Business Idea: Start An Outdoor Apparel Brand in 2024
The thrill of the outdoors meets the business world with an outdoor apparel brand.
Creating an outdoor apparel brand involves designing and selling clothing tailored for outdoor activities like hiking, camping, and climbing. The focus is on durable, weather-resistant materials and practical designs that appeal to adventure enthusiasts.
This business is ideal for those passionate about the outdoors and fashion. You'll need to understand current market trends, source high-quality materials, and potentially collaborate with manufacturers. Initial efforts will revolve around creating a unique brand identity and connecting with your target audience through effective marketing strategies.
If you have the drive to merge your outdoor lifestyle with your entrepreneurial spirit, starting an outdoor apparel brand can be both fulfilling and financially rewarding. The industry offers ample opportunities to innovate and create gear that people will love and rely on in their adventures.
Revenue & Profitability
How much do outdoor apparel brands make?
- On average, successful outdoor apparel brands report $449K/year in revenue.
- 100% of outdoor apparel brands report being profitable.
Startup Costs
How much does it cost to start an outdoor apparel brand?
- It can cost as low as $49 to start an outdoor apparel brand.
- It can cost as high as $50,000 to start an outdoor apparel brand.
Learn more about the costs of an outdoor apparel brand.
Examples Of Successful Outdoor Apparel Brands
Successful outdoor apparel brand businesses and case studies
Bombas co-founders David Heath and Randy Goldberg turned a $140,000 Indiegogo campaign into a $300M/year business by blending mission-driven marketing with high-quality, innovative socks, leveraging Shark Tank exposure, effective use of Facebook ads, and strategic wholesale partnerships.
Glade Optics is a premium ski goggles and helmets brand that achieved close to $1M in annual sales with just $5,000 to start, using a favorable price point, streamlined messaging and marketing, and partnering with like-minded brands to lower CACs and get in front of more skiers.
See full list of successful outdoor apparel brands.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.