do shoelace brands make?

Examples Of Successful Shoelace Brands

Successful shoelace brand businesses and case studies

U-Lace No-Tie Sneaker Laces pioneered the modular No-Tie Sneaker Lace, sells $1.5MM/year globally, and boasts the largest color range of about 60 colors while attracting clients like Learning Express, Pigtails, and Crewcuts, with plans to launch several new products by the end of the year.

$125K Monthly Revenue
Read by 15,486 founders

No-tie shoelace company, The Laceez Company, generated over $1,000,000 in sales since launching in 2015, is available at Nordstrom, Staples, and Target, and plans to expand its distribution into more US and international chain stores in 2021 while increasing its direct-to-consumer presence.

$14K Monthly Revenue
Read by 7,643 founders

See full list of successful shoelace brands.

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