Decorative Flooring Business

How Profitable Is A Decorative Flooring Business? (Updated for 2024)

Pat Walls

•

Updated: October 6th, 2024

How Profitable Is A Decorative Flooring Business? (Updated for 2024)

So you want to start a decorative flooring business?

And the first question that came to your mind was, “well, are decorative flooring businesses actually profitable?”

With a market size of $28.1B - there’s plenty of business to go around.

Especially considering:

You could start a decorative flooring business with as low as $15,000
Based on our data, decorative flooring businesses generate an average of $548K per year

There’s money to be made. Don’t worry.

But, I don't want to spoil it all. Below we’ll cover everything you need to know when it comes to the profitability of a decorative flooring business.

Let’s dive in!

Is a decorative flooring business profitable?

Yes, a decorative flooring business is generally a profitable business. However, you still need to consider several factors since these things always impact the overall outcome.

For instance, since average revenue is $548K per year with an estimated gross margin of 40%, you could expect to recover your investment within 8 months or even less.

But of course, it all comes down to how much you earn compared to the potential revenues of your decorative flooring business.

To determine whether your business is profitable, you should earn more than your expenses in the beginning months. However, while you're in your first month, it can be challenging to know what to expect.

Therefore, you should maintain a record of your monthly expenses and income to determine whether you're meeting your goals. By doing this step, you can see how your decorative flooring business is doing and if any changes or adjustments need to be made to enhance or maintain your efforts.

Is a decorative flooring business worth it?

If you’re wondering if a decorative flooring business is worth it, the answer is a big YES. With decorative flooring businesses, you have the potential to earn $548K per year (this is based on data reported by real founders).

Further, you could have your initial investment back within months. Simply put, it’s a business worth a shot, especially if you have the resources and make the necessary efforts to achieve or surpass the target.

With a market size of $28.1B, it will be possible for you to build something that grows and turns into a flourishing business. As such, it’s the type of business you might want to consider starting.

Of course, you must learn and understand every aspect of running a decorative flooring business to ensure success. Still, as long as you have the initial investment and can endure a few months before your actual gains, this business could be worth it.

You might want to consider reading more specifics about successful decorative flooring businesses case studies.

Examples Of Profitable Decorative Flooring Businesses

Here are a few examples of profitable decorative flooring businesses, and a few more details about them:

1. The Flooring Girl ($240K/year)

Debbie started her blog as a marketing tool for her flooring store.

Is it profitable? Yes
How much money it makes: $240K/year

How I Started A $20K/Month Blog About Flooring And Painting

A home décor blogger turned her website into a $20,000/month business thanks to SEO, which drives 400k pageviews/month, as well as Pinterest, with over 300k pageviews/month, and through diversifying her income streams and traffic sources.

Read this case study

Read by 8,902 founders

2. LRF FLOORING LTD & LF MEDIA ($84K/year)

Liam Francis, a qualified floor layer, and his partner moved to London to kickstart their photography and videography business. They lost their jobs due to the pandemic, but they persevered and started LF.Media. They offered their services for free in exchange for products, built their portfolio, and started charging clients, eventually making £100,000 a year in just 12 months. They also started LF.Flooring, which helped fund LF.Media and contributed to their success.

Is it profitable? Yes
How much money it makes: $84K/year
How much did it cost to start: $20K

How I Went From Jobless To Making £100K/Year In 12 Months

London-based entrepreneur goes from jobless to making £100,000 a year by starting two successful businesses: photography/videography company L.F Media and flooring selling/fitting company L.F Flooring, despite losing everything due to the pandemic.

Read this case study

Read by 4,492 founders

3. diSalvo Interiors ($1.32M/year)

In 1996, a mother and daughter team started a boutique design firm with just $50,000 in personal funds. Despite lacking a solid business plan, their passion for antiques and design drove them to success, and they now boast over $1 million in annual revenue and a portfolio of impressive projects.

Is it profitable? Yes
How much money it makes: $1.32M/year

How We (Mother And Daughter) Started A $1M/Year Boutique Design Firm

Mother and daughter duo turn passion for antiques and design into a boutique design firm with over $1 million in annual revenue and hundreds of trophy projects, showcasing the importance of grit, determination, and passion in building a successful business.

Read this case study

Read by 8,905 founders

Learn more about starting a decorative flooring business:

Where to start?

-> Decorative flooring business plan
-> How to finance a decorative flooring business?
-> How much does it cost to start a decorative flooring business?
-> Pros and cons of a decorative flooring business

Need inspiration?

-> Other decorative flooring business success stories
-> Marketing ideas for a decorative flooring business

Other resources

-> Decorative flooring business tips

How much can you make with a decorative flooring business?

With a decorative flooring business, you can make an average of $548K revenue per year (based on data reported by real businesses).

You can start with an initial investment as low as $15,000. Then, with proper knowledge and sustained effort, you could have an ROI (return of investment) within 8 months.

How much does a decorative flooring business make a week?

Based on our data, average weekly revenue for a decorative flooring business ranges around $11.4K. As such, you could see monthly revenues of $45.7K.

To know if your decorative flooring business achieves the weekly profit target, you need to keep track of the total earnings you get per day. Afterward, you'll want to consider subtracting the expenses you have daily.

Learning your weekly profit can also show whether you're hitting your target goal for your decorative flooring business.

How much do decorative flooring businesses owners make?

The income of a decorative flooring business owner can vary depending on various factors such as location, size, competition, and the owner's business skills.

But to give you some idea, the weekly revenue of an established decorative flooring business is about $11.4K. But this can be lower or higher depending on so many factors - it's almost impossible to say exactly.

While the potential for earning a good income as a decorative flooring business owner exists, success in this field requires a commitment to providing quality products and services and building a strong reputation within the community.

Decorative Flooring Business Profit Margins

Generally speaking, a decorative flooring business can expect profit margin of around 40%. Profit margins refer to the percentage of revenue that remains after deducting all expenses associated with running a business. In the case of a decorative flooring business, profit margins can vary depending on various factors, such as the type and quality of products sold, the size of the store, and the level of competition in the area.

However, these figures can vary depending on the pricing strategy, inventory management, and overall efficiency of the business. To maintain healthy profit margins, decorative flooring business owners must focus on managing costs, negotiating favorable supplier terms, and providing high-quality products and services to attract and retain customers. By doing so, decorative flooring business owners can ensure long-term sustainability and profitability for their business.

Decorative flooring business owner salary

The salary of a decorative flooring business owner is an unpredictable figure. It's significantly influenced by numerous factors, including the store's location, its size, and the degree of competition. An owner of a well-established decorative flooring business, in a prime position, might see an average weekly salary around the ballpark of $4.57K.

But it's worth noting, such numbers aren't always consistent. The earnings can vary wildly, potentially swinging by as much as 80% either way.

Achieving consistent success and maintaining a reliable income stream in this industry requires a deep commitment. It's imperative to offer high-quality products, deliver impeccable customer service, and nurture a trusted bond with the community you serve.

Conclusion

In a nutshell, based on many of our examples, a decorative flooring business may be a promising business to start - but the success of your decorative flooring business mostly depends on your effort and your approach.

If you focus on these, you'll have a much higher chance of a profitable decorative flooring business.

Part of

Starting A Decorative Flooring Business: Everything You Need To Know

‹

›