How Alexis Built A $ 90K/Year Personal Finance Blog
Fitnancials teaches millennial women how to manage their money, save & invest more, and earn extra money with side hustles.
About The FITnancials Founder
Who is Alexis Schroeder?
Alexis Schroeder is the proud owner and creator of Fitnancials, a blog that focuses on personal finance and teaches millennials how to manage their money and achieve financial freedom.
She started her journey as a personal finance writer while she was still in college and has been passionate about it ever since. Through income from her blog, Alexis managed to pay off a $40K student debt.
When she is not working on her blog, Alexis enjoys reading, cycling, and spending time with her family and pets.log, Alexis enjoys reading, cycling, and spending time with her family and pets.
About The Business
Idea
How did Alexis Schroeder get the idea for FITnancials?
Financials initially started as a fitness blog when Alexis had lost 60 pounds while in college and people came to her for advice. With time however, it blossomed into something Alexis was passionate about, which was helping women manage, save, and earn more money.
Build
How did Alexis Schroeder build the initial version of FITnancials?
Alexis began her online journey by purchasing a domain name and setting up her social media accounts.
She invested in email marketing courses and hired graphic designers to assist her in website design.
To continue to draw in readers, Alexis opted for email list building and worked on enhancing her Google and Pinterest organic reach.
Growth
What is the growth strategy for FITnancials?
Alexis works on Pinterest and SEO as her two mediums of marketing channels.
She has taken courses in both of them to learn the necessary skills, and currently has 300+ blog drafts that will be fueling her SEO! Her website ranks for the following keywords:
- Etsy side hustle
- How to sell planners on etsy
- Career for someone that wants to be their own boss
Alexis provides a ton of free value along with engaging hooks that helps her get targeted traffic and conversions on her digital products like the budget trackers.
Pricing
How does FITnancials price their products?
Alexis started Fitnancials as a passion project, but when she did decide to go in full-time, she created many digital products for millenial women, and started attracting traffic that became monetizable through advertising.
Similar Ideas
Discover similar business ideas like FITnancials:
MoneyNing.com, a personal finance website that receives 200,000 monthly visitors, discusses how the founder's accidental and passionate interest in tackling personal finance has led to its profitability through advertising, affiliate marketing, and email campaigns alongside insights on building long-form content and networking with the community.
Qin Xie launched Money Talk, a reader-funded newsletter on personal finance, in May 2020, and made £100 in the first month, chiefly promoting it on LinkedIn.
More about FITnancials
Who is the owner of FITnancials?
Alexis Schroeder is the founder of FITnancials.
When did Alexis Schroeder start FITnancials?
2013
What is Alexis Schroeder's net worth?
Alexis Schroeder's business makes an average of $7.5K/month.
How much money has Alexis Schroeder made from FITnancials?
Alexis Schroeder started the business in 2013, and currently makes an average of $90K/year.
- 4,818 founder case studies
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- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
