Content Writing Company

How Profitable Is A Content Writing Company? (Updated for 2024)

Pat Walls

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Updated: October 5th, 2024

How Profitable Is A Content Writing Company? (Updated for 2024)

So you want to start a content writing company?

And the first question that came to your mind was, “well, are content writing companies actually profitable?”

Especially considering:

You could start a content writing company with as low as $35
Based on our data, content writing companies generate an average of $557K per year
You could see gross margins as high as 70% with content writing companies

There’s money to be made. Don’t worry.

But, I don't want to spoil it all. Below we’ll cover everything you need to know when it comes to the profitability of a content writing company.

Let’s dive in!

Is a content writing company profitable?

Yes, a content writing company is generally a profitable business. However, you still need to consider several factors since these things always impact the overall outcome.

For instance, since average revenue is $557K per year with an estimated gross margin of 20%, you could expect to recover your investment within 10 months or even less.

But of course, it all comes down to how much you earn compared to the potential revenues of your content writing company.

To determine whether your business is profitable, you should earn more than your expenses in the beginning months. However, while you're in your first month, it can be challenging to know what to expect.

Therefore, you should maintain a record of your monthly expenses and income to determine whether you're meeting your goals. By doing this step, you can see how your content writing company is doing and if any changes or adjustments need to be made to enhance or maintain your efforts.

Is a content writing company worth it?

If you’re wondering if a content writing company is worth it, the answer is a big YES. With content writing companies, you have the potential to earn $557K per year (this is based on data reported by real founders).

Further, you could have your initial investment back within months. Simply put, it’s a business worth a shot, especially if you have the resources and make the necessary efforts to achieve or surpass the target.

With a market size of $, it will be possible for you to build something that grows and turns into a flourishing business. As such, it’s the type of business you might want to consider starting.

Of course, you must learn and understand every aspect of running a content writing company to ensure success. Still, as long as you have the initial investment and can endure a few months before your actual gains, this business could be worth it.

You might want to consider reading more specifics about successful content writing companies case studies.

Examples Of Profitable Content Writing Companies

Here are a few examples of profitable content writing companies, and a few more details about them:

1. Scribly ($444K/year)

After freelancing for a few months, Dani decided to launch Scribly.io, a productized copywriting service. Seeing the need for quick and reliable copy for startups and small businesses running growth experiments, she created Scribly to provide high-quality copy at a lower cost than hiring in-house. With monthly revenue reaching $14K, Scribly has become Dani's full-time job with ambitious plans for growth.

Is it profitable? Yes
How much money it makes: $444K/year

How Dani Mancini Transformed Her Freelance Gigs Into A SaaS Business

Scribly.io, a subscription-based copywriting service providing high quality content that helps businesses scale at roughly 50% of the cost of hiring in-house, created by Dani, a first-time entrepreneur who started with just a few hundred dollars worth of projects and with the help of three other writers; as of last month, Scribly.io topped $14K monthly revenue.

Read this case study

Read by 13,425 founders

2. Express Writers ($840K/year)

Julia McCoy dropped out of college at 19 to pursue her passion for writing and started her content writing agency, Express Writers, with just $75. Through a combination of content marketing and exceptional writing talent, McCoy grew her agency to surpass $80k in monthly recurring revenue (MRR) by the age of 27, serving a large number of clients and attracting over 100,000 organic visitors to her website each month. Despite starting with limited resources, McCoy's hard work and dedication have led to her agency's remarkable success.

Is it profitable? Yes
How much money it makes: $840K/year
How much did it cost to start: $75

Growing a Writing Business with an Ecommerce Shop to $70K/MRR at 27 Years Old

Express Writers, a content writing agency, grew from a $75 investment to surpassing $80k MRR within seven years through content marketing, client focus, and steady growth with a debt-free business model.

Read this case study

Read by 9,560 founders

3. Write Right ($300K/year)

Bhavik Sarkhedi, the founder of Write Right, stumbled upon content writing as a career after a failed attempt at self-publishing a book drained his savings. With a passion for writing and determination, Bhavik started his own content writing agency, which has now completed over 1200 projects and earned a revenue of $25k per month. Through hard work and self-promotion, Bhavik gained recognition as one of the best content writers in the world, attracting clients from across the globe.

Is it profitable? Yes
How much money it makes: $300K/year
How much did it cost to start: $500

How I Started A $25K/Month Content Writing Services Business

Content writing agency, Write Right, caters to B2B and B2C for all types of content, completing 1200+ projects and having a revenue of over $25k per month with 125 recurring clients, and achieving Google Knowledge Panel for their website, all since its inception in May 2016.

Read this case study

Read by 5,264 founders

Learn more about starting a content writing company:

Where to start?

-> How much does it cost to start a content writing company?
-> Pros and cons of a content writing company

Need inspiration?

-> Other content writing company success stories
-> Marketing ideas for a content writing company
-> Content writing company names

Other resources

-> Content writing company tips

How much can you make with a content writing company?

With a content writing company, you can make an average of $557K revenue per year (based on data reported by real businesses).

You can start with an initial investment as low as $35. Then, with proper knowledge and sustained effort, you could have an ROI (return of investment) within 10 months.

How much does a content writing company make a week?

Based on our data, average weekly revenue for a content writing company ranges around $11.6K. As such, you could see monthly revenues of $46.4K.

To know if your content writing company achieves the weekly profit target, you need to keep track of the total earnings you get per day. Afterward, you'll want to consider subtracting the expenses you have daily.

Learning your weekly profit can also show whether you're hitting your target goal for your content writing company.

How much do content writing companies owners make?

The income of a content writing company owner can vary depending on various factors such as location, size, competition, and the owner's business skills.

But to give you some idea, the weekly revenue of an established content writing company is about $11.6K. But this can be lower or higher depending on so many factors - it's almost impossible to say exactly.

While the potential for earning a good income as a content writing company owner exists, success in this field requires a commitment to providing quality products and services and building a strong reputation within the community.

Content Writing Company Profit Margins

Generally speaking, a content writing company can expect profit margin of around 20%. Profit margins refer to the percentage of revenue that remains after deducting all expenses associated with running a business. In the case of a content writing company, profit margins can vary depending on various factors, such as the type and quality of products sold, the size of the store, and the level of competition in the area.

However, these figures can vary depending on the pricing strategy, inventory management, and overall efficiency of the business. To maintain healthy profit margins, content writing company owners must focus on managing costs, negotiating favorable supplier terms, and providing high-quality products and services to attract and retain customers. By doing so, content writing company owners can ensure long-term sustainability and profitability for their business.

Content writing company owner salary

The salary of a content writing company owner is an unpredictable figure. It's significantly influenced by numerous factors, including the store's location, its size, and the degree of competition. An owner of a well-established content writing company, in a prime position, might see an average weekly salary around the ballpark of $2.32K.

But it's worth noting, such numbers aren't always consistent. The earnings can vary wildly, potentially swinging by as much as 80% either way.

Achieving consistent success and maintaining a reliable income stream in this industry requires a deep commitment. It's imperative to offer high-quality products, deliver impeccable customer service, and nurture a trusted bond with the community you serve.

Conclusion

In a nutshell, based on many of our examples, a content writing company may be a promising business to start - but the success of your content writing company mostly depends on your effort and your approach.

If you focus on these, you'll have a much higher chance of a profitable content writing company.

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Starting A Content Writing Company: Everything You Need To Know

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