Online Food Business

How Much Does It Cost To Start An Online Food Business? (In 2024)

Updated: October 7th, 2024

Looking to start an online food business?

But curious about:

  • how much it costs to start an online food business?
  • what are the typical online food business startup costs?
  • or the actual cost of starting online food businesses?

Well, we have the data to prove it, supported by real online food businesses and how much they actually cost to start.

Let's go over it.

What is the average cost of starting an online food business?

Based on our data reported by actual online food business founders, the average cost of starting an online food business is between $200 and $500,000.

Additionally, our data shows that the the median startup costs for an online food business are around $12K.

Remember, though, not all online food businesses are the same - and neither are people's budgets. It's important to distinguish between different levels or types of online food businesses

Real World Examples: How much does it cost to start an online food business?

We asked real online food business founders and business owners how much it actually cost to get started?

Here is what they said:

Ethan Holmes

Founder of Holmes Mouthwatering ($40K/month)

"After successfully raising* $130K** in investment funds last year, we purchased equipment and began leasing our own shared facility to create and produce our products in 2018."*

Ethan Holmes is the founder of Holmes Mouthwatering Applesauce, a natural applesauce business that started in 2015 and has since expanded to hundreds of grocery stores throughout the Midwest.

Read by 4,819 founders

Katie Young

Founder of Klondike Kettle Corn ($4.5K/month)

"It has been a slow progression of acquiring equipment, product development and figuring out our packaging and up until this point we have not had to take out any significant loans."

Katie Young is the founder of Klondike Kettle Corn, a gourmet popcorn business that supplies its products throughout the Yukon Territory and across Canada.

Read by 11,420 founders

Scott Unkefer

Founder of Just Panela LLC ($175K/month)

"We were not a heavily funded company, about $300K put in. With this we had to buy packaging machines (plural), straddle stackers, sealers, industrial shelving, electrical facility work, and β€˜get off the ground’ costs and a completed supply chain that, for some products, goes from China (bags) --πŸ‘ͺ Colombia(packaging) -πŸ‘ͺ Miami (import) -πŸ‘ͺ Ohio (Flex Fulfillment from parcel to pallet)."

Scott Unkefer is the founder of Just Panela LLC, a cane sugar business that achieved impressive market penetration, including being featured in Whole Foods Market – Global, and earning around $1,500,000 in annual income.

Read by 9,536 founders

Alex Moore

Founder of Rosa's Thai Cafe ($2M/month)

"For our start-up costs, we spent about $150,000 to set up, which is a fraction of what it costs to build our restaurants now!"

Alexander Moore is the founder of Rosa's Thai Cafe, a Thai food restaurant business that started in 2006 with a weekend market stall and has since grown to 18 locations across the UK.

Read by 9,634 founders

Kyra Bussanich

Founder of Kyra's Bake Shop, LLC ($64K/month)

"I sold the diamond out of my wedding ring. I maxed out credit cards and got an angel investment of *$62,000** to start the very first iteration of our bakeshop."*

Kyra Bussanich is the founder of Kyra’s Bake Shop, an exclusively gluten-free bakery in Portland, Oregon, that has gained significant popularity, partly due to its success on Food Network's Cupcake Wars.

Read by 6,301 founders

Andrew Buehler

Founder of Urban Smokehouse ($125K/month)

"At this point, I had invested a few $1000 of saving and credit cards on graphic design, website creation, incorporation of the business, and lastly, partnering with a local film student to make my Kickstarter video."

Andrew Buehler is the founder of Urban Smokehouse, a digitally native BBQ brand that started in 2022 and has been profitable since day one.

Read by 3,157 founders

Casey and Vanessa White

Founder of Jaju Pierogi ($80K/month)

"In the first year and a half, we spent around $30,000 to get the business up and running. This money was spent on things like city and town permit fees, the dough sheeter, kitchen supplies, and packaging materials."

Casey White is the co-founder of Jaju Pierogi, a pierogi manufacturing business started in 2016 that makes between $80,000-$100,000 per month.

Read by 3,856 founders

Tique Chandler

Founder of Chandler Honey ($10K/month)

"The MVP took just 2 weeks to build and cost only $400. I registered the domain and it cost $12.99. It really didn't cost much."

Tique Chandler is the founder of Chandler Honey, an infused honey brand that has grown to be featured in 150+ stores in Canada in under 2 years.

Read by 5,005 founders

Sadaf Ahmed

Founder of Karachi Kitchen ($2K/month)

"Initially, we bootstrapped. When the design was complete we took out a loan to print the book."

Sadaf is the co-founder of Karachi Kitchen Foods, a business specializing in small-batch traditional Pakistani chutneys and spice blends, featuring handcrafted products made from locally sourced ingredients.

Read by 2,224 founders

Deepak agarwal

Founder of Auric ($300K/month)

"Auric started as a bootstrapped venture. Even after almost 3 years later, Auric is still 95% bootstrapped."

Deepak Agarwal is the founder of Auric, an Ayurveda beauty & wellness beverage business that has seen significant growth, selling 150k bottles monthly.

Read by 9,383 founders

Enjoyed reading these real world examples?

Our platform is full of case studies of successful online food businesses that you can learn from.

Starting an online food business - what you should know:

Starting an online food business involves various costs and considerations that can influence the overall expenditure.

Website Development and Maintenance

Creating a functional, user-friendly website is crucial. A basic e-commerce website can cost you anywhere from $2,000 to $10,000, depending on the complexity and features you desire. Regular maintenance, including hosting and software updates, will add an additional $50 to $200 per month.

Legal and Licensing Fees

Operating legally is non-negotiable. Business licenses can range from $50 to $500 depending on your location. Additionally, you may require special permits like health department certifications, which could cost $100 to $1,000 and must be renewed periodically.

Ingredient and Packaging Costs

The quality of ingredients significantly impacts your costs. Sourcing organic or specialty items could increase expenses by 20-50%. Bulk purchasing can reduce costs; for example, buying 100 lbs of flour may cost $30, whereas smaller quantities could amount to $0.50 per pound.

Marketing Expenses

Online marketing is essential for visibility. Social media ads can be cost-effective, starting at $0.25 per click. Email marketing services range from $20 to $300 per month. A more elaborate marketing campaign may cost upwards of $5,000 depending on the reach and complexity.

Shipping and Distribution

Efficient shipping is vital for customer satisfaction. Partnering with courier services can cost $5 to $20 per package, depending on weight and distance. Investing in insulated packaging to ensure product freshness adds another $1 to $5 per shipment.

Remember, thorough planning and budgeting can make the financial aspects of starting an online food business more manageable.

Potential Costs of Starting an Online Food Business

Starting an online food business involves various expenses, from setting up your online presence to sourcing ingredients and packaging. Below is a detailed breakdown of the potential costs you might incur.

Cost Category Description Estimated Cost
Domain Name Annual fee for registering a domain name $10 - $15 per year
Website Hosting Monthly fee for web hosting services $10 - $30 per month
Website Development Cost to hire a web developer or use a website builder $500 - $5,000
E-commerce Platform Subscription fee (e.g., Shopify, WooCommerce) $29 - $299 per month
SSL Certificate Security certificate for encrypted connections $0 - $100 per year
Payment Processing Fees Fees charged by payment processors (e.g., PayPal) 2.9% + $0.30 per transaction
Legal Fees Incorporation, permits, licenses $500 - $1,500
Insurance Liability and business insurance $300 - $1,200 per year
Branding and Design Logo, branding, and packaging design $300 - $3,000
Marketing and Advertising Initial marketing campaigns (social media, PPC) $500 - $5,000
SEO and Content Creation SEO services and content writing $100 - $1,000 per month
Inventory Costs Initial stock of ingredients and packaging $2,000 - $10,000
Kitchen Rental Renting a commercial kitchen space $15 - $50 per hour
Labor Costs Wages for staff or contractors $10 - $25 per hour
Shipping and Logistics Cost for shipping goods to customers $5 - $20 per order
Software Tools Subscriptions for tools (e.g., accounting, CRM) $20 - $200 per month
Miscellaneous Expenses Unforeseen costs and overages $500 - $2,000

This detailed table helps to outline the various financial considerations necessary to get an online food business off the ground, ensuring you can plan adequately for your venture.