Niche Blog

How Much Does It Cost To Start A Niche Blog? (In 2024)

Updated: October 5th, 2024

Looking to start a niche blog?

But curious about:

  • how much it costs to start a niche blog?
  • what are the typical niche blog startup costs?
  • or the actual cost of starting niche blogs?

Well, we have the data to prove it, supported by real niche blogs and how much they actually cost to start.

Let's go over it.

What is the average cost of starting a niche blog?

Based on our data reported by actual niche blog founders, the average cost of starting a niche blog is between $4 and $600,000.

Additionally, our data shows that the the median startup costs for a niche blog are around $650.

Remember, though, not all niche blogs are the same - and neither are people's budgets. It's important to distinguish between different levels or types of niche blogs

Real World Examples: How much does it cost to start a niche blog?

We asked real niche blog founders and business owners how much it actually cost to get started?

Here is what they said:

Rich Clominson

Founder of Failory ($1K/month)

"We have built and managed Failory spending only a few dollars, which is one of the reasons we aren’t growing too fast."

Rich Clominson is the co-founder of Failory, a community platform where failed startup owners share their stories and lessons learned to help future entrepreneurs avoid similar mistakes.

Read by 13,562 founders

Thomas Oppong

Founder of Content Intelligence Media ($10K/month)

"The startup cost was low. I bought a domain and that was pretty much it."

Thomas Oppong is the founder of AllTopStartups, a blog that shares resources for starting and growing a startup, which has grown into a significant income source over the years.

Read by 9,408 founders

Tony Florida

Founder of The Diamond App ($500/month)

"I realized that I needed to upgrade from shared hosting to a dedicated server which would give me more resources. This was my first big expense… instead of paying $10 per month for hosting, I had to now pay $58.88 per month."

Tony Florida is the founder of The Diamond App, an online diamond price tracker and search engine that helps users save money on their engagement rings by comparing diamond prices and setting up price alerts.

Read by 6,406 founders

Jodi Carlson

Founder of Leader Connecting Leaders ($4.5K/month)

"As I mentioned earlier the blog was made to help myself. So early on there was no cost other than the domain. I had hosting through Bluehost already for my portfolio so it was shared. I created a WordPress site using a free theme and I was off the ground."

Jodi Carlson is the founder of Leader Connecting Leaders, a profitable blog that began as a hobby and evolved into a resource for leaders, teachers, and parents.

Read by 11,133 founders

Sireesha Narumanchi

Founder of Crowd Work News ($13K/month)

"The MVP took just 2 weeks to build and cost only $400. I registered the domain and it cost $12.99. It really didn't cost much."

Sireesha Narumanchi is the founder of Crowdworknews.com, a blog and resource site for remote job seekers, that helps people find legitimate online jobs and side hustles.

Read by 8,972 founders

Matthew Gibbs

Founder of Recruiterly ($1K/month)

"The first MVP took around 6 months, with a couple of months of refinements. We built the entire platform from scratch."

Matt Gibbs is the co-founder of Recruiterly, a lead-generation platform and marketplace for recruitment professionals and businesses designed to increase the discoverability of recruiting professionals.

Read by 6,973 founders

Aleksey Weyman

Founder of Millennial Moderator ($500/month)

"Because we built MM from scratch, our startup costs were very low, literally nothing more than a $12 USD domain registration fee and about $0.50/month of infrastructure costs."

Aleksey Weyman is the founder of Millennial Moderator, an online publication that shares valuable tips across various topics, attracting an average of $500/month in revenue and about 3000 monthly readers.

Read by 5,809 founders

Tyler M

Founder of Moneypicks ($8K/month)

"My startup costs have been minimal. I paid a lawyer to form an LLC, paid for a website to be designed and hosted for 3 years. Also working with a marketing agency to produce the content for my IG page. I would say my overhead is less than $750 per month."

[Founder Name] is the founder of Moneypicks, a sports analytics business that uses proprietary systems to determine the outcome of sporting events and turn a profit through membership subscriptions.

Read by 8,340 founders

Phil Strazzulla

Founder of SelectSoftware Reviews ($3.38K/month)

"Beyond my personal living expenses, the business is incredibly lean and takes around $50/mo to run."

Phil Strazzulla is the founder of SelectSoftware, an expert online review site for HR software that has been growing rapidly and achieved its first month of revenues in August 2019.

Read by 17,667 founders

Matt Baer

Founder of Write.as ($2.9K/month)

"In these early days, costs were low. It helped that plain text takes up so little space -- Write.as saw thousands of posts, and everything could still fit on a small server that cost about $10 per month. Besides that, I only needed to pay for domain names."

Matt Baer is the founder of Write.as, a digital tools business that helps creative people get their work online while prioritizing simplicity and privacy.

Read by 9,130 founders

Enjoyed reading these real world examples?

Our platform is full of case studies of successful niche blogs that you can learn from.

Starting a niche blog - what you should know:

Starting a niche blog involves various costs that can vary significantly depending on your choices.

Domain Name and Hosting

The first cost you’ll encounter is purchasing a domain name and hosting. A domain name will typically cost you around $10-$15 per year. For hosting, if you opt for a shared hosting plan, you can expect to pay between $3-$10 per month. More robust options like VPS or dedicated hosting can cost upwards of $30 per month.

Website Design and Development

For a professional look, you might consider a premium theme, costing anywhere from $50 to $100. If you choose to hire a web designer, the cost can skyrocket; basic custom designs may start at $500 and easily exceed $2000 depending on complexity.

Content Creation and Management

Quality content is key. You can write the content yourself to save money, but if you opt to hire freelance writers, expect to pay $50 to $150 per article depending on length and expertise. Additionally, content management systems like WordPress are free, but premium plugins and tools can add another $50-$200 per year.

Marketing and SEO

In terms of marketing, leveraging free social media platforms can save money, but if you choose to run ads, budgets can range from $50 to $500 per month. Additionally, investing in professional SEO services can run you anywhere from $75 to $200 per hour, or you might consider buying SEO tools and courses at a one-time fee of $100-$500.

Maintenance and Miscellaneous Costs

Regular site maintenance, including backups, security, and updates, may cost around $50 to $100 per year if you use premium services. Other potential costs include email marketing services, which can range from $10 to $50 per month depending on your subscriber count.

Being aware of these costs and planning accordingly can help you manage your budget effectively and ensure your niche blog is successful from the start.

Potential Costs of Starting a Niche Blog

Starting a niche blog involves various costs related to website setup, content creation, marketing, and ongoing maintenance. The table below provides a detailed breakdown of the potential costs one might incur.

Cost Category Item Estimated Cost (USD) Description
Domain Registration Domain Name $10 - $15 per year The unique web address of your blog; lower costs with promotions or long-term commitments.
Web Hosting Shared Hosting $3 - $10 per month Basic hosting option; suitable for new blogs with low traffic.
Web Hosting VPS Hosting $20 - $50 per month More resources and control; ideal for growing blogs with higher traffic.
Web Hosting Managed Wordpress Hosting $30 - $100 per month Optimized for WordPress; includes automatic updates and backups.
SSL Certificate SSL Certificate $0 - $100 per year Prices vary; some hosting plans include free SSL certificates.
Website Design Premium Theme $30 - $100 one-time Professional themes that enhance the look and feel of your blog.
Website Design Custom Web Design $500 - $5,000 one-time Tailored website design by a professional to suit your specific needs.
Website Maintenance Monthly Maintenance $50 - $300 per month Regular updates, backups, and security checks.
Content Creation Blog Posts (Freelance) $50 - $150 per post Hiring freelance writers to produce high-quality content.
Content Creation Stock Photos $1 - $20 per photo Royalty-free images to enhance blog visuals.
Content Creation Graphic Design $25 - $100 per design Custom graphics like logos, infographics, and social media banners.
SEO and Marketing SEO Tools (e.g., Ahrefs) $99 - $399 per month Tools for keyword research, backlink analysis, and competitor insights.
SEO and Marketing Email Marketing Service $0 - $299 per month Services like Mailchimp or ConvertKit; free plans available with limitations.
SEO and Marketing Social Media Ads $50 - $200 per campaign Paid advertisements on platforms like Facebook, Instagram, and Twitter.
Plugins and Tools WordPress Plugins $0 - $100 per year Range from free plugins to premium options for added functionality.
Writing and Editing Grammar Tools (e.g., Grammarly) $30 - $140 per year Tools to improve writing quality and check for errors.

This comprehensive list should help you estimate the initial and ongoing expenses related to starting and maintaining a niche blog. Adjustments can be made based on individual preferences and requirements.