Customer Growth Software

Customer Growth Software Success Stories [2024]

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Updated: September 6th, 2024

Unlocking sustainable business growth can often feel like an elusive goal. Enter customer growth software. This business involves developing platforms that help other businesses attract, engage, and retain customers more effectively.

In simple terms, customer growth software assists companies in managing customer relationships, analyzing data to identify growth opportunities, and automating marketing efforts to scale efficiently. By offering features like customer segmentation, targeted marketing, and predictive analytics, your software could become the go-to tool for businesses aiming to enhance their customer base.

Creating such software requires strong technical skills, market research, and a keen understanding of business needs. However, the demand for such solutions is substantial and growing, making it a viable venture with significant potential for impact and profit. If you have a technical background and a knack for solving complex problems, this could be an exciting path to explore.

In this list, you'll find real-world customer growth software success stories and very profitable examples of starting a customer growth software that makes money.

1. Revetize ($300K/year)

Richard realized his solar company was losing revenue due to inadequate referral systems and a lack of online reviews.

In response, he searched for reputation and referral generation platforms but found the market underserved for smaller offline businesses.

In 2017, he contacted Jordan Richardson, who had experience in app development. Jordan introduced him to a no-code tool that could expedite their idea’s market launch, leading to the conceptualization of Revitize.

How much money it makes: $300K/year

How Jordan Richardson Built Revetize To $300K ARR Using No-Code Tool

Revetize, a customer marketing CRM crafted to enhance reviews, referrals, and loyalty campaigns, achieved swift monetization in just three months and generates a robust $25K per month, demonstrating the power of no-code tools like Bubble.io for rapid market entry.

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2. Refiner ($192K/year)

Moritz Dausinger, founder of Refiner, came up with the idea for his user feedback and customer survey tool while working on his previous startup, Docparser. After selling Docparser, Dausinger felt the urge to build something new and decided to create a tool for SaaS companies to survey and profile their users. Refiner officially launched in March 2020 amidst the Covid-19 pandemic and has since seen great traction, increasing its monthly recurring revenue by 30% and reaching its end-of-year goal of $2K MRR.

How much money it makes: $192K/year
How much did it cost to start: $30K
How many people on the team: 2

How I Created A $3K/Month Customer Survey Software

Refiner, a user feedback and customer survey tool for data-driven SaaS teams, achieved $2K MRR after launching in March 2020 and increasing its monthly recurring revenue by 30% in one month alone, relying on inbound marketing and SEO efforts for growth.

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3. Binderr ($120K/year)

Jacob, originally from Denmark, founded Binderr after selling his Bolt franchise for an eight-figure sum in 2022. Initially an accounting app, Binderr pivoted to client onboarding software for accountants and lawyers, fueled by €4 million in self-funded investments.

How much money it makes: $120K/year
How much did it cost to start: $2M
How many people on the team: 19

Our Onboarding SaaS Will Hit $1.5M This Year

Jacob's journey from launching a €1m ARR food delivery site and selling a Bolt franchise for 8 figures to self-funding €4m into Binderr, which is onboarding accountants and lawyers with €20k/year contracts, showcases relentless pivoting and strategic positioning in the fintech space.

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4. Mailmodo ($102K/year)

Aquibur Rahman, the founder and CEO of Mailmodo, came up with the idea for his business while working as a marketer at a fintech company. He realized the importance of email for business growth and saw the potential of AMP emails when Google announced them for the Gmail app. Seeing the gap in the market for a no-code platform that supports AMP emails, Rahman decided to create Mailmodo to help marketers improve email conversions and engagement.

How much money it makes: $102K/year
How many people on the team: 25

How We Created A $8.5K/Month No-Code AMP Email Marketing Tool

Mailmodo, an email marketing software that enables marketers to send app-like interactive emails, accelerated to 100k+ ARR in just five months after launching the public version in January 2021, with a focus on attracting and retaining customers through organic growth and product-led solutions.

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Read by 7,843 founders