BCMS

How Momcilo Popov Built BCMS To A $48K ARR Business in 12 Months

Momcilo Popov
Founder, BCMS
$4K
revenue/mo
2
Founders
BCMS
from Belgrade, Serbia
started January 2022
$4,000
revenue/mo
2
Founders
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BCMS is a Headless Content Management System for developers & their clients.

Monthly Revenue
$4K
Score
90 ๐Ÿ”ฅ
Founders
2
Employees
(est.)
Monthly Traffic
15,000
Profitable
Yes
Year Started
2022
Customer
B2B & B2C
Revenue Per Visitor
$0.27

BCMS Revenue

BCMS Growth Timeline
  1. Momcilo Popov starts the business [source]
  2. BCMS hits $48K in revenue [source]
  3. BCMS hits $48K in revenue [source]

Who is Momcilo Popov?

Momcilo Popov is the co-founder and CEO of BCMS, a headless CMS focused on making content management easy for developers and their clients.

Before founding BCMS, he established Becomes, a digital product development studio. He holds a Bachelor of Arts (B.A) in Photography from the Academy of Art, as well as a Mechatronics Certificate from Elektrotehnicka Skola Mihajlo.

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What problem does BCMS solve?

Digital product development studio developers need a powerful content management system that is extensible and flexible.

How did Momcilo come up with the idea for BCMS?

Popov and his team at the digital product development studio identified a significant gap in the market for a content management system (CMS) that balanced developer convenience, functionality, user-friendly design, and cost-effectiveness.

Frustrated by the limitations of existing solutionsโ€”which were often challenging to set up and use, lacked essential functionalities, had poor design, or were prohibitively expensiveโ€”they set out to create a better alternative.

They designed the BCMS (Business Content Management System) to be powerful, extensible, and flexible for developers while maintaining an intuitive and well-designed client interface.

How did Momcilo build the initial version of BCMS?

The co-founders built the BCMS platform with a modern and straightforward stack ensuring clients trusted them to migrate and stick with the tool. The tech Stack featured:

  • Vue
  • Node.js.
  • TypeScript

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BCMS landing page from 2021

What was the growth strategy for BCMS and how did they scale?

  • Existing networks: They were already engaged in developing marketing websites for medium and large companies, which provided a pool of initial users.
  • Word of Mouth: Satisfied clients spread the word about BCMS, aiding in acquiring more customers.
  • Client Education: They focused on educating clients about the product, which helped in gaining insightful feedback for continuous improvement

What's the pricing strategy for BCMS?

BCMS offers two plans:

  • Self-hosted (you host) Free - forever
  • BCMS Cloud (Hosted) $99 /Month

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A snapshot of the BCMS pricing page

What were the biggest lessons learned from building BCMS?

  • Marketing a DevTool is a totally different kind of marketing.

Actually, we realized it is a much more natural and straightforward way. Or at least it is so for us - technical people. But it takes time to unlearn all the fluff we got used to over the years. So it's not that marketing to developers doesn't work; it's just that you need to learn to speak their (our) language. It's funny how we developers become something else when we try to sell our products. โ€” Momcilo Popov (Source)

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More about BCMS:

Who is the owner of BCMS?

Momcilo Popov is the founder of BCMS.

When did Momcilo Popov start BCMS?

2022

What is Momcilo Popov's net worth?

Momcilo Popov's business makes an average of $4K/month.

How much money has Momcilo Popov made from BCMS?

Momcilo Popov started the business in 2022, and currently makes an average of $48K/year.

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