6 Video Content Creation Business Success Stories [2024]
Create engaging and impactful visuals by starting a video content creation business.
In this business, you'll produce videos for clients, ranging from promotional videos to social media content or tutorials. This business doesn't just require a knack for storytelling; you'll also need skills in filming, editing, and a good understanding of audience engagement.
With the surging demand for video content across multiple platforms, there's a significant market waiting for new creators. Whether you're working with small businesses aiming to boost their online presence or influencers who need polished video content, this business has broad appeal.
To get started, you'll need basic video equipment, editing software, and a solid portfolio. Put in the effort to understand your clients' needs and deliver high-quality content consistently. For those with a passion for creativity and innovation, a video content creation business offers endless potential.
In this list, you'll find real-world video content creation business success stories and very profitable examples of starting a video content creation business that makes money.
1. ContentCreator.com ($6M/year)
Anthony Gallo and Paul Xavier launched ContentCreator.com after realizing an untapped market for beginner-friendly, affordable cinematic video production courses. With just $60 in initial Facebook ad spend, they rapidly scaled to $35,000 in weekly sales and now run an 8-figure business aiding thousands of aspiring content creators globally.
How much money it makes: $6M/year
How much did it cost to start: $2K
How many people on the team: 5
This case study article is about ContentCreator.com, an online education platform that teaches professional content creation, which started with just $60 spent on Facebook ads and scaled to over $35,000 in sales per week within the first month, becoming an 8-figure business that has helped launch the careers of thousands of aspiring content creators.
2. FranchiseFilming ($1.2M/year)
Trevor Rappleye started his video production company, Franchise Filming, after attending the International Franchise Association's Annual Convention and noticing the lack of quality video content in the franchising industry. He created a VIP Subscription Service that offers franchisors a hassle-free way of getting professional videos, resulting in a remarkable 3,200% growth rate for his business.
How much money it makes: $1.2M/year
How much did it cost to start: $300
How many people on the team: 5
Franchise Filming founder, Trevor Rappleye, shares how he scaled his full-service video production company to 3,200% growth in the franchising industry by offering a VIP Subscription Service with no travel fees, no scripts, and videos edited and delivered in 10 days or less without hidden costs.
3. Altered State Productions ($960K/year)
As a passionate media enthusiast, Eddie Castillo came up with the idea for Altered State Productions based on his childhood fascination with commercials and trailers. After recognizing the time and resource-consuming process of finding marketing service providers, Eddie and his business partner developed a Service-as-a-Product model that offers transparent pricing and a user-friendly experience. Their dedication to providing high-quality video production services has led to collaborations with prominent clients and the success of their agency.
How much money it makes: $960K/year
How much did it cost to start: $25K
How many people on the team: 13
Altered State Productions offers a one-stop-shop for digital marketing and video production services, servicing B2B and B2C clients nationwide with a 100% retention rate and 80% of business from returning customers.
4. Video Jaguar ($384K/year)
Since launching Video Jaguar, Tim Sumer has focused on driving attention to his website and perfecting his video creation software. He utilized his digital marketing firm, USA Marketing Pros, to design and promote the website. He also leveraged his client base by offering a 30-day free trial in exchange for referrals. By showcasing the video templates in individual blog posts and utilizing SEO tactics, Tim was able to attract customers and gain visibility.
How much money it makes: $384K/year
How much did it cost to start: $18K
How many people on the team: 5
Video Jaguar is an all-in-one video marketing software that has generated $25,038.74 in sales from August-December 2019, $188,672.22 in sales in 2020, and is now doing $32,911.77/month in sales with an expected $700K in sales in the current year while boasting a gross margin of 80%.
5. Silksocial ($360K/year)
Silksocial was founded by Louise and Edvinas Maciulevicius, who started the business out of desperation when they were broke and far from home in Merida, Mexico. After scraping the web for potential leads, they found their first client on Starter Story and have since built a successful video ad production business, generating a turnover of around $30K/Month.
How much money it makes: $360K/year
How much did it cost to start: $2.5K
How many people on the team: 2
Silksocial produces rockstar video ads for eCommerce brands, with a turnover of around $30K/month and a focus on differentiation through a deep understanding of e-commerce video ad production techniques that optimize investment returns.
6. Debt To Dollars ($84K/year)
Josh Ellwood, the founder of Debt To Dollars on YouTube, came up with the idea for his business after realizing the importance of time wealth rather than just financial wealth. After successfully starting multiple side businesses, he decided to create a YouTube channel to share his knowledge and experiences with others. Through trial and error, he found success with a video tutorial on how to list your first product on Amazon, which has since gained almost 600k views and generated nearly $40k in revenue.
How much money it makes: $84K/year
How much did it cost to start: $300
How many people on the team: 0
Debt to Dollars, a YouTube channel focused on teaching people how to start profitable side hustles and create financial freedom, has been able to generate over $80,000/year in ad revenue, with additional income streams from Patreon, Fiverr, brand deals, and affiliate marketing due to its success teaching others how to sell on Amazon using Fulfillment by Amazon services.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
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