Email Marketing Business

Business Idea: Start An Email Marketing Business in 2024

Updated: October 2nd, 2024

Avg Monthly Revenue
$1.72M
Avg Startup Costs
$20.6K
Score
94
Avg Revenue
Min Revenue
$120/month
Max Revenue
$20.8M/month
Avg Days To Build
165 days

Email marketing is a popular and effective way for businesses to reach their target audience and promote their products or services.

With the rise of the internet and the increasing use of email as a communication tool, starting an email marketing business can be a lucrative and rewarding venture.

An email marketing business involves creating and sending marketing emails to a list of subscribers. The emails can be newsletters, promotional messages, or other types of content designed to engage and convert the recipient into a customer. The business owner is responsible for building and maintaining the email list, creating the content, and sending the emails using specialized software.

To start an email marketing business, you must have a strong understanding of marketing principles and a good grasp of best practices. This includes creating compelling subject lines, segmenting your email list, and analyzing your campaigns’ results. You will also need to be proficient in email marketing software like Mailchimp or Constant Contact.

To run a successful email marketing business, you must clearly understand your target audience and what they are interested in. This will help you create relevant and engaging content that resonates with your subscribers and encourages them to take action. A solid call to action in your emails is crucial, whether it’s visiting your website, making a purchase, or signing up for a newsletter. Starting an email marketing business requires marketing skills, expertise, and a willingness to learn and improve continuously. The right strategies and tools can be a rewarding and successful way to reach your target audience and grow your business.

Revenue & Profitability

How much do email marketing businesses make?

Learn more about how much money email marketing businesses make.

Startup Costs

How much does it cost to start an email marketing business?

  • It can cost as low as $300 to start an email marketing business.
  • It can cost as high as $60,000 to start an email marketing business.

Learn more about the costs of an email marketing business.

Examples Of Successful Email Marketing Businesses

Successful email marketing business businesses and case studies

ActiveCampaign's founder Jason VandeBoom transitioned the company from on-premise software to a SaaS model, achieving over $165M in ARR by solving small businesses' customer engagement challenges with scalable marketing automation tools, all while raising $260M in funding and leveraging innovative growth strategies like LinkedIn campaigns and influencer partnerships.

$20.8M Monthly Revenue
Read by 48 founders

Boundless Labs is an email marketing agency for eCommerce brands that has generated over $25 million in email attributable revenue for their clients since launching 18 months ago and currently makes around $90K per month, with plans to reach $100K per month by the end of January 2020 through client referrals, strong relationships, and hard work.

$8.3M Monthly Revenue
Read by 12,794 founders

See full list of successful email marketing businesses.