How Mario Gabriele Built The Generalist to $300K ARR
The Generalist is a free newsletter that publishes definitive case studies, expert interviews, tactical guides, and current news about tech and venture capital.
Who is Mario Gabriele?
Mario Gabriele is the founder of the Generalist newsletter. Mario holds a Bachelor of Arts degree in political science from the Columbia university. After college, Mario led growth at AndCo, which eventually sold to Fiverr. He also worked for a VC firm called Charge Ventures where he focused on helping startups to grow.
What problem does The Generalist solve?
How did Mario come up with the idea for The Generalist?
Mario got the idea to start The Generalist organically through two main explorations.
First, his lifelong passion for writing nurtured through school and fiction writing classes, became a consistent hobby. Second, his career in technology and venture firms led to combining his interests.
Encouraged by his friends to write about his work, he began The Generalist as a weekend project. It gradually absorbed his energy and excitement, leading him to pursue writing as a viable career through newsletters.
How did Mario build the initial version of The Generalist?
Mario initially built his newsletter on Substack. However, at some point, he stopped using Substack to post articles and moved them to a site built on Websflow, saving 10% of the money that he would pay Substack. in March of 2023, he announced he was coming back to Substack.
Mario used ConvertKit to grow the subscriber base.
What was the growth strategy for The Generalist and how did they scale?
Mario acquired initial subscribers through his word-of-mouth campaigns, Twitter post and Product Hunt launch.
I made an announcement about going full time last year and put out a deck that outlined where I hoped to take The Generalist. That gave me a little bump. β Mario (Source)
First, he reached out to several collegiate VC Clubs and pitched to them how the Generalist was gaining popularity. He also announced his full-time commitment to the Generalist newsletter via a tweet, which went viral and resulted in more signups. Finally, he launched on Product Hunt and ended up attracting several signups.
embed:tweet Mario's tweet announcing his full-time commitment to his newsletter
What's the pricing strategy for The Generalist?
The Generalist offers three paid plans:
- Annual plan @ $220/Year.
- Monthly plan @ $22/Month.
- Founding member plan @ $499/Year.
Discover Similar Business Ideas Like The Generalist
Entrepreneur's Handbook is a successful Medium publication with over 68,000 followers, and founder Dave Schools has generated revenue through branded partnerships, advertorials, and members-only content.
Ann Remo turned her love for urban gardening into a profitable blog, Blooming Anomaly, which earns her around $700 a month through Mediavine ads, Amazon affiliates, and other affiliate programs. She recommends focusing on writing great posts with keywords, and investing in SEO and social media through courses.
More about The Generalist:
Who is the owner of The Generalist?
Mario Gabriele is the founder of The Generalist.
When did Mario Gabriele start The Generalist?
2019
What is Mario Gabriele's net worth?
Mario Gabriele's business makes an average of $25K/month.
How much money has Mario Gabriele made from The Generalist?
Mario Gabriele started the business in 2019, and currently makes an average of $300K/year.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
