The Gap Decaders

How Izzy Nicholls Built A Motorhomes Blog to $7.5K/Month.

Izzy Nicholls
Founder, The Gap Decaders
$7.5K
revenue/mo
2
Founders
The Gap Decaders
from London, UK
started
$7,500
revenue/mo
2
Founders
Discover what tools recommends to grow your business!
Discover what books Izzy recommends to grow your business!
Want more updates on The Gap Decaders? Check out these stories:

The Gap Decaders is a blog about motorhomes and life on the road. The blog targets motorhome-obsessed travelers.

Monthly Revenue
$7.5K
Score
95 πŸ”₯
Founders
2
Monthly Traffic
237,766
Profitable
Yes
Customer
B2B & B2C
Revenue Per Visitor
$0.03

The Gap Decaders Revenue

The Gap Decaders Growth Timeline
  1. The Gap Decaders hits $90K in revenue [source]
  2. The Gap Decaders hits $90K in revenue [source]

Who is Izzy Nicholls?

Izzy and Phil are the co-founders of The Gap Decaders, a motorhome blog that targets travelers.

The couple sold their belongings and decided to purchase a motorhome, and they have been traveling for years.

They started the blog to document their travels and share captivating stories about life on the road in a motorhome.

article
Izzy and Phil in Ohrid, North Macedonia.

What problem does The Gap Decaders solve?

How did Izzy come up with the idea for The Gap Decaders?

Izzy and Phil had a mutual love for traveling and went on luxury vacations together for several years.

However, six months into their travels, the weather changed, and Izzy found herself in need of mental stimulation as the days grew shorter.

While browsing the internet, she stumbled upon some travel blogs that caught her attention.

The concept of sharing information online was new to her, but the more she read these travel blogs, the more fascinated she became with writing about the motorhome lifestyle and earning money through blogging.

How did Izzy build the initial version of The Gap Decaders?

Izzy, a non-technical person, purchased a domain and created her website on Wix. Despite lacking coding and web development skills, she created her first website.

The website wasn’t running smoothly, and she realized she needed to enhance her skills and take it to the next level. To learn more, she enrolled in Nomadic Matt’s Superstar Blogging course.

The course helped her understand the basics of blogging, website design, and search engine optimization. She learned how to migrate her website from Wix to WordPress and gradually started to familiarize herself with the WordPress backend.

Once she migrated to WordPress, she had to start almost from scratch and find a suitable host. She researched and compared hosting providers to find the one that suited her needs.

Over time, she continued to improve her website’s design and functionality. She learned how to use various WordPress page builders and plugins to add new features and optimize the site for better search engine rankings.

Her hard work and dedication paid off, as her website started to receive more traffic and engagement.

What was the growth strategy for The Gap Decaders and how did they scale?

Search Engine Optimization has been the primary strategy for customer acquisition at The Gap Decaders.

Izzy invested in SEO lessons, and by implementing the tricks she learned, she has improved the website's traffic tremendously. The website ranks for following keywords:

  • Scotland road trip
  • Driving from UK to Spain
  • Alpes camper van trip 10 days

Email marketing has also been on her bucket list, and she has over 9,000 subscribers. She has hit a 50% email open rate with an average of 15% click-through.

Discover Similar Business Ideas Like The Gap Decaders

TravelMamas.com founder Colleen Lanin shares how she turned a family travel blog into a business that generates $15K in monthly revenue through ad network sales, affiliate sales, sponsored posts, book sales, public speaking appearances, and media campaigns.

$15K Monthly Revenue
$1.5K Startup Costs
Read by 8,061 founders

Travel blogger turns four profitable blogs into a six-figure business, increasing income by 3,113% from 2021 to 2022, and now teaches others how to scale quickly using her techniques.

$55K Monthly Revenue
$1K Startup Costs
Read by 6,108 founders

More about The Gap Decaders:

Who is the owner of The Gap Decaders?

Izzy Nicholls is the founder of The Gap Decaders.

When did Izzy Nicholls start The Gap Decaders?

What is Izzy Nicholls's net worth?

Izzy Nicholls's business makes an average of $7.5K/month.

How much money has Izzy Nicholls made from The Gap Decaders?

Izzy Nicholls started the business in , and currently makes an average of $90K/year.