Product Development Consulting Business

9 Marketing Ideas For A Product Development Consulting Business (2024)

Updated: January 19th, 2023

Product Development Consulting Business Marketing Ideas

Wondering how to market your product development consulting business?

Marketing your product development consulting business is certainly not easy, but there are many ways to promote and advertise your product development consulting business.

We put together a list of the best marketing ideas for your product development consulting business, so you can get your small business out there.

Content

Content marketing is a marketing approach where businesses create and distribute valuable and consistent content to attract and retain their target audience.

Marketing Idea Level Of Difficulty Cost Result
Facebook Community ➜

Medium

Free

Brand Loyalty

Relationships

Relationship marketing is a long-term strategy based on building and growing strong relationships with customers.

Marketing Idea Level Of Difficulty Cost Result
Brand Authenticity ➜

Easy

Free

Brand Loyalty

Email

Email marketing is a strategy used to promote a product or service through email while developing relationships with customers. Email marketing can include newsletters, updates on the company, or promotions of sales and discounts for subscribers.

Marketing Idea Level Of Difficulty Cost Result
Email marketing ➜

Easy

Free

Brand Awareness

Affiliate

Affiliate marketing is a type of performance-based marketing where a company compensates a third party for each visitor or customer brought as a result of the affiliate's marketing efforts. Businesses typically pay per sale or per click/impression.

Marketing Idea Level Of Difficulty Cost Result
Affiliate Program ➜

Medium

Low

Lead Generation

Pay Per Click Advertising

Medium

Low

Brand Exposure

Word Of Mouth

Word of mouth marketing is a strategy used to generate organic discussions about a brand, company, or event. These discussions are typically a result of an extraordinary customer experience.

Marketing Idea Level Of Difficulty Cost Result
Word of mouth ➜

Medium

Free

Brand Awareness

Referral Program ➜

Easy

Low

Brand Exposure

SEO

SEO, otherwise known as "search engine optimization" refers to the practice of increasing website traffic through organic search results.

Marketing Idea Level Of Difficulty Cost Result
SEO Strategy ➜

Medium

Medium

SEO

Buzz

Buzz Marketing focuses on creating excitement among consumers about a particular product, service, or brand. The goal is to leverage word-of-mouth marketing across a wide audience.

Marketing Idea Level Of Difficulty Cost Result
Press Release ➜

Medium

Medium

Brand Exposure