Email Automation Platform

11 Tips For Starting A Successful Email Automation Platform (2024)

Pat Walls

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Updated: January 19th, 2023

Want to start your own email automation platform? Here are some tips you should know:

Learn more about starting an email automation platform:

Where to start?

-> How much does it cost to start an email automation platform?
-> Pros and cons of an email automation platform

Need inspiration?

-> Other email automation platform success stories
-> Marketing ideas for an email automation platform
-> Email automation platform slogans
-> Email automation platform names

Other resources

-> Profitability of an email automation platform

We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting an email automation platform:

#1: Avlesh Singh, founder of WebEngage:

We chatted with with Avlesh, founder of WebEngage ($0/month). In our interview, Avlesh says:

If you are starting a business claiming to solve a customer problem today, then be assured that your customers will trust you more when you hone excellent data collection and storage capacities.

Read the full interview ➜

#2: Mike Taber, founder of Bluetick.io:

We chatted with with Mike, founder of Bluetick.io ($3.5K/month). In our interview, Mike says:

It made me realize there’s a big difference between “I would pay for that” and “I will pay for that”. Most people want you to be successful but something changes when they have to put money on the line rather than just giving advice.-

Read the full interview ➜

#3: Ignacio Arriaga, founder of Acumbamail:

We chatted with with Ignacio, founder of Acumbamail ($85K/month). In our interview, Ignacio says:

If you want to bootstrap your business the most important things are having a strong business model since the beginning, and keeping an eye on your cash flows.

Read the full interview ➜

#4: Guillaume Moubeche, founder of lemlist:

We chatted with with Guillaume, founder of lemlist ($100K/month). In our interview, Guillaume says:

The more time you spend understanding who your customers are and what their main pain is, business will come automatically!

Read the full interview ➜

#5: Dmitry Kudrenko, founder of Stripo:

We chatted with with , founder of Stripo ($400K/month). In our interview, says:

While many advise being ambitious for financial success, our ambition lies in our goal of making email marketers’ lives easier and improving emails in our inboxes.

Additionally:

When you're creating a new product, ask yourself, "What problem does it solve?" My advice to entrepreneurs is to remain focused on addressing the core problem rather than getting fixated on the methodology of solving it.

Read the full interview ➜

#6: Michael Olsen, founder of Mailbird, Inc.:

We chatted with with Michael, founder of Mailbird, Inc. ($170K/month). In our interview, Michael says:

Set a goal for when you want to launch your business – and then just launch it. But make sure you collect feedback and data that will help you decide your next steps and validate that you’re going in the right direction.

Read the full interview ➜

#7: Phaiboon Trikanjananun, founder of Taximail:

We chatted with with Phaiboon, founder of Taximail ($120K/month). In our interview, Phaiboon says:

You have to reset, learn to relax so that your mind can rest too from all the business stress. Your physical and mental health matters to run a business smoothly.”

Read the full interview ➜

#8: Arthur Backouche, founder of COLDINBOX:

We chatted with with Arthur, founder of COLDINBOX ($35K/month). In our interview, Arthur says:

If you’re building a product with a single but amazing feature for your users, they will naturally be involved to make it better.

Additionally:

Avoid Slack & Email notifications. When we started ColdInbox, I used to waste hours and hours replying to customer’s messages and emails instantly or even chatting on Slack with my co-founder.