How Much Money Do Sleep Products Make? (2024)
TL;DR:
- Based on our data, sleep products can make between $10,000-$3,500,000 per month.
- The average revenue for a successful sleep product is $525K per month.
- The highest grossing sleep product in our records makes over $42,000,000 per year.
- Sleep product owners salaries can vary wildly depending on industry, niche, and size of the business
So you're thinking about starting a sleep product?
And now you're wondering how much sleep product owners actually make...
Well, let’s dive in!
Here are example of real sleep products and how much money they make - as reported by the founders themselves:
1. Tediber ($42M/year)
Tediber was founded by the founder and his two co-founders, Juan Pablo and Jean-Christophe, who previously worked on a humanitarian project manufacturing cardboard furniture. After gaining experience in the e-commerce industry, the founders decided to start a high-value product business. They were inspired by Tuft & Needle, an American bed-in-a-box company, and created Tediber, a leading bed-in-box company in France. From their extensive research and prototyping, they developed a mattress that fits the French market's expectation for firm bedding. Since their launch, Tediber has successfully attracted and retained customers through word-of-mouth and a low return rate of 4%.
How much money it makes: $42M/year
2. Mattress Depot USA ($24M/year)
growth, it can lead to a quick demise. Therefore, we have always focused on smart and sustainable growth strategies.
One of the most effective tactics that has helped us attract and retain customers is our emphasis on providing exceptional customer service. We believe that the customer experience is crucial, especially in a competitive industry like retail. By hiring knowledgeable and friendly staff, offering personalized sleep consultations, and providing hassle-free returns and exchanges, we have been able to build a loyal customer base.
In terms of marketing, we have utilized a combination of traditional and digital channels. Initially, we relied heavily on classified ads and print media, which helped us reach local customers and create awareness about our low prices. As technology evolved, we adapted our marketing strategies and ventured into online platforms such as Craigslist and eventually launched our own website.
Our website not only serves as an informational resource but also allows customers to conveniently browse and purchase products online. We have integrated e-commerce features and implemented efficient order fulfillment and delivery processes to ensure a seamless shopping experience.
Additionally, we have implemented a referral program to incentivize our satisfied customers to spread the word about our brand. By providing discounts or special offers to customers who refer their friends and family, we have been able to leverage the power of word-of-mouth marketing and generate a steady stream of new customers.
In summary, our focus on exceptional customer service, strategic marketing efforts, and continuous improvement in our online presence have been key factors in attracting and retaining customers for our business.
How much money it makes: $24M/year
3. Manta Sleep ($9.6M/year)
with innovative sleep solutions, we believe Manta Sleep has a bright future ahead.
How much money it makes: $9.6M/year
4. Remi ($6M/year)
Oscar Adelman, a former VC, came up with the idea for his business, Remi, after experiencing frustration with the high cost of custom night guards for teeth grinding. Through conversations with dentists and research, he identified the opportunity to eliminate the middleman and create a more affordable and convenient option for customers to take their own teeth impressions at home. After a year in business, Remi has achieved success, serving thousands of customers and expanding to offer custom teeth whitening kits as well.
How much money it makes: $6M/year
5. Baloo Living ($4.99M/year)
Elizabeth, the founder of Baloo Living, had a life-changing experience after she quit her marketing job and traveled to Bali. Feeling unfulfilled and burned out, she discovered a sense of wholeness and happiness within herself. Inspired by her journey, she launched Baloo Living, a company that sells premium weighted blankets to help people improve their sleep and reduce anxiety. The business quickly took off, reaching six-figure and seven-figure revenues in just a few months. Today, Baloo Living stands for highest product quality, customer service, and thoughtful design.
How much money it makes: $4.99M/year
6. Soaring Heart Natural Beds ($3.6M/year)
Mike Schaefer, the founder of Soaring Heart Natural Beds, came up with the idea for his business after realizing the importance of building a great mattress using organic materials. With reliable access to high-quality raw materials and a commitment to leaving a positive impact on the planet, Schaefer created a sustainable, green business that offers all organic beds and bedding. The online component of Soaring Heart's business has thrived, with a focus on products like mattresses, free shipping, and personalized customer service through online chat.
How much money it makes: $3.6M/year
7. Luna Wellness ($3M/year)
Robin, the co-founder of Luna weighted blanket, came up with the idea after struggling with anxiety and sleep issues. Inspired by studies showing the effectiveness of weighted blankets, Robin set out to create a higher quality and more affordable option. Now, with tripled revenue from last year and averaging $250K in revenue per month, Luna is helping people sleep better and feel better.
How much money it makes: $3M/year
8. Sheets & Giggles ($2.4M/year)
Colin McIntosh, the founder of Sheets & Giggles, came up with the idea for his business after leaving a tech startup in 2017. He wanted to start his own company and decided to launch a crowdfunding campaign for a physical product brand. After validating the product through Facebook ads and collecting over 11,000 interested buyer emails, he launched Sheets & Giggles on Indiegogo with 500 customers on day one and $45,000 in funding.
How much money it makes: $2.4M/year
9. Turmerry ($1.8M/year)
Rumana Bai, founder of Turmerry, had a passion for healthy and non-toxic living. During a trip to India, she discovered an all-natural mattress made from latex, sparking the idea for her business. With a focus on sustainability and affordability, Turmerry now sells a range of organic and natural bedding products and has become profitable with a 50% COGS and 25% marketing budget.
How much money it makes: $1.8M/year
10. Wink & Nod ($1.56M/year)
Sandeep Prasad, the founder of Wink & Nod, got the idea for his sleep-focused business while working as a Venture Capitalist in the US. He noticed a lack of innovation and confusion among consumers in the Indian mattress industry and saw an opportunity to introduce affordable and innovative sleep products. With a focus on customer feedback and an MVP approach, Wink & Nod has grown to offer a range of products and has successfully attracted and retained customers through their affordable pricing and trust-building initiatives like a 100-day trial service and international standard certifications.
How much money it makes: $1.56M/year
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